Paul Stainton
Google Guaranteed vs Google Screened: What’s the Difference?
Google has two different types of badges available as part of their local services ads: Google Guaranteed and Google Screened. Both programs have features, criteria, and benefits, but which is best suited for your clients?
How to create marketing reports for non-marketers
Learn how to build client reports that non-marketers understand. Avoid jargon, focus on outcomes, and build trust with simplified, strategic reporting.
Client onboarding: 10 steps to onboard new clients the right way
Onboarding clients is crucial to starting your SEO relationship on the right foot. Here are our top tips for a client onboarding process that will delight clients (and make your job a lot easier too!).
If Marketing Agency Challenges Were Halloween Costumes
Get ready to laugh with our unique take on marketing agency challenges, reimagined as Marketing Agency Halloween Costumes. Dive into the humor of agency life - all dressed up!
20 agency client reporting tips that prove value & improve retention
Access 20 simple, real-world tactics to improve client engagement with reports—so the work behind them drives action instead of getting skipped.
20+ Dashboard Examples to Inspire Your Client Reporting
Explore dashboard examples that simplify client reporting and data analysis, helping agencies track key metrics and make informed decisions in real time.
Google Ads metrics: The most important metrics to track in 2025
Understand which Google Ads metrics matter most in 2025. Effectively analyze performance, optimize campaigns, and show ROI.
How To Grow a Digital Marketing Agency (23 Clever Ways to Scale)
You may be doing a few tactics to grow your agency, but we guarantee you’ll find at least one gold nugget that takes your agency’s growth to the next level! Here is an in-depth guide on how to grow your digital agency.