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Blog / Contributor

Melody Sinclair-Brooks

Content Marketing Manager

Melody Sinclair-Brooks brings nearly a decade of experience in marketing in the tech industry. Specializing in B2B messaging for startups and SaaS, she crafts campaigns that cut through the noise, leveraging customer insights and multichannel strategies for tangible growth.

Articles by Melody Sinclair-Brooks

Client Reporting Best Practices to Showcase Your Agency
Client RelationshipsReporting
Nov 25, 2024

Client Reporting: How to Demonstrate the Value of Your Agency’s Services

Client reporting is crucial to running a successful marketing agency. Here’s why it’s so important and how to create great custom client reports.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
agency client discovery meeting
Client AcquisitionClient Relationships
Nov 10, 2024

How To Level Up Your Agency-Client Discovery Meetings

A well-honed client discovery session is your chance to learn everything you need to know about your prospects and land more clients that are the right fit for your agency. Read on to discover tips straight from our B2B SaaS sales playbook to apply directly to your agency.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
How To Respond When a Client Fires You: Agency Experts Weigh In
Agency AdviceClient Relationships
Nov 6, 2024

How To Respond When a Client Fires You: 7 Agency Experts Weigh In

You think you have the perfect client, but then things take a turn for the worse fast: an email from your client saying they will not be working with you again. How do you respond when a client fires you? We’ll show you how to best handle it and bounce back even stronger.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
A chart showing Maximizing Agency Profitability for continual success
Agency Advice
Aug 7, 2024

Maximizing Agency Profitability: 11 Strategies for Success

As your agency scales, it’s only natural to focus on bringing in more revenue year after year. But with growth comes increased expenses–making it a real challenge to keep your profitability on track.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
a hero image representing the 80-20 rule or Pareto principle for marketing
Agency Advice
Jul 20, 2024

Maximize Your Marketing Agency’s Profits with the 80/20 Rule (Pareto Principle)

Learn how to maximize efficiency and productivity at your agency by applying the 80/20 rule, aka the Pareto Principle. Find out how to work smarter, not harder, and get the most out of your resources.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
Executive Marketing Dashboard Examples
Reporting
Jun 4, 2024

Best Executive Marketing Dashboard Examples

You need an accessible way to track the effectiveness of all of the key initiatives in real-time without drowning in a sea of spreadsheets. That’s where an effective executive marketing dashboard can help.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
How to Create Local Marketing Reports
LocalReporting
May 17, 2024

How To Create Local Marketing Reports

If your agency focuses on helping local businesses, pinpointing local marketing metrics will help them understand what’s working and what to improve. We’ll show you how to create a local marketing report and an easy template that you can use.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
Marketing checklists to make your life easier for agencies
Marketing
Feb 29, 2024

8 Digital Marketing Checklists To Simplify Tasks + Free Templates

Without marketing launch checklists, you risk creating incomplete strategies. We’ll outline marketing checklists every agency needs to launch new marketing channels and show you how to track all that data at scale.

Melody Sinclair-Brooks
Melody Sinclair-Brooks
Content Marketing Manager
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