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How to run a Quarterly Business Review (QBR) that deepens client trust
Streamline your agency’s quarterly business review (QBR) process with strategic insights, customizable templates, and real-time dashboards.
Dec 13, 2025
How To Use a Social Media Tracker to Improve Reach and Engagement
Improve your social media marketing campaigns with a social media tracker. Learn how to track social media metrics like reach, impressions, and engagement to measure the impact of your campaigns and get ahead of the competition.
Preventing Misleading Data Visualization to Safeguard Your Reputation
Misleading data visualizations can potentially distort your clients’ marketing performance and hurt your agency’s reputation. Learn about the different types of misleading data visualizations and how to avoid them.
An Expert Guide To Creating GA4 Custom Metrics
Enhance your Google Analytics 4 reporting capabilities with Custom Metrics. Measure specific user actions and behaviors that matter to your business, and gain a deeper understanding of your audience’s engagement levels.
Using Media Mix Modeling to Showcase the Impact of Your Campaigns
Media Mix Modeling is a powerful tool to help your clients optimize their advertising budgets and uncover historical trends. Here’s how to use it to identify their top-performing marketing campaigns and maximize sales potential.
How to Position Yourself as a Results-Driven Marketing Agency
Nowadays, marketing agencies and “marketing gurus” are a dime a dozen. Business owners are left wondering, “How do I know if a marketing agency is any good?” Here’s how to set yourself apart from the rest by being a resuòts-driven agency.
Google Data Studio Pricing: Is It Still Free Now That It’s Looker?
Google Data Studio (GDS) was a popular marketing reporting engine for in-house marketers as well as marketing agencies across the globe. But is Google Data Studio still free in 2024 now that it’s Looker Studio?
What To Include in a Data Dashboard
Data dashboards are a critical tool in any agency’s arsenal. Not only do data dashboards help you make sense of all the data, but they do so in a way that’s clear and easy for your clients to understand while highlighting the most important numbers to their business.
Google Analytics 4 vs. Universal Analytics: What’s New
With the mandatory transition from universal analytics (UA) to Google Analytics 4 (GA4), there are a lot of similarities and differences. Here we’ll help provide what’s new, what’s changed, and what stayed the same.
Connecting the Dots: How This Agency Grew Their Client Base
42connect focuses on what they do best to acquire clients and what they can do to retain them. Read about how this Ohio-based agency achieved a current roster of over 33 retainer-based clients.
