Paul Stainton
Paul Stainton is a digital marketing leader with extensive experience creating brand value through digital transformation, eCommerce strategies, brand strategy, and go-to-market execution.
Articles by Paul Stainton
How To Get Clients To Pay On Time: Strategies That Work!
Isn’t it frustrating to chase down client’s payment? Never have a client pay late again. Here are 5 unique strategies to make your clients pay on time.
How To Write an SEO Content Brief That Delivers Better Results (+ Free Template)
Creating a comprehensive SEO content brief for writers streamlines the entire content creation process while cutting down on redundancy and increasing efficiency across all departments. Here’s what you need to know about writing an effective content brief for writers.
15 customer retention metrics & KPIs to measure and track in 2026
Retaining clients is more valuable than finding replacements. But you can’t improve what you don’t measure, and that’s where customer retention KPIs come into play.
How to create a budget pacing report to monitor ad spend
Discover how AgencyAnalytics automates budget pacing, streamlining ad spend management to save time and enhance campaign performance.
How much should you charge for SEO audit services?
How much should you charge your clients for an SEO audit? We explore all the factors that influence the cost of an SEO audit and help you determine how much you should charge your clients.
The Definitive Guide to Marketing Attribution Models
An attribution model is a framework for analyzing which touchpoints or marketing channels get credit for a conversion in the customer’s journey. We’ll explore each model in Google Analytics so your agency can make an informed decision.
Off-Page SEO: What It Is, Why It Matters, and How to Improve It
In this guide, we discuss exactly what off-page is, why it matters, and how you can improve it to grow your organic website traffic.
How To Use Yext Listings To Drive Local Business Growth
Discover the power of managing Yext listings & Powerlistings to streamline local business data across platforms. Harness insights, boost SEO, and enhance client visibility.







