Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
FeaturesMarketing Performance Insights

Data-driven marketing performance insights to optimize campaigns

Make smarter decisions with automatic marketing performance insights like benchmark comparisons, anomaly detection, and data forecasting. Spot trends early, identify potential issues before they escalate, and optimize marketing performance with data-backed analysis.
Drive strategic growth by leveraging AgencyAnalytics’ Benchmarking, Anomaly Detection, and Forecasting for automated marketing performance insights.

Smarter campaign insights for performance-driven agencies

Turn complex marketing data into clear opportunities for optimization. Benchmark results, detect anomalies, and forecast performance trends to drive better campaign outcomes and strengthen client strategy.

Benchmark Performance

Compare the performance of your client metrics against industry standards

Identify Data Anomalies

Easily spot anomalies in your client data and use the insights to take action

Forecast Future Trends

Monitor expected data trends and optimize your marketing strategy accordingly

Establish Campaign Goals

Leverage industry benchmarking and trend forecasting to set realistic marketing performance goals

COMPARE PERFORMANCE

Benchmark Your Agency Against Industry Data

Easily compare your marketing agency's performance to industry standards with AgencyAnalytics’ Benchmarks tool.

Generate a visualization of benchmarks data, including the industry median and your agency’s performance for each metric. Identify areas for improvement, set realistic goals, and gain a competitive edge.

Generate accurate, industry-specific digital marketing benchmark comparisons for your metrics.
SPOT ANOMALIES, DRIVE INSIGHTS

Detect & Display Anomalies in Your Client Data

Quickly identify unusual data patterns, understand their impact, and take proactive actions to optimize your marketing strategy.

The Anomaly Detection feature highlights significant deviations—both positive and negative—empowering you to make data-driven decisions and achieve better results for your clients.

Detect and display anomalies in your digital marketing data with clear annotations.
FORECAST PERFORMANCE TRENDS

Predict the Future to Power Your Marketing Strategy

Anticipate future trends in your client data and optimize your marketing strategy with AgencyAnalytics’ powerful data forecasting tool.

Accurately predict the performance of key metrics, identify potential opportunities, and make data-driven decisions to drive growth.

Display forecasted future trends in your data based on historical performance using an automated digital marketing forecasting tool.
HIT YOUR MARKETING GOALS

Set Custom Goals and Exceed Performance Targets

Clear goals and performance targets are the backbone of successful client relationships. With the Goals widget, it's easy to set monthly benchmarks and track progress daily—all in one easy-to-read visual.

Show your clients exactly how they’re moving toward their business objectives, creating a transparent partnership that builds trust, strengthens relationships, and reduces churn.

Set and automatically track marketing goals, thresholds, and campaign performance targets
From Data to Insights, Instantly

AI Tools That Turn Data Into Actionable Insights

No more manual work to prepare data or sift through endless spreadsheets. With AI-powered reporting tools, agencies instantly transform information from any data source into clear, actionable insights.

This means faster decision-making, easier process automation, and more time to focus on high-level strategies for your clients.

An example showing how to unlock powerful AI insights for real-time marketing decisions using AgencyAnalytics' AI reporting tools

Leverage insights to drive smart strategies for your agency and clients.

Illustration of a user at a marketing agency trying the client reporting features from AgencyAnalytics

Stay ahead of the curve with AgencyAnalytics metrics Alerts. Receive notifications if your clients' key marketing metrics reach critical thresholds.

Proactively address issues, capitalize on opportunities, and improve your marketing agency's efficiency.

Leverage the flexibility of drag-and-drop report building to distinguish your marketing agency's analytical prowess. Customize every aspect of your client reports—from branded cover pages to unique dashboard widgets and custom metrics.

This intuitive tool empowers you to quickly assemble detailed, personalized reports that not only reflect your agency’s unique brand but also clearly demonstrate the value and impact of your marketing strategies to your clients.

Create dashboards and customizable reports that seamlessly combine insights and aesthetics, ensuring every detail reflects your agency’s unique identity.

With every white-label report, your agency’s voice shines through, making it easy to present data in a way that aligns with your brand’s signature look. The power to deliver meaningful insights while showcasing your brand is yours.


Examples of some marketing campaign performance alerts

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

Leverage AgencyAnalytics to gather and integrate data from 85+ marketing channels, creating a unified client reporting environment.

This powerful platform simplifies the visualization of your agency’s diverse marketing efforts, allowing you to deliver insightful, data-driven narratives that underscore real growth and opportunities in your strategies. Offer clients a clearer, more impactful view of their marketing landscape.

AgencyAnalytics champions your growth through usage-based pricing starting at just $25 per month for the Freelancer plan. Experience the benefits of scalability with no hidden fees and no limits on report generation—truly the sky's the limit.

Selected plans also offer the luxury of unlimited users and custom dashboards as well as AI functionality and a suite of insight-driven features, ensuring your marketing agency has all the tools it needs to expand efficiently and effectively.

At AgencyAnalytics, exceptional customer support isn’t just a feature—it's a promise. Our support team is available 24/5, boasting an impressive average response time of under three minutes.

With a satisfaction rating consistently over 95%, our experts are always ready to help you maximize your reporting and enhance your client services, ensuring your marketing agency's needs are met swiftly and effectively.

All your client's marketing data in one place with over 85 marketing platform integrations.

FAQs About Marketing Performance Insights

Looking to move beyond metrics? These FAQs explain how to turn raw data into clear, client-facing marketing insights that drive better decisions and long-term retention.

  • Yes. AgencyAnalytics AI insights write a summary of how a metric moved over the period, covering its high point, its low point, and where it stands now, then suggest actions for improving it. Ask AI takes a follow-up in your own words if the summary raises something you want to chase.

  • Line and area charts open into AgencyAnalytics AI insights, which covers time-series widgets such as sessions, spend, clicks, conversions, and calls. A benchmark tile alongside compares the client's value with the industry median for the last 30 days and names the share of companies they're ahead of.

  • Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.

  • Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.

  • Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.

  • Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.

  • Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.

  • Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.

  • Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.