This week, we're bringing you a brand new integration to Yelp Ads - adding to both our PPC and Local list of integrations!
What is Yelp Ads?
Yelp Ads provides you with a platform to promote your local business listing on Yelp. With Yelp Ads, you can position your listing (at a cost) above the organic search and your competitors' pages.
With AgencyAnalytics, you can now track and monitor those Programs (Yelp Ads equivalent of campaigns) right from within your dashboard!
How To Connect Yelp Ads
Connecting Yelp Ads to your AgencyAnalytics account is just as easy as all of our other integrations.
Simply navigate to 'Integrations' in your dashboard, select 'Yelp Ads' from the list, and then 'Connect New Account'.
New Yelp Ads Sections
We've added two sections to our Yelp integration that you can view your data in:
Overview
Programs
Overview
The Overview section will give you an overall view of how your various local business campaigns on Yelp Ads are running. You can view this data by the following metrics:
Bookmarks
Calls
Check-ins
Clicks
Deals Sold
Desktop CTA Clicks
Desktop Page Views
Desktop Search Appearances
Directions and Map Views
Messages
Mobile CTA Clicks
Mobile Page Views
Mobile Search Appearances
Online Bookings
Online OrdersTotal Page Views
Tracking Calls
User Photos
Programs
In the Programs section, you will get a more granular breakdown of the performance of each of your business campaigns on Yelp Ads, such as the ad cost and the type of program that's running!
Ad Cost
Billed Clicks
Billed Impressions
Bookmarks
CTA Clicks
Calls
Check-ins
Deals Sold
Directions and Map Views
Messages
Program Type
URL Clicks
User Photos
Automated Yelp Ads Reporting
Like all of our reports, you can schedule Yelp Ads to send on a cadence that suits both you and your client!
For a more cohesive and holistic client report, combine their Yelp Ads data with data from our other integration partners for a true campaign performance overview.
