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FeaturesMarketing Performance Insights

Data-driven marketing performance insights to optimize campaigns

Make smarter decisions with automatic marketing performance insights like benchmark comparisons, anomaly detection, and data forecasting. Spot trends early, identify potential issues before they escalate, and optimize marketing performance with data-backed analysis.
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Drive strategic growth by leveraging AgencyAnalytics’ Benchmarking, Anomaly Detection, and Forecasting for automated marketing performance insights.

Smarter campaign insights for performance-driven agencies

Turn complex marketing data into clear opportunities for optimization. Benchmark results, detect anomalies, and forecast performance trends to drive better campaign outcomes and strengthen client strategy.

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Benchmark Performance

Compare the performance of your client metrics against industry standards

Identify Data Anomalies

Easily spot anomalies in your client data and use the insights to take action

Forecast Future Trends

Monitor expected data trends and optimize your marketing strategy accordingly

Establish Campaign Goals

Leverage industry benchmarking and trend forecasting to set realistic marketing performance goals

DEEP DIVE INTO YOUR METRICS

A Central Hub for In-Depth Analysis and Strategic Insights

AgencyAnalytics’ Metric Insights tool makes it super easy to monitor your individual metrics without the hassle. From one tool, easily benchmark your campaign performance against industry standards, spot trends and anomalies, and even forecast what's coming next.

Along with AI-powered performance highlights and strategic tips, your marketing agency enjoys instant, smart insights that help you react quickly and keep everything running smoothly.

Examples of the marketing performance insights features including benchmarking, predictive forecasting, and marketing data anomalies
COMPARE PERFORMANCE

Benchmark Your Agency Against Industry Data

Easily compare your marketing agency's performance to industry standards with AgencyAnalytics’ Benchmarks tool.

Generate a visualization of benchmarks data, including the industry median and your agency’s performance for each metric. Identify areas for improvement, set realistic goals, and gain a competitive edge.

Generate accurate, industry-specific digital marketing benchmark comparisons for your metrics.
SPOT ANOMALIES, DRIVE INSIGHTS

Detect & Display Anomalies in Your Client Data

Quickly identify unusual data patterns, understand their impact, and take proactive actions to optimize your marketing strategy.

The Anomaly Detection feature highlights significant deviations—both positive and negative—empowering you to make data-driven decisions and achieve better results for your clients.

Detect and display anomalies in your digital marketing data with clear annotations.
FORECAST PERFORMANCE TRENDS

Predict the Future to Power Your Marketing Strategy

Anticipate future trends in your client data and optimize your marketing strategy with AgencyAnalytics’ powerful data forecasting tool.

Accurately predict the performance of key metrics, identify potential opportunities, and make data-driven decisions to drive growth.

Display forecasted future trends in your data based on historical performance using an automated digital marketing forecasting tool.
HIT YOUR MARKETING GOALS

Set Custom Goals and Exceed Performance Targets

Clear goals and performance targets are the backbone of successful client relationships. With the Goals widget, it's easy to set monthly benchmarks and track progress daily—all in one easy-to-read visual.

Show your clients exactly how they’re moving toward their business objectives, creating a transparent partnership that builds trust, strengthens relationships, and reduces churn.

Set and automatically track marketing goals, thresholds, and campaign performance targets

Leverage insights to drive smart strategies for your agency and clients.

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Illustration of a user at a marketing agency trying the client reporting features from AgencyAnalytics
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Take your client reporting to the next level with AgencyAnalytics' AI reporting tools. Ask AI automatically analyzes data, uncovers hidden trends, and generates actionable insights, while AI Summary generates high-level overviews of your client data in seconds.

Save time, enhance your campaigns, and leverage quick insights for real-time business decision making.

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An example of how to use AI analysis tools to instantly receive actionable marketing recommendations and next steps tailored to your clients’ specific data

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

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Leverage AgencyAnalytics to gather and integrate data from 80+ marketing channels, creating a unified client reporting environment.

This powerful platform simplifies the visualization of your agency’s diverse marketing efforts, allowing you to deliver insightful, data-driven narratives that underscore real growth and opportunities in your strategies. Offer clients a clearer, more impactful view of their marketing landscape.

View All 80+ Integrations
All your client's marketing data in one place with over 80 marketing platform integrations.

FAQs About Marketing Performance Insights

Looking to move beyond metrics? These FAQs explain how to turn raw data into clear, client-facing marketing insights that drive better decisions and long-term retention.

More features

Automated Reports

White Label

Deliver white-labeled reports and dashboards that highlight results and reinforce your agency’s brand.
White Label Dashboard

Custom Marketing Dashboards

Centralize metrics from over 80 data sources and visualize campaign performance.
Client Staff Access

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Connect Your Data

Goal and Budget Tracking

Set, track, and report on marketing goals to show progress towards targets.
AI-Powered

Data Visualization

Visualize 80+ data sources to track KPIs and trends—no complex BI tools needed.
Goal & Budget Tracking

Client Portals

Strengthen client relationships and simplify reporting with customizable client portals.

See how 7000+ marketing agencies help clients win

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Free 14-day trial. No credit card required.

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