Industry benchmarking tools for marketing agencies

Unlock industry insights with digital marketing benchmarks
Compare your agency’s performance across key metrics and industry data with the AgencyAnalytics Benchmarks comparison tool.
Benchmark Performance
See the median performance of metrics across thousands of agencies
Compare Essential Metrics
Visualize the performance of your clients’ metrics against industry standards
Industry-Specific Benchmarks
Drill deeper by exploring metric benchmarks based on targeted industries
Establish Data-Backed Goals
Set realistic goals and KPIs for your clients based on industry benchmarks
Assess Performance Against Industry Benchmarks
Explore Benchmarks for metrics from more than 80+ integrations with AgencyAnalytics' Benchmarks tool—then, see how your clients stack up against the competition. Visualize their performance alongside industry medians for key metrics, making it easy to identify areas of strength and opportunity.

Real Benchmarks From Real Agency Campaigns
Stop guessing and start comparing your results against real performance data. Our marketing benchmarks are built on anonymized data from over 150,000 digital marketing campaigns managed by professional marketing agencies, giving you industry-specific insights you can trust.
Whether you’re optimizing PPC, SEO, or social media, you’ll have accurate, up-to-date data to set realistic goals, show clients how they stack up, and confidently guide your strategy.

Benchmark Based on Your Client’s Industry
Dive into targeted benchmarks tailored specifically to your client’s industry. Whether they’re in healthcare, law, automotive, or something else entirely, gain insights and drive performance by identifying benchmark standards for their most important metrics.

Establish Goals Based on Benchmarks
Sure, you’d love to offer your clients the moon. But setting realistic goals is key to achieving them, and in turn enhancing your clients’ trust in your agency. Having instant access to industry benchmarks makes it easy to work with your clients on setting realistic goals that will move them toward their targets in an achievable way.



FAQs About Digital Marketing Benchmarking Tools
Looking to measure your client’s performance against industry standards? These FAQs explain how benchmarking works, where to find the right data, and how it helps agencies set smarter goals.
More features

Database Connectors

Marketing Performance Insights

Goal and Budget Tracking

Data Visualization

Client Portals
Mobile Interface
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