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The Looker Studio alternative for agencies that want insights, not complexity

When it comes to reporting, simplicity is key. While Looker Studio is a powerful tool, it can be more complex and difficult to navigate for marketing agencies.

That’s why many agencies prefer AgencyAnalytics. It’s easy to use, fast to set up, and designed to make reporting simple. With AgencyAnalytics, you’ll focus on helping your clients succeed, instead of struggling with data.
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Both Looker Studio and AgencyAnalytics help with client reporting, but Looker Studio often requires more time and technical skills to connect data and create reports. With AgencyAnalytics, reporting is easy. It comes with drag-and-drop dashboards, over 80 integrations, and ready-made templates made specifically for agencies.

With AgencyAnalytics, you don’t need advanced technical skills. Get started quickly and easily, so you can focus on your clients.

A sample of third-party marketing platform integrations that are on the AgencyAnalytics client reporting software

AgencyAnalytics is built specifically for marketing agencies, so it has all the tools you need without any of the extra complexity. Looker Studio, on the other hand, serves a wider audience and may not have everything you need for quick, professional reports.

Here’s what sets AgencyAnalytics apart:

  • Over 80 integrations to bring all your client data together

  • Drag-and-drop dashboards for quick setup

  • White-labeling to keep your brand on top

  • AI tools to help you spot growth opportunities for your clients

AgencyAnalytics makes it easy for you to get to the results, without spending extra time figuring out how the tools work.

Give clients a personalized experience with white label client reporting tools built for marketing agencies

Looker Studio is great for working with data, but it isn’t built for creating client-friendly reports. You often need to use extra tools and spend time customizing everything to get the reports you need. It can be time-consuming and may require additional setup, like using Google Sheets or third-party integrations.

AgencyAnalytics is made to help agencies quickly put together polished reports. It’s fast, simple, and all in one place.

Experience Better Client Reporting with AgencyAnalytics

Efficient Task Management 

AgencyAnalytics includes built-in task management tools for teams to assign and track tasks directly within the platform. It makes workflows smooth and productivity strong.

Instant AI Insights

Ask AI gives you insights and suggestions right away to find opportunities faster. With Looker Studio you need a third-party AI tool. 

Easy Custom Date Range Reporting

Create reports with custom date ranges. Looker Studio doesn’t make it as simple to set your own timeframes.

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Over 7,000 marketing agencies trust AgencyAnalytics to make reporting easy. With a 4.7 rating on G2, the platform is praised for its quick setup, user-friendly features, and helpful support. Agencies love how easy it is to manage and share reports with clients.

An example of some of the AgencyAnalytics 5-star reviews from top marketing agencies

Migrating your client reporting to AgencyAnalytics follows a proven, agency-first process designed to remove friction and uncertainty.

Start with live chat support available 24/5 for fast answers and real-time guidance. For agencies on select plans, White Glove Onboarding delivers a tailored setup experience aligned to your workflows and reporting needs.

Agencies migrating a large number of clients receive complete migration support through optional Concierge Implementation Services, where our team handles the entire migration to ensure a clean, accurate, and efficient transition.

The result is a confident switch to AgencyAnalytics with continuity, clarity, and zero disruption to client reporting.

Get onboarded quickly so you can start meeting the needs of your clients and your agency.

Trusted by 7,000+ marketing agencies

AgencyAnalytics is one of the most essential tools we use as an agency. Not only do we use it daily with our internal team to check specific KPIs we are tracking through various dashboards, but it has also saved us countless hours with our monthly reporting.

Brian Ferritto

Brian Ferritto

42connect

Users love us
Leader winter 2025
Momentum Leader 2025
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With AgencyAnalytics, create unlimited reports and dashboards, and track all your clients’ data in one place. Whether you’re checking website data, social media metrics, or PPC results, AgencyAnalytics has you covered.

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Building reports with AgencyAnalytics is quick and simple. The drag-and-drop editor lets you create and customize reports in just a few minutes, making it easier to focus on your clients instead of spending time building reports.

Experience Flexibility

AgencyAnalytics gives you full control to add your own logo, colors, and branding to reports. Unlike Looker Studio, where branding isn’t fully customizable, AgencyAnalytics helps you keep your agency’s name front and center.

See White Label Options

AgencyAnalytics uses AI to analyze client data and give you suggestions right away. It saves time and helps you make decisions faster. Looker Studio doesn’t have similar AI reporting tools.

Explore AI Reporting Tools

With AgencyAnalytics, set up alerts to be notified when campaigns meet certain goals or miss key targets. It helps you stay ahead of everything, without constantly checking up on the data. Looker Studio has fewer alert options.

Set Up Custom Alerts

AgencyAnalytics lets you decide exactly what each client can see. Keep things simple and share only the most important data, while making sure sensitive information stays safe.

Access Permission Options

With AgencyAnalytics, you have the option to send reports automatically to clients and give them access to their dashboards. You won’t have to worry about clients feeling out of the loop or things falling through the cracks.

View Report Automation Options

AgencyAnalytics includes task management tools that let you track your agency’s projects and keep your team on track. Looker Studio doesn’t offer this feature, so you’ll need to use other tools to manage your tasks.

Discover Easier Task Management
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Built for agencies who need more than just data

AgencyAnalytics turns marketing metrics into client-ready insights. With less setup, less hassle, and more time saved.

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Frequently Asked Questions

If we don’t answer all of your questions here, please contact us. Our team is happy to help.

For agencies managing complex reporting needs or migrating multiple clients, we recommend booking a demo to see how AgencyAnalytics can streamline your reporting at scale.

  • AgencyAnalytics is a marketing reporting and campaign performance monitoring platform built for agencies, while Looker Studio (formerly Google Data Studio) is a flexible BI tool designed for data teams and advanced data analysis.

    AgencyAnalytics focuses on:

    • Fast setup and ease of use for marketing teams and business users

    • Built-in data visualization designed around common marketing metrics

    • Reporting and monitoring workflows that don’t require extensive technical expertise

    Looker Studio offers powerful data exploration features, but many agencies prefer AgencyAnalytics for its speed, clarity, and focus on marketing performance rather than raw data modeling.

  • Yes. AgencyAnalytics is designed for non-technical users, while Looker Studio often requires a steeper learning curve.

    AgencyAnalytics provides:

    • A drag-and-drop interface for dashboard building

    • Pre-built dashboard templates and report templates

    • Pre-built metrics-first templates aligned to marketing and analytics use cases

    This allows agencies to create dashboards, visualize data, and track progress without relying on data engineers or technical teams.

  • AgencyAnalytics delivers clear, intuitive data visualization designed for client communication and decision-making.

    The platform supports:

    • Interactive dashboards with interactive charts

    • Custom dashboards built from multiple data sources

    • Real-time dashboards and reports that update automatically

    Instead of manually assembling data stories, agencies receive dashboards and reports that clearly and consistently surface important metrics.

  • Yes. AgencyAnalytics is built for real-time campaign monitoring, not just static reporting.

    Key features include:

    • Automated data updates across connected data sources

    • Anomaly detection to identify unusual changes in performance

    • Custom alerts so teams receive alerts when key metrics change

    This enables agencies to identify trends, address issues early, and drive action—without the need for constant manual data analysis.

  • AgencyAnalytics simplifies data integration by handling the heavy lifting automatically.

    The platform:

    • Pulls data from native integrations like Google Analytics, Google Ads, and other marketing platforms

    • Combines data from multiple data sources without manual data modeling

    • Eliminates the need to manage SQL databases, semantic layers, or data warehouses

    Looker Studio is powerful for integrating complex data and raw data, but AgencyAnalytics delivers seamless integration designed specifically for marketing analytics.

  • For most agencies, no.

    Tools like Power BI, Looker Studio, and other business intelligence platforms are built for:

    • Data teams working with large datasets

    • Advanced analytics, predictive modeling, and data exploration

    • Embedded analytics across multiple internal systems

    AgencyAnalytics replaces multiple tools by offering:

    • Reporting automation

    • Marketing analytics and performance monitoring in one platform

    • Unlimited users, so teams can collaborate without added cost

    This makes AgencyAnalytics more cost-effective for agencies focused on client satisfaction and execution speed.

  • AgencyAnalytics eliminates the ongoing maintenance burden that often accompanies BI tools like Looker Studio.

    The platform:

    • Manages data connections and updates automatically as source platforms change

    • Keeps dashboards and reports stable without manual fixes or rework

    • Handles schema changes and integration updates behind the scenes

    This means agencies spend less time maintaining dashboards and more time monitoring marketing performance and driving results—without relying on technical teams to keep reports running.

  • AgencyAnalytics delivers a data analytics solution built for agencies that need insight—not a full BI tool.

    The platform combines:

    • A purpose-built dashboard building tool to create interactive dashboards quickly

    • Clear data reporting features focused on marketing performance, not raw data modeling

    • The ability to explore data and analyze trends without needing to model data or manage advanced tools

    While BI platforms emphasize custom data modeling and technical workflows, AgencyAnalytics focuses on helping teams analyze data, understand the results, and act on insights. This makes it easier for marketing teams to move from dashboards to decisions—without sacrificing clarity or usability.

  • AgencyAnalytics is designed to support agencies that manage multiple clients and campaigns.

    Agencies benefit from:

    • Unlimited users and shareable dashboards

    • Pre-built dashboard templates that speed up onboarding

    • Automated reporting workflows that scale without extra effort

    This ensures consistent reporting quality as agencies grow, without requiring additional training, resources, or technical overhead.

  • AgencyAnalytics offers dedicated, agency-focused customer support designed to ensure reporting and campaign performance monitoring run smoothly—without delays or guesswork.

    Agencies benefit from:

    • Live chat support available 24/5, with typical response times under three minutes

    • Hands-on guidance from a support team that understands agency workflows and client reporting

    • Practical help with setup, performance monitoring, optimization, and ongoing use

    Beyond availability, it’s the quality of service that sets AgencyAnalytics apart. With customer satisfaction scores consistently above 95%, the support team acts as a true partner, helping agencies maximize the value of the reporting solution and deliver better results for their clients.

    Instead of relying solely on forums or documentation, agencies work directly with a responsive support team committed to long-term success and client satisfaction.

  • Agencies choose AgencyAnalytics because it removes unnecessary complexity.

    Compared to Looker Studio, AgencyAnalytics offers:

    • Faster performance and simpler setup

    • Dedicated customer support and a responsive support team

    • Key features designed for marketing performance, not generic data analysis

    Instead of juggling multiple tools or advanced customization options, agencies get a single analytics platform that helps them uncover trends, identify opportunities, and make informed, data-driven decisions.

  • Yes to both.

    Start with a free trial to explore all the features—no credit card required. If you decide to continue, choose from flexible pricing plans and save more by paying annually.

    And if AgencyAnalytics isn’t the right fit, we offer a 30-day money-back guarantee, no questions asked.

See how 7,000+ marketing agencies help clients win

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