Roadmap 2021: What's On The Horizon at AgencyAnalytics
We're constantly adding to our list of integration partners and features, based on your requests for what would make your reporting lives even easier. 2021 promises to be a big year, with some big updates coming up!
Focusing just on the call and SMS aspects of Twilio, we're adding another powerful integration to our call-tracking arsenal.
We'll be introducing Centro / Basis so you can pull in and analyze all of your necessary data!
An eCommerce-focused growth platform, Klaviyo provides you with a platform for email and SMS marketing for your eCommerce business.
Adding to our list of advertising integrations, we're working on bringing Amazon Ads on board. As the world shifted even more online in 2020, this integration is a must for all eCommerce-focused businesses.
We're bringing Pinterest Ads on board to give full Pinterest coverage, along with our existing Pinterest integration.
We're adding an upgrade to our Hubspot integration which includes pipeline deal data and the ability to filter email widgets by specific campaigns.
Our local integrations are getting bolstered with the addition of Yelp Ads, adding more data and analytics around your local marketing efforts.
Google Display & Video 360
Google Display and Video 360 is joining our suite of Google integrations, giving more coverage to the biggest digital advertising platform.
Drip is a marketing automation platform, and our integration will help you to make even better-informed decisions
Our planned integration with Salesforce will allow you to create easy-to-understand dashboards around sales, leads, opportunities, and email campaigns!
Another eCommerce integration just reinforces the importance that selling online has in today's world, and how important it is to track and manage that data.
Custom metrics are coming! This huge update will allow you to create your very own formulas to display the data that you need.
For example, you can add your advertising spend across ALL platforms to get a quick overview of how much your client is spending in total. Include this in your PPC dashboard for quick and transparent data.
We recently brought you embeddable widgets, meaning you can embed a URL into your AgencyAnalytics dashboard.
Embeddable dashboards work in the reverse, meaning you can take your AgencyAnalytics and embed it elsewhere - an intranet site or anywhere else where you need to display your dashboard data outside of our platform.
We'll be introducing extra control for your widgets, meaning you will be able to filter your data based on specific campaigns, right from within your dashboard.
Set goals on your widgets so that your clients can clearly see how the performance is stacking up to their important targets and KPIs!
We'll also be improving the look and feel of our software, making things easier to use! This includes:
- New Login
- Billing/Plan Upgrades
- Simpler Way to Preview Templates
- New Widget Look
- New Report Editor
2021 promises to be an exciting year for both you and us - we'll be sending you weekly release updates when each of these go live!
Oh, and keep an eye on our careers page as we look to expand our team even further!
Written by Alex Girardi
Alex is in product marketing, pushing the great work from the engineering team out into the world. When he's not marketing, he's probably rock climbing or researching the latest eCommerce trends!