Snapchat Ads Reporting

Bring Snapchat Ads data into focus
Transform complex metrics into clear, client-friendly reports that reveal what's working and where to improve.
Track Snapchat Ad Metrics
Monitor swipe-up metrics, video quartile views, view completion and more
Monitor Ad Costs
Keep track of how much your spending vs. your conversion rate
Audience Breakdown
Get insight into who your Snapchat audience is with a detailed breakdown
Automate Reporting
Easily schedule reports to deliver at a cadence that suits you and your client
Track Snapchat Ads Performance
Break your data down into campaign, ad squad, ad, and demographic sections to get a clear drill down into how your client's Snapchat Ad campaigns are performing at a granular level.
Explore All Available Snapchat Ads Metrics
- Average Screen Time
- Conversion Purchases
- Conversion Purchases Value
- Conversion Purchases Value Micro
- Conversion Rate
- Date
- Ecpsu
- Ecpv
- Frequency
- Impressions
- Quartile 1
- Quartile 2
- Quartile 3
- Screen Time
- Spend
- Spend Micro
- Swipe Up Percent
- Swipes
- Uniques
- Video Views
- View Completion



Visualize Snapchat Ads Results in a Client-Ready Dashboard
Show exactly how Snapchat Ads contribute to campaign performance with live metrics like impressions, swipe-ups, and spend. Agencies build custom dashboards that translate Snapchat data into clear visuals—perfect for client reporting and quick internal reviews. No more screenshots, spreadsheets, or second-guessing ROI.

Campaign, Ad Squad, and Ad-Level Insights
Break Down Performance for Smarter Optimization
Get a clear view of how each campaign, ad squad, and ad drives results—track metrics like spend, impressions, and swipe-ups at a granular level. Highlight client wins, pinpoint what’s working, reallocate budget effectively, and back every recommendation with up-to-date data during client check-ins.

Breakdown your audience by age, gender, country, device, and lifestyle category
Get Detailed Demographic Data
Gain insight into who your client's demographics are, and how each demographic breakdown is interacting with your content. No more guessing what content works best for who. Now you have clear and transparent data to back up your hunch.


Kim Walker, Founder
Shop Marketing Pros

Discover the white label reporting tool trusted by 7,000+ marketing agencies.


Ben Spray, Managing Director
We Are Marketable
FAQs About Snapchat Ads Reporting for Marketing Agencies
Want to turn Snapchat ad data into clear insights without the tedious work? These FAQs explain which Snapchat Ads metrics matter, how to automate reports, brand them to your agency, customize slices of data, and manage reporting at scale.
In a Snapchat Ads report, agencies track performance metrics that reflect engagement, conversion, and spend efficiency. Key metrics include Impressions, Swipe‑Ups, Swipe‑Up Rate, Video Quartile Views, View Completion, Spend, and Conversion Value. Audience breakdowns—age, gender, country—round out the picture, revealing who’s engaging and where.
Yes, agencies automate Snapchat Ads reporting using scheduled report delivery, templated dashboards, and up-to-date data syncs. This streamlines reporting workflows, ensures consistency, and frees teams from repetitive and time-consuming data exports.
Agencies white label Snapchat Ads reports by integrating their logo, brand colors, and custom layouts into dashboards and reports. Clients receive polished, branded communications—whether through interactive dashboards, email, presentations, or PDF exports—reinforcing the agency’s professionalism.
To create a custom Snapchat Ads report, start with a blank canvas or use existing templates. Add visual widgets for key metrics like Impressions and Spend. Incorporate audience demographic charts, set campaign goals, and include annotations to align insights with client objectives. The drag-and-drop editor makes setup fast and flexible.
Agencies report on Snapchat Ads metrics across multiple clients by copying dashboard templates across accounts and scheduling updates. Teams track key KPIs through individual client dashboards or roll-up reporting that provides an overview of key Snapchat Ads metrics across multiple clients.
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