Marketing campaign performance analysis without the chaos
Clear marketing insights that drivesmarter campaign decisions
Raw data doesn’t tell the whole story. Monitor trends, analyze results, and uncover meaningful patterns that drive your digital marketing strategy forward.
Measure what matters
Track campaign analytics across multiple channels in one centralized view. Compare performance trends over time to understand what’s working and where to adjust.
Turn data into clear insights
Use benchmarks, anomaly detection, and forecasting to uncover patterns, identify trends, plan future campaigns, and make proactive decisions.
Prove the impact of your work
Clients expect more than raw numbers. Provide meaningful insights with custom dashboards, annotations, and goal tracking to tell a compelling performance story.
Eliminate the guesswork
Anticipate performance shifts before they become problems. Set up real-time alerts to monitor marketing campaign analytics, detect trends, and make proactive decisions that keep campaigns on track.
How marketing agencies turn data points into better decisions
Connect 85+ platforms for a full-funnel view
Automatically collect data from your entire marketing campaign analysis with 85+ integrations, including Google Analytics, Google Ads, social media platforms, and more.
Eliminate data silos and track campaign performance metrics for every step of the funnel—from paid campaigns to landing page conversions—all in one centralized dashboard. Streamline data collection, manage marketing budgets, and compare campaigns across multiple marketing channels for deeper insights and faster optimization.
Build live dashboards to monitor marketing campaigns in real time
Give your team a clear view of campaign performance at a glance. Easily create customized dashboards that centralize data collection across platforms like Google Analytics, social media, and paid advertising.
Monitor key performance indicators in real time to uncover trends, spot opportunities, and make fast, informed decisions.
Bring visual clarity to complex campaign data
Cut through the noise and make sense of your marketing campaign analytics with clear, structured dashboards.
Visualize key performance indicators, spot trends across various marketing channels, and turn engagement metrics, click-through rates, and ad spend into actionable strategies—all in real time.
Benchmark campaign performance and spot long-term trends
Go beyond short-term results with marketing campaign analysis that surfaces real trends over time. Compare performance across time periods and against industry benchmarks to understand how your marketing campaigns truly stack up.
Use historical data from social media campaigns, ad spend, and landing pages to refine your strategy and stay ahead of the competition.
Get instant alerts when campaign performance shifts
Don’t wait for a monthly check-in to catch problems. Set real-time metric alerts across your marketing platforms to detect dips in engagement, spikes in ad campaign spend, or any deviation from your campaign objectives.
Stay in control with proactive, data-backed insights that help your team take action before small issues become major setbacks.
Track goals and annotate performance milestones
Set clear campaign objectives and track progress with customizable goals tied to your client’s business strategy.
Use annotations to highlight key events—like landing page changes or new creative launches—so your team connects performance shifts to real actions. Measure results against customer acquisition cost targets, conversion rate goals, and more.
Deliver insights that drive better marketing decisions
Campaign results don’t always speak for themselves. Go beyond data dumps and deliver insights your clients can actually use. Share data-backed recommendations tied to campaign objectives and business goals, helping clients understand what’s working and where to adjust.
Turn dashboards into strategic tools that guide next steps and strengthen your marketing agency’s value.
Action-oriented takeaways from every campaign
Go beyond basic reporting with clear, actionable summaries that tie campaign performance data back to business outcomes. Highlight key metrics tied to campaign goals, showcase campaign success, and surface trends in how the target audience engaged across various channels. With all your marketing data in one place, it’s easier to translate insights into next steps and keep your team aligned on what’s working—and why.
How Tobie Group improved campaign efficiency and saved 450+ hours a year
Sign up for your free trial now and improve your campaign analysis!
No credit card required. Start tracking performance, uncovering insights, refining marketing efforts, and delivering better results in minutes.
What makes AgencyAnalytics better than generic marketing analytics tools?
AgencyAnalytics is purpose-built for marketing agencies. From customizable dashboards to automated reporting, every feature is designed to help agencies analyze marketing performance across platforms, surface actionable strategies, and track key trends over time.
Turn complex data into clear, actionable takeaways. Ask AI helps you analyze trends, identify patterns, and translate raw numbers into real insights.
Zero in on exactly what matters. Filter marketing data by client, landing page, platform, or target audience to spot trends faster and make smarter optimization decisions.
Tailor campaign analytics tools to your exact KPIs. Use custom formulas to track demographic data, user behavior, and any marketing targets your team cares about.
Quickly compare performance across advertising campaigns, paid media, and email campaigns in a single analytics tool. Optimize budget allocation and see how your client’s target audience responded across channels.
Make campaign wrap-ups easy to repeat and scale across clients. Use AgencyAnalytics to pull data from every ad campaign and advertising platform into a single view—no matter the channel. Showcase what worked, what underperformed, and how performance metrics stack up against campaign goals. Use those insights to refine future strategies and win buy-in for new initiatives.
Predict future outcomes and catch unexpected changes fast. Use forecasting to plan ad spend and optimize performance, while anomaly detection flags outliers so your team analyzes data sooner and adjusts campaign strategies in real time.
More ways to analyze & optimize campaign performance
Streamline workflows, reduce manual tracking, and make faster, data-driven decisions with smart automation.
Automated client reporting made easy
Drag-and-drop dashboards
Custom comments to infuse expertise
Roll-up tables
Client access
What agencies are saying:
real-time insights, real results
Frequently Asked Questions
Yes. Save a report you've built as your own AgencyAnalytics template, then push it to a whole group of clients in one bulk action. Editing the template afterward also updates the reports already live, so a wording change reaches everyone at once. The bulk actions guide covers it.
Yes. AgencyAnalytics Benchmarks sets a client's metric against the median for their industry over the last 30 days and shows which quartile they land in. Put the benchmark graph on their dashboard or in the report you send. It answers the quarterly-review question of whether the numbers are any good.
Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.
Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.
Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.
Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.
Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.
Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.
Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.