Google My Business Profile Reporting Tool

Turn Google My Business insights into actionable reports
Transform complex GMB metrics into clear, client-friendly Google my business performance reports that reveal what's working and where to improve.
Search Metrics
Analyze direct vs. discovery searches, searches over time, and more
Visitor Actions
Highlight clicks to website, requests for directions, and more
Phone Calls
Use call clicks to track phone call trends by date or by hour to optimize future campaigns
Ratings & Reviews
Monitor customer sentiment by analyzing GBP ratings & reviews
Automated Google My Business Performance Reports
Provide clients with a wealth of GMB search data. Include metrics such as direct vs. discovery searches, search vs. map views, and historical searches/views of their local business listing by date. Give clients valuable Google My Business insights by comparing recent trends with previous periods and monitor broad changes in your client’s target market.
Explore All Available Google Business Profile Performance Metrics
- Average Rating
- Bookings
- Call Clicks
- Conversations
- Date
- Direction Requests
- Field Status
- Food Menu Clicks
- Food Orders
- Impressions
- Impressions Desktop Maps
- Impressions Desktop Search
- Impressions Mobile Maps
- Impressions Mobile Search
- Interactions
- Reviews
- Website Clicks

What actions are visitors taking?
Measure Customer Engagement
While search queries and views are crucial, customer engagement is the next step in any GBP page conversion funnel. Measure customer actions for any Google Business Profile listing, including website clicks, requests for directions, and phone calls. Demonstrate your agency’s value by communicating exactly how their audience is engaging with their business online.

Analyze Individual and Aggregate Reviews
Google Ratings & Reviews
Measure audience sentiment for your clients with Google ratings and reviews. Show clients their average rating and all reviews in a given time period. Even better, watch reviews as they're generated in real time with the feed-style reviews dashboard. Monitoring Google Business Profile analytics has never been easier.

Built for multi-location clients
Combine Multiple Locations
Are your clients managing multiple different business locations? Plug them all into one dashboard or report! With AgencyAnalytics, combine Google Business Profile pages: display aggregated data, or filter widgets for one specific location in one streamlined dashboard or report. Give your clients a full overview of their local search performance.
Outrank the local competition
Google Business Profile Rank Tracking
Add your client's GBP pages to the powerful keyword rank tracker to monitor daily changes on both Google Maps and the local 3-pack. Then, report on their keyword ranking gains and losses, and get ahead of the SEO game to boost your client's organic traffic. Access real-time Google Business Profile insights with ease.

Share and Monitor All Posts
Google Business Profile Posts
Is your client using GBP posts to promote events, special offers, or generate more customer engagement? Easily share and monitor all of their posts - including the post status, post content, and images. Give clients access to a 24/7 live dashboard, so they're always up to date!

Elevate Local SEO Mastery
Harness Google Business Profile for Local Visibility
Transform local SEO strategies by leveraging Google Business Profile analytics. Through in-depth analysis of search queries and insights from GBP analytics, agencies optimize Google Business Profile listings for peak performance.
This strategic approach enhances visibility in local search results, ensuring businesses stand out when customers search for related services. Utilize these metrics to meet and exceed client goals, showcasing the tangible success of your agency's local SEO strategies.
AgencyAnalytics helps agencies centralize their clients' marketing data from over 85+ channels, including Google Analytics, Google Search Console, and more. This seamless integration allows you to craft complete reports that capture the entirety of your clients' performance.
Simplify your data management and reporting processes, ensuring every key metric is at your fingertips. With AgencyAnalytics, presenting a holistic view of your clients' marketing efforts becomes effortless and efficient.
Clients want data on their schedule, even if that means 3 am the night before a big business presentation. Put an end to those frantic, late-night client emails and give your customers a customized SEO dashboard with all their GBP Performance Metrics.
Best of all, you choose exactly what data points they see in their live dashboard. Combine other marketing platforms your clients are using, such as Google Analytics, to optimize their complete local search campaigns.
Show clients their Google Business Profile Reporting data in intuitive reports, alongside all their other important marketing channels. Customize reports in seconds, then schedule them to send on a daily, weekly, monthly, or quarterly basis. AgencyAnalytics makes automated client reporting fast, powerful, and easy for marketing agencies of all sizes.
Create a seamless branding experience with a fully white labeled interface. Use your marketing agency’s logo and color scheme on dashboards and reports, and have clients log in with your custom-made URL. Streamline your reporting processes and impress clients with white labeled reporting software.

Discover the white label reporting tool trusted by 7,000+ marketing agencies.
We get it. You like to build client reports your own way. With a full suite of customizable widgets, custom metrics, the goal and budget tracking feature, and a drag-and-drop report builder, you have everything you need to call the platform your own.
AgencyAnalytics is committed to helping agencies succeed. Through a dedicated customer support team, you have all the assistance you need to effectively use your automated reporting software and deliver top-notch digital marketing reports to your clients.
Accessible 24/5, the live chat support is renowned for lightning-fast response times, usually under 3 minutes, ensuring you're never kept waiting. But speed isn't our only virtue–we pride ourselves on the outstanding quality of our service, reflected in our customer satisfaction ratings consistently soaring above 95%.
AgencyAnalytics offers a pricing model that adapts to your agency's size and needs, starting at just $25 per month. This straightforward, no-surprise pricing ensures you can expand your business without hitting any ceilings on reports or encountering hidden fees.
Plus, with the option for unlimited users and custom dashboards on select plans, your agency has the freedom to grow without constraints.
Setting up an automated, white-label reporting system gives you back billable hours to focus on what really matters–executing client campaigns and acquiring new clients.
Combine the results from every digital marketing platform your agency uses with the website's performance data from Google Analytics, and add call tracking, eCommerce, and CRM data to create an end-to-end reporting system that wows clients.
Use a digital marketing reporting tool to customize report templates and live dashboards and quickly clone them to streamline client onboarding and improve client retention.

FAQs About Google Business Profile Reporting for Marketing Agencies
Still have questions about Google Business Profile reporting? You’re in the right place. Get quick, actionable answers tailored to marketing agencies managing local visibility for multiple clients.
AgencyAnalytics connects to Google Business Profile with Owner or Manager on the pages you want to report on. It brings 18 months of history with it, so the first report isn't starting from scratch. Full steps are in the Google Business Profile connection guide.
AgencyAnalytics reports Google Business Profile location analytics and review analytics, with Impressions, Call Clicks, Direction Requests and Reviews among the fields you can place. Impressions are split by maps and search across desktop and mobile, which shows how people are finding the listing. The metrics explorer on this page lists more of them.
Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.
Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.
Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.
Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.
Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.
Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.
Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.
Yes. The Google Business Profile report template and the Google Business Profile dashboard template are both built already and come with an AgencyAnalytics subscription. Load either onto a client, connect the account, and the first version of their reporting is ready to edit.
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