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New Integration to Yelp Ads

Alex Girardi
Alex Girardi
Written by
Alex Girardi
Marketing at AgencyAnalytics
Apr 21
Apr 21, 2021

This week, we're bringing you a brand new integration to Yelp Ads - adding to both our PPC and Local list of integrations!

What is Yelp Ads?

Yelp Ads provides you with a platform to promote your local business listing on Yelp. With Yelp Ads, you can position your listing (at a cost) above the organic search and your competitors' pages.

With AgencyAnalytics, you can now track and monitor those Programs (Yelp Ads equivalent of campaigns) right from within your dashboard!

How To Connect Yelp Ads

Connecting Yelp Ads to your AgencyAnalytics account is just as easy as all of our other integrations.

Simply navigate to 'Integrations' in your dashboard, select 'Yelp Ads' from the list, and then 'Connect New Account'.

New Yelp Ads Sections

We've added two sections to our Yelp integration that you can view your data in:

  • Overview

  • Programs

Overview

The Overview section will give you an overall view of how your various local business campaigns on Yelp Ads are running. You can view this data by the following metrics:

  • Bookmarks

  • Calls

  • Check-ins

  • Clicks

  • Deals Sold

  • Desktop CTA Clicks

  • Desktop Page Views

  • Desktop Search Appearances

  • Directions and Map Views

  • Messages

  • Mobile CTA Clicks

  • Mobile Page Views

  • Mobile Search Appearances

  • Online Bookings

  • Online OrdersTotal Page Views

  • Tracking Calls

  • User Photos  

Programs

In the Programs section, you will get a more granular breakdown of the performance of each of your business campaigns on Yelp Ads, such as the ad cost and the type of program that's running!

  • Ad Cost

  • Billed Clicks

  • Billed Impressions

  • Bookmarks

  • CTA Clicks

  • Calls

  • Check-ins

  • Deals Sold

  • Directions and Map Views

  • Messages

  • Program Type

  • URL Clicks

  • User Photos

Automated Yelp Ads Reporting

Like all of our reports, you can schedule Yelp Ads to send on a cadence that suits both you and your client! 

For a more cohesive and holistic client report, combine their Yelp Ads data with data from our other integration partners for a true campaign performance overview.

Alex Girardi
Alex Girardi
Written by
Alex Girardi
Marketing at AgencyAnalytics
Alex is in product marketing, pushing the great work from the engineering team out into the world. When he's not marketing, he's probably rock climbing or researching the latest eCommerce trends!

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