SEO Reporting Dashboard for Rankings, Traffic, and ROI Reporting

Track keyword rankings, organic traffic, backlinks, and goal completions in a customizable SEO reporting dashboard. Automate reporting, give clients live access to campaign data, and use up-to-date insights to improve performance and prove ROI. Join over 7,000 satisfied customers and experience the benefits of using an SEO dashboard!

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An example of a professional and customizable SEO dashboard template

Automate Your Client Reporting with an SEO Dashboard

Customizable SEO Dashboard for Smarter Organic Strategies

A white-labeled SEO dashboard centralizes the most important KPIs—from keyword performance and traffic trends to conversions and backlink growth. Customize widgets, white label the experience, and tailor reports to each client’s goals.

Streamline SEO reporting and give clients a live, up-to-date view of campaign performance. By cutting down on manual reporting, agencies focus on optimizing pages, improving rankings, and scaling results.

Create Professional SEO Dashboards in Minutes

An example of the drag-and-drop SEO dashboard template for marketing agencies

Create Professional SEO Dashboards in Minutes

Easily Report on Your Client's SEO Performance

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Custom SEO Dashboards as Unique as Your Agency

Accurate SERP Rankings

Daily Search Rankings

Track rankings across all the major search engines including Google, Google Maps, and Bing. Chart campaign-level ranking metrics to help evaluate performance, or see in-depth data for any keyword. Specify an exact location and language for spot on accuracy.

Explore the Built In Rank Tracker

Screenshot of the AgencyAnalytics SEO keyword rank tracker

Explore the Built In Rank Tracker

Access to Majestic Backlink Data

Detailed Backlink Analytics

A key element to SEO success is maintaining a strong backlink profile. With our backlink monitor tool, track backlinks, anchor text and much more. Monitor backlink changes on your custom SEO dashboard, and dive deep into each new and lost link in our dedicated backlinks area.

Uncover Backlink Trends

Semrush Backlinks and Referring Domains Visualization Examples

Uncover Backlink Trends

Everything on One Screen

Powerful Dashboard Widgets

Mix, match, and filter different prebuilt widgets to vizualize rankings, backlinks, analytics, site audits, local SEO, and more. Resize, move, and color widgets so your data is always visible. Want to see keyword rank changes next to organic traffic? Done! Add a chart with new and lost backlinks? No problem!

Browse SEO Tools

Collection of AgencyAnalytics SEO tools for marketing agencies

Browse SEO Tools

Access 80 Integrations

Connect to Essential Platform Integrations

Along with comprehensive in-house tools, our 80+ integrations include SEO essentials like Google Analytics, Search Console, Bing Webmaster Tools, and Google My Business. Real-time data allows you to stay on top of the constantly changing local, national, and international SEO landscape.

See All Integrations

A sample of third-party marketing platform integrations that are on the AgencyAnalytics client reporting software

See All Integrations

Choose the Metrics to Display

Custom SEO Dashboards

SEO monitoring dashboards are never "one size fits all", which is why our dashboard and reports are 100% customizable. Show the metrics that matter most to you and your clients, customized to your exact needs. Build a new dashboard for each client to monitor data in real-time, and to showcase your SEO achievements.

Create Custom Dashboards

Screenshots of Multiple SEO Analytics Dashboards

Create Custom Dashboards

Unlimited Client & Staff Users

Give Clients a Custom Login

Many clients want up-to-date SEO data, and they want it on their schedule. But too little or too much data can lead to more work for you. Give clients their own dashboard login, and customize the exact metrics they see. Highlight your achievements, and add personalized notes to really impress them!

Manage Your Clients and Staff

Manage Your Clients and Staff

White Label SEO Report

Add Your Own Branding

Add your agency's logo and branding to your custom SEO dashboard. You can even host the dashboard on your own domain! Our dashboards and reports are 100% white-labeled, so you can choose to present it as an in-house tool that sets your agency apart.

Add Your Agency's Branding

An example of how to set up white labeled marketing agency reports and dashboards

Add Your Agency's Branding

See Your Most Important Data, Anywhere

Mobile-Friendly SEO Dashboards

The web is mobile, and so are we. Fully interactive mobile SEO dashboards allow you to monitor your data at any time. Quickly switch to mobile-view when building a dashboard to ensure that both your team and your clients can see the data they need, no matter where they are.

Provide Mobile-Friendly Reports

Provide Mobile-Friendly Reports

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No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.

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12 Sections Included In the SEO Reporting Dashboard Template

Creating the perfect SEO reporting dashboard starts with knowing what matters most to your clients. By focusing on key metrics that align with their goals, you deliver insights that demonstrate the impact of your agency's SEO strategy and drive smarter decision-making.

Keyword rankings are a cornerstone of any SEO strategy, directly impacting a website’s visibility, traffic, and conversions. If a client’s site isn’t ranking high for target keywords, it won’t show up for their audience—leading to missed opportunities and underwhelming results.

With the keyword ranking tool, your SEO reporting dashboards automatically track keyword ranking changes across search engines, giving you (and your clients) a clear picture of campaign performance. This makes it easier to identify trends, spot opportunities, and address issues before they become problems.

While fluctuations in rankings are normal, the goal is steady, upward progress over time. With this data at your fingertips, you confidently update clients on their ranking progress and demonstrate how your strategy drives results.

Keyword Rankings Dashboard Widget Example

Build automated SEO dashboards that deliver results

Save time and impress clients with a powerful, results-driven dashboard template. Access the free SEO dashboard template today!

Preview the Dashboard

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Preview the Dashboard

Technical SEO issues often stand between a website and better rankings. Google Lighthouse metrics make it easy to track technical performance across critical areas like SEO, page speed, accessibility, and mobile usability.

Connect your client's Google Lighthouse integration to quickly identify technical on-site errors on your client’s website that may negatively affect the site’s SEO score. Include Lighthouse SEO audit metrics to identify performance, accessibility & SEO roadblocks. Fix them fast & watch client results soar!

This tool shows progress over time for you to compare the improvement in the technical aspects of a client’s website against the improvement in conversions and ROI. This helps highlight to your clients the importance of always keeping up with technical website maintenance.