SEO tools for agencies to simplify analytics & reporting
SEO analytics tools designed to help you succeed
With keyword rankings, backlink analytics, and organic traffic insights all in one place, you stop chasing data and start focusing on strategy. Automate your SEO reporting to save time, uncover opportunities faster, and prove to clients exactly how your work is moving the needle.
SEO Rank Tracker
Accurate search engine rankings, updated daily for any location or language
Backlink Monitor
Keep track of your new and lost links with our backlink monitoring tool
SEO Analytics
Integrate with top SEO analytics platforms, including Google Search Console and Google Analytics 4
Automated Reporting
Put your SEO reporting on autopilot with report scheduling & approval
Keyword Rank Tracker
Easily monitor changes in SEO rankings for your clients with a keyword ranking tracker. Updated on a daily basis, the rank tracker allows you to track keywords for any location and language on both Google and Bing. Add these organic rankings to a Keyword Ranking Report to keep your clients up-to-date with your campaigns in the most automated and scalable way possible.
Backlink Checker
Backlinks are an essential part of any SEO campaign. Keep track of new and lost links and report on the results with a detailed backlink checker tool. Analyze key backlink metrics such as anchor text, Trust Flow, and Citation Flow to identify the quantity and quality of links to your client's website. Keep your team and clients up to speed on your link-building campaigns with an intuitive SEO dashboard or report that’s easily shareable.
Add Custom SEO Data
Your agency measures SEO with a whole stack of tools. Use AgencyAnalytics’ Google Sheets integration to add final data touches you can’t find in your other marketing channels.
Easily drag and drop data into various formats like tables, pie charts, line charts, bar charts, and spark line widgets for immediate visualization. This approach allows you to consolidate all your essential metrics in a single, convenient location.
SEO Audits and Analytics
Use built-in integrations, including Google Search Console, Lighthouse, and Bing Webmaster Tools, to find and fix crawl errors, and impress clients with actionable business insights from easy-to-understand organic search data.
Uncover new sources of traffic and revenue by analyzing the long tail keywords your clients are already ranking for in search results. Use tools and reports to filter keywords by clicks or impressions for effortless long-tail analysis.
Monitor exactly which pages are getting the lion's share of clicks and impressions in the SERPs.
Automated SEO Reporting
After you’ve added all your SEO data to a client report, automate the entire process by scheduling reports to send on a daily, weekly, or monthly basis. With the Report Approval feature, you get notified before reports go out allowing you the opportunity to add your own personalized insights. With all your clients’ data in one place—including backlinks, site audits, and more—you put your entire SEO reporting on autopilot.
Effective SEO Proposals Made Easy
A compelling SEO proposal is key to winning new clients by showcasing your agency's expertise and dedication to meeting their specific needs. Save time and effort with a customizable SEO proposal template. Deliver tailored proposals that set you apart from the competition and drive business growth.
The SEO Analytics Tool Built for Marketing Agencies
Stop jumping from platform to platform and wasting your agency’s billable hours on manual client reporting. Access critical metrics with SEO reporting software that consolidates backlinks, site audit reports, Google Analytics, Google Search Console, and keyword tracking into one professional client report.
Stop chasing SEO data and start delivering the results your clients hired you for.
Sean Riggs
Search & Rank Technologies
Discover the white label reporting tool trusted by 7,000+ marketing agencies.
FAQs About SEO Tools for Agencies
Wondering how to use SEO agency software to simplify your SEO reporting and improve your SEO strategy? These answers break down the key benefits of using SEO tools designed for digital marketing agencies.
The most important SEO tools help agencies manage rank tracking, keyword research, backlink analysis, and competitor strategies. Tools like Google Search Console, Ahrefs, Moz, and Semrush provide the SEO metrics needed to monitor search engine results and optimize content. AgencyAnalytics integrates with these platforms to consolidate data into one dashboard—with no steep learning curve required.
To generate a report using SEO software, connect your favorite SEO tools, select the key metrics to highlight, and use customizable reports to present performance clearly. With AgencyAnalytics, marketing agencies pull data from multiple platforms and create client-ready reports in just a few clicks, automating SEO related tasks and saving hours of manual effort.
SEO agency tools simplify data collection, reporting, and content optimization. They provide up-to-date data from multiple sources, visualize key SEO metrics, and make it easy to track the rankings of search terms and the resulting website traffic all in one place. This lets your agency deliver valuable insights and make informed recommendations faster.
Monitor SEO effectiveness by tracking changes in keyword rankings, search metrics, and organic website performance over time. With AgencyAnalytics, agencies use rank tracking alongside SERP and keyword analysis tools to get detailed insights into top ranking pages, competitor strategies, and client SEO efforts—helping you refine campaigns and improve search visibility.
When offering SEO services, look for agency SEO tools that combine automation, clear reporting, and integrations with your existing platforms. The best agency SEO tools make it easy to track rankings, analyze keyword trends, and create client-ready reports without switching between tabs. A comprehensive SEO tool like AgencyAnalytics brings everything together in one SEO platform—designed specifically for agencies.
SEO tools improve your SEO strategy by consolidating data across multiple tools, surfacing high value keywords, and providing detailed reports that guide decision-making. By automating keyword tracking, backlink research, and SERP analysis, AgencyAnalytics gives digital marketers the right tools to optimize SEO content and scale their strategy without added manual work.
AgencyAnalytics supports keyword research by combining organic keyword data from Google Search Console accounts and paid search terms from Google Ads into one dashboard. This gives agencies visibility into search volume, keyword gaps, and relevant keywords—helping you build better SEO campaigns and improve rankings with fewer tools.
AgencyAnalytics SEO tools start at $59 per month, with SEO rank tracking available as a $50/month add-on for 500 keywords. Agencies switching from manual SEO analysis to automated reporting save around 2.5 hours per client every month—making it a cost-effective solution for scaling agencies and large teams.
Not entirely. Most agencies use multiple SEO tools to execute a comprehensive SEO strategy. While tools like Moz and Ahrefs specialize in keyword research tools, technical SEO audits, locating missing meta tags, and content optimization features like meta descriptions and on-page SEO analysis, AgencyAnalytics focuses on SEO monitoring and client reporting. It acts as a centralized reporting tool that helps agencies streamline routine SEO tasks, visualize local SEO reporting from tools like Google Business Profile, and track performance across clients—all in one place.
The best SEO tracking tools combine automation, data integration, and advanced features without a steep learning curve. AgencyAnalytics pulls data from Ahrefs, Semrush, Moz, and Majestic, and combines it with 80 other marketing tools to deliver a complete view of SEO and marketing performance. Sign up for a 14-day free trial and see how easy it is to create detailed, client-ready reports—all in one SEO platform.
Laura Fleischer, President
Orange Media Group
More features
Automated Reports
Drag and Drop Report Builder
Goal and Budget Tracking
Mobile Interface
Anomaly Detection
Marketing Performance Insights
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