Connect custom data sources with database connectors for reporting
Visualize Proprietary Data With Database Connectors
Use optional add-ons to connect live data from MySQL, Google BigQuery, or Amazon Redshift directly into your dashboards. Display internal KPIs and custom performance metrics alongside campaign data to give clients a complete picture—without dev bottlenecks, spreadsheet work, or disjointed reporting.
All Data, One View
Combine proprietary and campaign data in a single dashboard or client report
Always Up to Date
Skip the spreadsheets, dashboards stay synced with your client’s latest data
Track What Matters
Report on marketing agency specific KPIs and client goals with full flexibility
Report Smarter, Faster
Data analysts build the queries and account managers create reports in minutes
Visualize Custom Data Sets From a MySQL Database
Easily integrate your client or your agency’s internal data—from lead scoring to CRM revenue—using the MySQL connector. Select specific dimensions and metrics, then display them alongside marketing KPIs to give clients a unified view of performance without relying on manual reporting processes.
Connect BigQuery Data to Client Dashboards in Seconds
Use the Google BigQuery connector to bring in large-scale datasets or blended data models your analysts already manage. Agencies eliminate the time spent recreating insights for client reporting and make high-volume, complex data accessible in a visual, client-ready format.
Pull Redshift Metrics Directly Into Live Dashboards
For marketing agencies managing enterprise clients or product-led growth data, the Amazon Redshift connector turns internal metrics into client-friendly visuals. Keep high-value stakeholders informed without building custom BI dashboards from scratch or syncing CSVs across tools.
Sync Data From Custom Databases With Your Marketing Metrics
Establish a seamless database connection and process data from internal systems alongside live campaign results. Whether you're pulling Google BigQuery data, running a custom SQL query, managing Redshift data warehouses or multiple SQL databases, create dashboards and reports that reflect the full data flow—no more siloed insights.
Break down silos and bring all of your client’s data into the conversation.
Lily Zimmel, Agency Director
Envida
Discover the white label reporting tool trusted by 7,000+ marketing agencies.
FAQs About Database Connectors for Client Reporting
Still have questions about how to use database connectors? Don’t worry—we’ve got you covered. Here’s everything you need to know to pull data from multiple sources, track your core metrics in real time, and create Looker Studio reports that showcase your marketing performance across every channel.
Database connectors are integrations that pull data directly from your marketing data sources into one platform. Instead of manually exporting and uploading spreadsheets, connectors link BI tools like MySQL, BigQuery, and Redshift into your client reporting tool. This creates a direct pipeline for your core metrics, making it easier to build reports without switching between multiple sources.
These database connectors make it easy for agencies to combine custom marketing data with existing platform integrations—creating a single dashboard that reports on all core metrics without using separate BI tools.
Database connectors make it easy to add on your own datasets to AgencyAnalytics. Whether you store marketing data in MySQL, BigQuery, or Redshift, you can pull data alongside integrations like Google Ads or Pinterest Ads into one dashboard. This lets you track core metrics, merge multiple sources, and create reporting that fits your agency’s exact needs—all without manual imports.
AgencyAnalytics offers database connectors for MySQL, BigQuery, and Redshift. These integrations let you pull data from your internal systems and blend it with connected marketing platforms such as Google Ads, Google Sheets, and Pinterest Ads—giving you a complete view of performance from multiple sources in one place.
By automatically pulling data from databases like MySQL, BigQuery, and Redshift, database connectors eliminate manual exports and spreadsheet uploads. You can blend this data with Google Ads, Google Sheets, and other marketing integrations to report on all core metrics in a single dashboard. This removes repetitive tasks, ensures marketing data is always fresh, and cuts hours from your monthly reporting workflow.
Connecting databases like MySQL, BigQuery, or Redshift is quick and straightforward. With the database connector add-on, you simply enter your database credentials, choose the tables or queries you want, and AgencyAnalytics automatically pulls the data into your dashboards. No coding, no complex setup—just a direct, secure link between your marketing data and client reports.
Unlike generic BI tools such as Google Data Studio (now Looker Studio), AgencyAnalytics is built specifically for agencies. It makes it easy to pull data from marketing platforms and databases without complex setups or separate add-on tools. With automated reporting, customizable dashboards, and white-label features, you deliver accurate insights to clients faster—and spend more time on high-level strategy instead of reporting.
For most agencies, yes. With MySQL, BigQuery, and Redshift integrations, AgencyAnalytics centralizes marketing data from multiple sources into one dashboard—removing the need for extra BI tools, Looker Studio connectors, or complex Google Sheets add-ons. This streamlined setup means you easily track key metrics and deliver client-ready reports without switching tools.
Dan Delmain, Agency Founder
:Delmain
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