Instagram Ads Reporting

Instagram Ads reporting tool built for agencies. Share ad performance with clients in a holistic report.
Instagram integration example on AgencyAnalytics

Analyze Performance

Track click-through-rate, impressions, cost and more

Track Conversions

Identify your top performing ads with detailed conversion metrics

Monitor Cost

View live cost metrics and know that you're always within budget

Proof of ROI

Share the dashboard with clients to show the value that your agency brings to the table

Monitor Clicks, Impressions and Conversions

Track Ad Performance

Analyze detailed Instagram and Facebook PPC metrics in a single, intuitive interface. No more switching between accounts across multiple platforms. With the Meta dashboard templates, understand exactly which ads and networks drive results for your clients.

instagram ads report CTR
Metrics Explorer

Explore All Available Instagram Ads Metrics

See all the metrics you can easily add to your client reports and marketing dashboards
    • Achievement Unlocked
    • Activate App
    • Add Payment Info
    • Add To Cart
    • Add To Cart Conversion Value
    • Add To Wishlist
    • Amount Spent
    • App Engagements
    • App Installs
    • App Stories
    • App Uses
    • Appointments Scheduled
    • Avg CPC
    • Block Messaging Connections
    • Checkins
    • Checkout Initiated
    • Clicks
    • Contact Conversion Value
    • Contacts
    • Content Views Conversion Value
    • Conversions
    • Cost Per Achievement Unlocked
    • Cost Per Activate App
    • Cost Per Add Payment Info
    • Cost Per Add To Cart
    • Cost Per Add To Wishlist
    • Cost Per App Engagements
    • Cost Per App Installs
    • Cost Per App Stories
    • Cost Per App Uses
    • Cost Per Checkout Initiated
    • Cost Per Contact
    • Cost Per Conversion
    • Cost Per Credit Spends
    • Cost Per Custom Events
    • Cost Per Customize Product
    • Cost Per Donation
    • Cost Per Estimated Ad Recallers
    • Cost Per Event Responses
    • Cost Per Find Location
    • Cost Per Flow Complete
    • Cost Per Game Plays
    • Cost Per Landing Page Views
    • Cost Per Lead
    • Cost Per Levels Achieved
    • Cost Per Link Click
    • Cost Per Messaging Conversation Started
    • Cost Per Mobile App D2 Retentions
    • Cost Per Mobile App D7 Retentions
    • Cost Per New Messaging Connections
    • Cost Per Offline Conversion Others
    • Cost Per Outbound Clicks
    • Cost Per Page Engagements
    • Cost Per Page Like
    • Cost Per Post Engagements
    • Cost Per Post Reaction
    • Cost Per Purchases
    • Cost Per Ratings Submitted
    • Cost Per Registrations Completed
    • Cost Per Schedule
    • Cost Per Searches
    • Cost Per Start Trial
    • Cost Per Submit Application
    • Cost Per Subscription
    • Cost Per Three Second Video Views
    • Cost Per Thru Plays
    • Cost Per Tutorials Completed
    • Cost Per Two Second Continuous Video Views
    • Cost Per Unique Achievement Unlocked
    • Cost Per Unique Activate App
    • Cost Per Unique Add Payment Info
    • Cost Per Unique Add To Cart
    • Cost Per Unique Add To Wishlist
    • Cost Per Unique Checkout Initiated
    • Cost Per Unique Clicks
    • Cost Per Unique Credit Spends
    • Cost Per Unique Landing Page Views
    • Cost Per Unique Levels Achieved
    • Cost Per Unique Link Click
    • Cost Per Unique Mobile App D2 Retentions
    • Cost Per Unique Mobile App D7 Retentions
    • Cost Per Unique Outbound Clicks
    • Cost Per Unique Purchases
    • Cost Per Unique Ratings Submitted
    • Cost Per Unique Registrations Completed
    • Cost Per Unique Searches
    • Cost Per Unique Tutorials Completed
    • Cost Per Unique View Contents
    • Cost Per View Contents
    • CPM
    • Cpp
    • Credit Spends
    • CTR
    • Custom Events
    • Customize Product Conversion Value
    • Date
    • Desktop App Installs
    • Donate Conversion Value
    • Donations
    • Estimated Ad Recall Rates
    • Estimated Ad Recallers
    • Estimated Call Confirmation Clicks
    • Event Responses
    • Events
    • Facebook Donate Conversion Value
    • Facebook Donations
    • Field Status
    • Find Location Mobile App
    • Find Location Mobile App Value
    • Find Location Offline
    • Find Location Offline Value
    • Find Location Total
    • Find Location Total Value
    • Find Location Website
    • Find Location Website Value
    • Flow Complete
    • Frequency
    • Game Plays
    • Impressions
    • Instant Experience Clicks To Open
    • Instant Experience Clicks To Start
    • Instant Experience Outbound Clicks
    • Instant Experience View Percents
    • Instant Experience View Times
    • Landing Page Views
    • Leads
    • Leads On Facebook
    • Levels Achieved
    • Link Clicks
    • Link Clicks CTR
    • Messaging Conversation Started
    • Meta Content Views
    • Mobile App Appointments Scheduled
    • Mobile App Contact Conversion Value
    • Mobile App Contacts
    • Mobile App Content Views
    • Mobile App Content Views Conversion Value
    • Mobile App Customize Product Conversion Value
    • Mobile App D2 Retentions
    • Mobile App D7 Retentions
    • Mobile App Donate Conversion Value
    • Mobile App Donations
    • Mobile App Installs
    • Mobile App Products Customized
    • Mobile App Purchases Roas
    • Mobile App Schedule Conversion Value
    • Mobile Purchases
    • Mobile Purchases Conversion Value
    • New Messaging Connections
    • Offline Appointments Scheduled
    • Offline Content Views
    • Offline Content Views Conversion Value
    • Offline Conversion Others
    • Offline Customize Product Conversion Value
    • Offline Donate Conversion Value
    • Offline Donations
    • Offline Leads
    • Offline Products Customized
    • Offline Purchases
    • Offline Purchases Conversion Value
    • Offline Schedule Conversion Value
    • Offline Start Trial Conversion Value
    • Offline Trials Started
    • On Facebook Purchase Conversion Value
    • On Facebook Purchases
    • Outbound Clicks
    • Outbound Clicks CTR
    • Page Engagements
    • Page Likes
    • Photo Views
    • Post Comments
    • Post Engagements
    • Post Reactions
    • Post Saves
    • Post Shares
    • Products Customized
    • Purchases
    • Purchases Conversion Value
    • Purchases Roas
    • Ratings Submitted
    • Reach
    • Registrations Completed
    • Schedule Conversion Value
    • Searches
    • Start Trial Conversion Value
    • Submit Application
    • Submit Application Conversion Value
    • Submit Application Mobile App
    • Submit Application Mobile App Conversion Value
    • Submit Application Offline
    • Submit Application Offline Conversion Value
    • Submit Application On Facebook
    • Submit Application On Facebook Conversion Value
    • Submit Application Website
    • Submit Application Website Conversion Value
    • Subscription Values
    • Subscription Values Mobile App
    • Subscription Values Offline
    • Subscription Values Website
    • Subscriptions
    • Subscriptions Mobile App
    • Subscriptions Offline
    • Subscriptions Website
    • Three Second Video Views
    • Thru Plays
    • Trial Started
    • Tutorials Completed
    • Two Second Continuous Video Views
    • Unique Achievement Unlocked
    • Unique Activate App
    • Unique Add Payment Info
    • Unique Add To Cart
    • Unique Add To Wishlist
    • Unique Checkout Initiated
    • Unique Clicks All
    • Unique Credit Spends
    • Unique CTR
    • Unique CTR All
    • Unique Landing Page Views
    • Unique Levels Achieved
    • Unique Link Clicks
    • Unique Mobile App D2 Retentions
    • Unique Mobile App D7 Retentions
    • Unique Outbound Clicks
    • Unique Outbound Clicks CTR
    • Unique Purchases
    • Unique Ratings Submitted
    • Unique Registrations Completed
    • Unique Searches
    • Unique Tutorials Completed
    • Unique Two Second Continuous Video Views
    • Unique View Contents
    • Video Average Watch Time
    • Video Plays
    • Video Watches 100
    • Video Watches 25
    • Video Watches 50
    • Video Watches 75
    • Video Watches 95
    • View Contents
    • Website Appointments Scheduled
    • Website Contact Conversion Value
    • Website Contacts
    • Website Content Views
    • Website Content Views Conversion Value
    • Website Customize Product Conversion Value
    • Website Donate Conversion Value
    • Website Donations
    • Website Leads
    • Website Products Customized
    • Website Purchases
    • Website Purchases Conversion Value
    • Website Purchases Roas
    • Website Registrations Completed
    • Website Schedule Conversion Value
    • Website Start Trial Conversion Value
    • Website Trials Started
    Demonstrate ROI, conversions, and RESULTS

    Focus on Conversions

    Ultimately, clients just want to know how your Instagram campaigns are impacting their bottom line. Show clients the value you deliver by prominently featuring conversions in the dashboards and automated.

    instagram ads report conversion
    Instagram, Facebook, Messenger & Audience Network

    Compare Publisher Platforms

    Does your client advertise on multiple platforms in the Facebook ecosystem? Compare performance across Instagram, Facebook Ads, Audience Network, and Messenger. Integrate with Adwords and Bing to create a complete PPC report.

    instagram ads reporting compared to other platforms example
    Intuitive, personalized reporting for each client

    Create Customized Dashboards

    Each client has different campaign requirements and objectives. Their reporting should be as personalized as their campaign. Create 100% customizable PPC dashboards and reports that highlight the most important metrics for your client.

    Build Dashboards & Reports Your Own Way
    Add Your Margin to Customer PPC Data

    Charge Clients a Markup on PPC Spend

    Many agencies charge clients for PPC based on a percentage of cost or spend. In these cases, it's easy to include your markup percentage in all PPC reporting numbers. Keep things simple with a single markup % account wide, or configure a custom margin for each individual customer.

    PPC Ad Spend Metrics
    Goodbye Spreadsheets and Screenshots

    Save Hours on Reporting

    Client reporting is often a necessary evil. Refocus your agency's labor hours away from reporting, and toward generating REVENUE. Set your reporting on autopilot and save hours every month!

    An example of the AgencyAnalytics report scheduling feature for automated marketing reports

    Connect the Instagram Ads integration in seconds to streamline your client reporting.

    Get Started for Free

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