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IntegrationsBacklink Monitor

Backlink Monitor

The AgencyAnalytics backlink monitoring tool keeps you on top of your client’s backlinks. Track changes, spot opportunities, and help your clients improve their search rankings.
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A screenshot of the Backlink Monitor integration on AgencyAnalytics

Bring Backlink analytics into focus

Transform complex backlink monitoring metrics into clear, client-friendly reports that reveal what’s working and where to improve.

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Improve Rankings

Quickly identify new link opportunities to boost client rankings

Track New & Lost Links

Share intuitive graphs with your client to highlight new links over time

Flow Metrics

Understand how much authority linking domains have with trust flow and citation flow metrics

Backlink Reports

Add a backlink summary or an in-depth analysis to scheduled reports

Backlink Monitor dashboard
New Backlink Monitor
Backlink Monitor reports widget
Backlink Monitor new and lost links report
Backlink Monitor dashboard report
Backlink Monitor majestic integration
Collection of AgencyAnalytics SEO tools for marketing agencies

In-depth Backlink Reporting

Backlink Analytics That Showcase Progress

Monitor backlinks with precision and clarity—without wasting hours compiling data. The built-in backlink monitoring tools track new and lost backlinks over time and uncover the referring domain, anchor text, trust flow, and citation flow behind each link.

Whether you're analyzing high-authority backlinks or pinpointing gaps in your agency's link building efforts, everything you need lives in one dashboard. Include all your backlink data in an automated backlink report or comprehensive SEO dashboard and impress clients with consistent, data-backed results.

Backlink Monitor dashboard

AUTOMATED BACKLINK TRACKING FROM MAJESTIC SEO

Backlink Monitoring That Centralizes SEO Data

Skip the spreadsheets and streamline backlink tracking with daily data pulled directly from Majestic’s backlink database. Centralize all your backlink data in one dashboard and gain a full view of website backlinks across campaigns. Stay on top of trust flow, citation flow, and domain rating without switching tools.

Built-in data visualization widgets bring backlink analytics to life—making it easier to deliver professional backlink reports and track backlink progress over time.

New Backlink Monitor

BACKLINK CHECKER FOR LINK QUALITY INSIGHTS

Quickly Identify High-Impact Website Backlinks

Don’t waste time clicking through every linking page. Use a centralized backlinks tracker to evaluate trust and citation flow, filter by referring domain, and group links by anchor text, target URL, and more. Graphs and charts make it easy to compare image vs. text links and "follow" vs. "no-follow" ratios.

With a complete backlink analytics view, it’s simple to spot quality backlinks, remove weak ones, and continuously improve link building efforts across all campaigns.

Backlink Monitor reports widget

CLEAR VISIBILITY INTO BACKLINK PROGRESS

Track New and Lost Backlinks With Ease

Backlink tracking is only valuable if it proves progress. Automatically track new and lost backlinks to show clear gains in link building efforts. Compare total link count and referring domains over any reporting period.

Highlight what’s working, respond to backlink drops fast, and deliver consistent proof of campaign value.

Backlink Monitor new and lost links report

PRIORITIZE HIGH-IMPACT LINKS

Surface the Most Authoritative Linking Websites

Monitor backlinks by trust and citation flow to zero in on the most valuable referring domains. Use backlink monitoring tools to segment links by domain rating, or spam indicators to spot SEO threats before they become problems.

Whether identifying high-authority wins or links to disavow, the backlink checker surfaces what matters—backed by reliable data from Majestic.

Backlink Monitor dashboard report

REFINE LINK BUILDING STRATEGIES

Analyze Anchor Text to Improve SEO Performance

Dig into the most-used anchor text across all your backlinks to fine-tune link building strategies. Identify overused terms, balance branded vs. keyword-rich phrases, and avoid risky optimization patterns.

With detailed backlink analytics, you can optimize for diversity, relevance, and intent—critical for ranking growth and long-term authority.

Backlink Monitor majestic integration

ALL YOUR CLIENT'S SEO DATA IN ONE REPORT

Connect Backlink Monitoring to Organic Performance

Turn backlink tracking into full-funnel SEO visibility. Combine backlink reports with keyword rankings, Google Search Console data, and on-site SEO metrics in one comprehensive client dashboard. Track keyword rankings alongside backlink growth to tie link building efforts directly to organic results. Use prebuilt templates or customize reports to spotlight the metrics that matter most.

With all your client's backlinks and SEO performance in one place, it’s never been easier to communicate value and scale results.

Collection of AgencyAnalytics SEO tools for marketing agencies

Create automated daily, weekly, or monthly SEO reports that show clients your link-building progress in beautiful graphs and tables. Deliver an overview of links built, or dive deeper with a report that includes in-depth tables of backlinks.

Automate Your Reporting

Allow clients to monitor backlink progress and view the most up-to-date results from their own dashboard. Designed with ease of use in mind, the dashboard is 100% white labeled to match your agency's branding and displays the essential metrics in an intuitive format.

Add Your Agency's Branding

Building high-quality backlinks is an important part of any SEO campaign, but it doesn't end there. With our full suite of SEO tools—including keyword rank tracking—you've got the perfect toolkit your agency needs to take your clients to success.

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Backlink Monitor summary report

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

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Turn backlink performance into clear, visual dashboards your clients can grasp at a glance. Combine backlink insights with data from 80+ platforms to show how link-building supports broader SEO strategy—without complex BI tools.

Fast, focused reporting designed for agency workflows.

Visualize Client Success

Set custom SEO goals that align with client strategy—whether you're tracking backlink growth, organic search visibility, authority signals, or broader search traffic impact. Combine backlink metrics with data from 80 other platforms to create reports that show real progress.

Add expert commentary to tie SEO results to business outcomes and reinforce your agency’s value at every step.

Discover Goal and Budget Tracking

Combine backlink insights with tools like Google Search Console, Google Analytics, and keyword rank trackers to give clients a complete view of their SEO performance. Monitor link health, authority signals, and strategic growth in one seamless platform.

Automate reporting to save time, improve clarity, and deliver results that drive smarter SEO decisions.

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Examples of marketing data visualizations

FAQs About Backlink Monitoring for Marketing Agencies

Looking for a reliable way to track backlink campaigns and their impact on organic performance? These answers guide agencies through tracking essential backlink metrics, automating reporting, branding outputs, customizing dashboards, and scaling across clients.

  • Backlink monitoring tools should focus on new links, lost links, Trust Flow, and Citation Flow. These metrics show link-building progress and domain authority, helping agencies highlight meaningful SEO improvements to clients.

  • Yes. Agencies automate backlink monitoring by scheduling reports or building live dashboards that pull updates automatically—no manual exports required. Delivering regular updates on new and lost links plus authority scores keeps clients informed and focused on outcomes.

  • Agencies white label backlink tracking reports on select AgencyAnalytics plans by applying their logo, brand colors, report layouts, and portal domains . Each backlink report reflects the agency branding's and enhances client perception of professionalism as their backlink profile grows.

  • Agencies start with report and dashboard templates, choose the most relevant backlink metrics, and arrange them using the drag-and-drop report editor. Enhance reports by adding custom commentary, automated goal tracking, and advanced data visualizations to deliver clear, client-specific backlink insights.

  • Agencies report on backlink data at scale by using reusable dashboards that auto-populate with each client’s new, lost, and authority link metrics. Templates are duplicated in seconds, enabling fast, consistent reporting across dozens or hundreds of SEO campaigns.

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Everything your agency needs

Automated Reports

Automated Reports

Build and schedule reports in seconds. Save time with a streamlined reporting process.
White Label Dashboard

White Label Dashboard

Add your agency’s branding across the dashboard, reports and mobile app.
Client Staff Access

Client & Staff Access

Give your clients and staff their own login and customize what they can see.
Connect Your Data

Connect Your Data

Integrate all your SEO, PPC, social, email and call tracking services.
AI-Powered

AI Powered

Ask AI to turn client data into actionable insights.
Goal & Budget Tracking

Goal & Budget Tracking

Track goals and budgets to highlight progress and prove your agency’s value.

See how 7,000+ marketing agencies help clients win

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