FEATURE ALERT: Combine data from multiple clients, brands, or locations into one clear view.

Google Ads Reporting Tool

Bring all your Google Ads data together in one view with the Google Ad reporting tool. See what’s driving results for your clients and make strategic decisions with powerful, real-time insights.

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Google Ads Reporting Tool integration on AgencyAnalytics

Bring Google Ads data into focus

Transform complex metrics into clear, client-friendly reports that reveal what's working and where to improve.

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Campaign Analysis

Account level snapshot of critical campaign-based KPIs & metrics

PPC Metrics

Monitor clicks, impressions, conversion rate, cost, CPC, and much more

Keyword Reporting

Keyword-level analysis for every term that generated clicks or impressions

Conversion Tracking

Track campaign performance and the ROI of each conversions

Say Goodbye to Manual Reporting

Automated Google Ads Reports

For many agencies, monthly Google Ads reports involve collecting, aggregating, and visualizing data manually with spreadsheets. Our automated PPC reporting software lets you build reports in minutes and put the entire process on autopilot. Using free templates, build a report or dashboard in minutes and clearly showcase the value of your PPC management services to clients.

Explore the Professional PPC Report Template

A screenshot of a PPC overview for Google Ads reports in AgencyAnalytics

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Everything your agency needs

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Metrics Explorer

Explore All Available Google Ads Metrics

See all the Google Ads data, including cost per conversion and impressions, that are easily added to client reports and marketing dashboards.

All Conv
All Conv Rate
All Conv Value
All Conv Value Per Click
All Conv Value Per Cost
Avg Cost
Avg CPC
Avg CPE
Avg CPM
Avg CPV
Avg Pageviews
Avg Time On Site
Bounce Rate
Calls
Click To Call
Clicks
Content Impr Share
Content Lost Is Budget
Content Lost Is Rank
Conv Value Per Click
Conv Value Per Cost
Conversion Rate
Conversion Value
Conversions
Cost
Cost All Conv
Cost Per Conv
CTR
Date
Driving Directions
Engagement Rate
Engagements
Gmail Clicks
Gmail Forwards
Gmail Saves
Impr Abs Top
Impr Top
Impressions
Interaction Rate
Interactions
Local Reach
Measurable Cost
Measurable Impressions
Measurable Rate
Menu
Missed
Orders
Other Engagements
Percent New Visitors
Phone Calls
Phone Impressions
Phone Through Rate
Received
Search Abs Top Impr Share
Search Budget Lost Impression Share
Search Impr Share
Search Lost Abs Top Is Budget
Search Lost Top Is Budget
Search Rank Lost Impression Share
Search Top Impr Share
Store Visits
Unknown
Value All Conv
Value Conv
Video Played To 100
Video Played To 25
Video Played To 50
Video Played To 75
View Rate
View Through Click To Call
View Through Conv
View Through Driving Directions
View Through Menu
View Through Orders
View Through Other Engagements
View Through Store Visits
View Through Website Visits
Viewable CPM
Viewable CTR
Viewable Impressions
Viewable Rate
Views
Website Visits

Enhance your brand presentation by white labeling your PPC reports with your own branding. Your custom-branded reports meet the high standards of many of the worlds’ largest agencies, while offering a simple setup process that is designed for agencies of all sizes.

Explore White Label Capabilities

A screenshot of white label settings in AgencyAnalytics

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

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Many PPC agencies add a markup to the Google Ads cost. To avoid confusion with your clients, use the PPC markup tool to configure a single account-wide markup on each Google Ads account you manage, or add custom markups for individual clients & channels. This will automatically add your agency's PPC management fees to their Google Ads report templates for a seamless experience.

Include Your PPC Markup

A collage of PPC markup tools in AgencyAnalytics

FAQs About Google Ads Reporting for Marketing Agencies

Still have questions about Google Ads reporting? You’re in the right place. Get clear, expert answers tailored to agencies managing multiple clients and paid search campaigns.

Bring Google Ads data into focus

Campaign Analysis

PPC Metrics

Keyword Reporting

Conversion Tracking

Automated Reports

White Label Dashboard

Client & Staff Access

Connect Your Data

AI Powered

Goal & Budget Tracking

See how 7000+ marketing agencies help clients win