Shopify Reporting Tool

Bring Shopify analytics into focus
Transform complex Shopify metrics into clear, client-friendly reports that reveal what's working and where to improve.
Monitor Sales
Track each client’s Shopify retail sales and monitor the average inventory sold
Powerful Reporting
Save hours of work by automating your agency’s Shopify reporting
Unlimited Access
Keep everyone updated with unlimited staff & client accounts
Proof of ROI
Deliver marketing reports that show tangible results
Highlight Your Clients’ Shopify Performance
Monitor and share Shopify data alongside 80+ other tools and integrations, all designed to showcase your clients’ eCommerce results. Access powerful features for agencies and intuitive drag-and-drop graphics to help clients instantly understand how your marketing efforts are driving increased traffic and sales through their online store.
Explore All Available Shopify Metrics
- Additional Fees
- Adjusted Orders
- After Tax Discounts
- After Tax Gross Sales
- After Tax Net Sales
- After Tax Subtotal Sales
- Average Purchase
- Before Tax Discounts
- Cart Discounts
- Date
- Discount Adjustments
- Duty Adjustments
- Edited Orders
- Giftcard Sales
- Gross Sales
- Manual Sales Adjustments
- Net Adjustments
- Net Orders
- Net Payment
- Net Sales
- Order Discounts
- Order Taxes
- Orders
- Original Duties
- Original Sales
- Original Shipping
- Refunded Orders
- Refunded Sales External
- Refunded Sales Internal
- Refunds
- Refunds External
- Refunds Internal
- Shipping Adjustments
- Shipping Charges
- Shipping Charges After Tax
- Shipping Discounts
- Shipping Refunds
- Shipping Taxes
- Subtotal Adjustments
- Subtotal Sales
- Subtotal Sales Order
- Tax Adjustments
- Total Discounts
- Total Duties
- Total Refunds
- Total Returns
- Total Sales
- Total Sales Adjustments
- Total Shipping
- Total Taxes
- Total Tips
- Unknown Fees
- Voided Orders
- Voided Sales





Fast Access To Each Client's Shopify Data
Simplify Shopify Performance Management
Stop logging in and out of multiple Shopify accounts: switch between Shopify dashboards instantly, in a single platform designed to save you time.
Organize each client's Shopify data into separate campaigns, customize exactly what they can see in intuitive dashboards and reports, use data visualization software tools to highlight key metrics, and deliver actionable insights in a beautifully designed Shopify reporting platform. Keep an eye on online store conversions, returning customer sales, and inventory sold.

Clear & Actionable Shopify Analytics
Detailed Insights For Shopify
Track every client's Shopify sales, customers, and more. Instantly see top products and view clear sales breakdowns. Uncover trends across time and spot opportunities to maximize your clients’ eCommerce profits. Looking for more?
Combine Shopify metrics with Google Analytics to easily highlight online store conversion rate, new customers, the performance of marketing campaigns, and customer lifetime value.
Drive more monthly sales by using the built-in SEO tools to gain even deeper insights into each client's website.

Monitor Shopify Transactions
Tailor-Made Shopify Dashboards
Feature-rich dashboards show sales for each client's Shopify account. Your team uses custom visualizations to monitor store performance, report sales data for any specified date range, and provide an update on monthly sales through customized Shopify report templates and other report templates.
Choose from hundreds of drag-and-drop widgets to build a custom Shopify dashboard that includes comments, goals, and data from other integrations. Clients can log in anytime to view progress whenever they want to review the marketing performance.

Fully Customized Ecommerce Reports
Custom Shopify Reporting
Use automation to take the work out of ecommerce reporting. Build stunning custom reports in a drag-and-drop interface, then automate them to send on a daily, weekly, bi-weekly, or monthly basis. Easily share Shopify metrics alongside all of your other SEO, social, and marketing channels.

Track Shopify Transactions From Anywhere
Mobile Shopify Updates
The web is mobile, and so are we. Give all team members and clients live access anytime, anywhere, via our brandable mobile interface. Get the latest updates before a big client presentation, or monitor important marketing and ecommerce metrics even when you're out of the office.


Laura Fleischer, President
Orange Media Group

Discover the white label reporting tool trusted by 7,000+ marketing agencies.


Andrew Thomas, Technical Director
HookedOnMedia
FAQs About Shopify Reporting for Marketing Agencies
Ecommerce marketing teams need insight—not guesswork. These FAQs help agencies spotlight sales trends, optimize product performance, brand client reporting, and manage Shopify data across multiple storefronts efficiently.
Agencies focus on metrics that directly tie marketing to revenue and store health: Total Sales, Net Sales, Average Order Value (AOV), Google Analytics Conversion Rate, Cart Abandonment Rate, Refund Rate, Sales by Channel, Sales by Referrer, and Top-Selling Products. Tracking Inventory Sold and First-Time vs Returning Customers further informs campaign targeting.
The fastest way to create a custom Shopify report is to start with the Shopify analytics dashboard template. However, for bespoke reporting, it's quick and easy to build a Shopify report from scratch using drag-and-drop widgets. Add visuals for Total Sales, AOV, GA4 Conversion Rate, Cart & Checkout Abandonment, and Customer Segments. Highlight traffic sources with Sales by Channel and Referrer widgets. Add inventory or product performance widgets if relevant. Combine Shopify metrics with Google Analytics or ad data to present a unified ecommerce story.
Yes. Agencies commonly schedule recurring Shopify reports at daily, weekly, or monthly intervals, ensuring clients receive up-to-date Shopify metrics without manual exports. The AgencyAnalytics reporting tool syncs Shopify store data automatically to keep dashboards fresh and ready without the heavy lifting.
Customize client-facing assets by adding agency branding—logos, color palette, and layout—to both dashboards and scheduled reports. Whether clients view live analytics or receive scheduled updates, the entire experience reflects your agency's brand, not the platform.
It's quick and easy for agencies to deploy individual Shopify dashboards for each client's storefront, tracking essential KPIs like Total Sales, AOV, and Cart Abandonment. To get a birds-eye-view of all accounts, build roll‑up dashboards to monitor aggregated ecommerce performance across all clients, streamlining oversight without losing individual account clarity.
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Everything your agency needs

Automated Reports

White Label Dashboard

Client & Staff Access

Connect Your Data

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