IntegrationsMicrosoft Ads

Microsoft Ads Reporting Integration

Keep your clients up to date on their Microsoft Ads campaigns with reports on revenue, clicks, and conversions.

Bring Microsoft Ads data into focus

Transform complex metrics into clear, client-friendly reports that reveal what's working and where to improve.

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Highlight Revenue

Show clients the true value that your agency provides

Explore Data

Crucial PPC metrics including clicks, impressions, conversions and cost

Analyze Keywords

Comprehensive statistics for every keyword

Drive Conversions

Understand what's driving sales and how to optimize for revenue

Conversions, revenue, and clicks over time

Highlight Your Agency’s True Value

Reporting designed to present your agency in the best possible light. With free templates, prominently showcase the conversions and revenue that you've generated for the client, as well as improvements in campaign performance for any date range.

Explore the Professional PPC Report Template

A sample graph showing conversion metrics

Explore the Professional PPC Report Template

Metrics Explorer

Explore All Available Microsoft Ads Metrics

See all the metrics you can easily add to your client reports and marketing dashboards

Average CPC
Clicks
Conversion Rate
Conversions
Cost
Cost Per Conversion
CTR
Date
Estimated Eligible Impressions
Impression Share
Impressions
Lost Impression Share Budget
Lost Impression Share Rank
Revenue

An example of the AgencyAnalytics report scheduling feature for automated marketing reports

Advanced Microsoft Ads insights for Higher Returns

All of the crucial data that clients expect

Comprehensive PPC Metrics

Build client trust by providing comprehensive data at the campaign, ad group, keyword, and conversion levels. Leverage the most critical, industry standard metrics, including clicks, impressions, CTR, cost, and much more.

Configure Microsoft Ads reports in minutes

Reporting on Autopilot

No more spreadsheets! Automated PPC reports that both you and your clients will love. Quickly create streamlined reports and schedule them to be sent to clients on a daily, weekly, or monthly basis.

Advanced insights for Higher Returns

Increase Client Revenue

Our intuitive dashboard lets you present Microsoft Ads (formerly Bing Ads) data in a simple way to determine the trends that are actually driving client revenue. Tweak and optimize your client's Microsoft Advertising campaigns based on those insights and watch revenue soar!

Rob Johnson, Agency CEO

Wayne Media

I’velookedateverysingleagencydashboardcompany…andthereisn’tabetteronethanAgencyAnalytics.

Microsoft Ads drive high-intent traffic—and with AgencyAnalytics, you’ll clearly show how. Build dashboards that highlight visibility, engagement, and conversion trends in a format clients instantly understand.

For deeper insight, combine Microsoft Ads data with 80+ other platforms to connect paid search performance to real business results.

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Example of Available Marketing Integrations

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

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Turn Microsoft Ads data into clean, visual dashboards your clients can understand at a glance. Highlight traffic, engagement, and conversions—then combine with insights from 80+ platforms for a full-funnel view.

Simple, fast, and built for agencies focused on results—not complexity.

Visualize Client Success

Easy-to-Use Data Visualization Software for Marketing Agencies

Jason Hylan

Clix

Byconsolidatingallofourtoolsintodashboards,wehavesavedsomuchtimeandmoney—it’strulybeeninvaluable.Asanagencyowner,Idon’tknowofabetterplatformthanAgencyAnalytics.

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FAQs About Microsoft Ads Reporting for Marketing Agencies

Maximizing ad performance means spending less time translating data and more time driving campaigns. These FAQs guide agencies on tracking the right metrics, building clear dashboards, automating schedules, branding reports, and scaling across clients.

A Microsoft Ads report should focus on the metrics that connect spend to outcomes: clicks, impressions, CTR, cost, conversions, cost per conversion, and revenue. Monitoring average CPC and impression share adds insight into competitiveness and budget effectiveness.

Creating a custom Microsoft Ads dashboard is easy with AgencyAnalytics. Start with the Microsoft Ads dashboard template or craft your own using drag-and-drop widgets. Include visuals for spend, clicks, conversions, and revenue by campaign, ad group, or keyword. Clarify raw data with data visualization software to make insights obvious, then layer in AI-generated summaries for automated performance analysis.

Yes. AgencyAnalytics uses scheduled report delivery to push Microsoft Ads insights automatically—no manual exports, copy-and-paste, or data wranging required. This saves agencies time to focus on campaign strategy, creative testing, and optimization.

With white label client reporting, agency branding is consistently reflected—through custom logos, colors, layouts, and even domains. Whether clients view live dashboards or receive emailed reports, it enhances agency credibility without exposing the reporting platform.

Agencies build separate dashboards per account and give clients access via client portals. Centralized access across accounts cuts down admin time and empowers teams to shift focus from managing reports to optimizing ad performance.

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