Semrush Report Template for Fast, White-Label Client Reporting
Customizable Semrush Report Templates That Highlight Search Performance
Bring Semrush data into clear, professional reports—without the manual work. The customizable Semrush report template automatically pulls in key SEO insights, helping your agency deliver accurate, consistent updates to every client.
Tailor layouts to highlight performance trends, surface the metrics that matter most, and apply your agency’s branding to create client-ready reports that build trust and reinforce your expertise.
Custom Semrush Reports as Unique as Your Agency
Create SEO Reports in Minutes–Not Hours
Slash report creation time with automated data retrieval and ready-to-use templates. Generate accurate, up-to-date client reports instantly.
Deliver visually stunning reports that showcase your expertise and the impact of your campaigns. Drag-and-drop widgets, customizable layouts, and data visualizations create professional presentations that wow your clients.
Instantly Access All Your Clients’ Marketing Data
Unleash the full potential of your client’s marketing data with over 85 integrations in one centralized platform. Seamlessly pull comprehensive data and provide a holistic view of client campaigns.
Say goodbye to manual data crunching and establish a streamlined process that frees up valuable time for what truly matters: crafting winning campaigns and building stronger client relationships.
White Label Your Semrush Reports
Customize reports with your agency's logo and colors, crafting a seamless brand experience that impresses clients and sets you apart from the competition.
Ensure brand consistency across all client communications and reports, boosting credibility and trust.
Set SEO Goals and Hit Targets
Transform client reports from data dumps to impactful narratives with custom goals and annotations.
Highlight client progress and demonstrate precisely how your SEO strategies deliver results.
Schedule Semrush Reports for Automatic Delivery
Scheduled reports automate delivery, ensuring timely insights reach your clients every time. Build a library of customizable templates tailored to different client needs and campaign goals. Easily duplicate and adapt existing templates to save time and ensure consistency across reports.
This proactive approach builds trust and frees your team to focus on strategic initiatives, not administrative tasks.
Automate Reporting and Focus On What Matters
Eliminate manual data entry by seamlessly integrating popular digital marketing platforms like Google Analytics, Google Ads, social media platforms, and SEO tools. Data automatically populates into your reports, ensuring accuracy and saving you countless hours.
With data readily available, shift your focus from data collection to analysis and strategic recommendations. Uncover hidden trends, identify areas for improvement, and present actionable insights that drive results.
Sign up for your free trial now!
No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.
8 Key Sections Included in the Semrush Report Template
Creating a professional-looking report cover page sets the tone for the insightful content that follows. A well-designed cover reflects your agency’s attention to detail and commitment to quality, establishing a strong first impression.
However, this first impression isn't just about aesthetics. Customizable templates ensure consistent branding across reports while clearly communicating the results achieved during the set timeframe (monthly, quarterly, etc.), for crystal-clear client understanding.
A visually appealing cover page wows clients and positions your agency as meticulous and professional, fostering trust and continued collaboration.
Your executive summary should quickly deliver key findings and strategic recommendations. This concise overview helps clients grasp the most critical insights, paving the way for deeper exploration within the full report.
Creating an effective Semrush report summary is key to communicating SEO progress clearly and succinctly.
The Semrush visibility metric quantifies how visible a client’s website is in search engine results based on current rankings. This metric is a percentage score that combines data on all of the tracked keyword positions.
Including this metric in your agency’s reports demonstrates the tangible results of your agency’s SEO efforts. It provides a clear, numerical benchmark of your client’s search presence relative to the competition.
By tracking changes in this score, your reports highlight the effectiveness of your SEO strategies and identify opportunities for further improvement. Visibility metrics make it easier to communicate the impact of your work in a straightforward manner.
Keyword position data reveals the rank of specific search terms that connect potential customers to a client’s digital presence. This metric serves as a direct indicator of search engine optimization success and competitive positioning.
Highlighting keyword position data in your Semrush reports clarifies the impact of SEO tactics on market visibility. Each ranking position is a story of how well a search term performs, offering a detailed look at how visible your clients are on search engine results pages.

Build custom Semrush reports that deliver results
Save time and impress clients with a powerful, results-driven report template. Access the free Semrush report template today!
Following the narrative set by keyword position data, ranking changes map out the fluctuations in the placement of client keywords across search engines. This metric drills down into the search volatility, offering a granular view of the gains and declines in overall search engine placements.
When clients see the real-time status of their keywords, it makes it easier to appreciate both the nuances of search dynamics and the expertise your agency applied to win those top positions.
The authority of a specific domain significantly impacts its performance in search results. Semrush Domain Authority measures the strength and credibility of a client's domain based on backlinks and overall site performance.
Many clients understand the value of having a strong domain authority as it relates to improving visibility and gaining a competitive edge in their market. Showcasing this in reports highlights your agency’s ability to enhance not just traffic but also the authoritative presence of a client's site.
Although highly debated in SEO circles, backlinks still serve as a core component in domain and page authority, influencing website credibility and search performance. Semrush provides detailed data on the backlinks pointing to a client’s site, showcasing quantity and quality.
Incorporating backlinks data into your agency’s Semrush reports provides a strategic view of which links drive positive SEO outcomes and which might be detrimental.
Goal tracking offers a clear and holistic view of how closely an SEO optimization campaign's progress aligns with the client's overall organic search objectives. Include an easy-to-understand snapshot of progress towards goals, budgets, or milestones, making it easy to spot any adjustments needed to stay on course.

FAQs About Automated Semrush Report Templates
Still have questions about how to create and use automated Semrush Report Templates? Don’t worry, we’ve got you covered.
Yes. An AgencyAnalytics report is built from sections you choose, in the order you set. A client dashboard you've already built exports in as a new section. Save the finished structure and it becomes a template of your own. The report editor guide has the steps.
Yes. An AgencyAnalytics report sends daily, weekly, biweekly, monthly, quarterly, or annually, with your own subject line and message on it. Require Approval pauses each send for your review first, which is worth having on while a client is new. The scheduling guide has the detail.
The template comes with an AgencyAnalytics subscription. There's one plan at $25 per client a month and it covers every feature. The 14-day free trial requires no credit card, so build the template and see it working before you pay anything.
AgencyAnalytics connects to Semrush Projects with any paid plan, and basic project information and position tracking turned on. It refreshes every 12 hours after that. Full steps are in the Semrush Projects connection guide.
Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.
Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.
Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.
Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.
Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.
Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.
Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.













