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Instagram Ads Dashboard for Ad Performance and ROI Tracking

Monitor ad performance with an up-to-date Instagram Ads Dashboard that keeps your team and clients on the same page. Track impressions, engagement, conversions, and cost metrics in one streamlined view. Maximize campaign ROI and build stronger agency-client relationships along the way.
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Instagram Ads Dashboard Template Example

Custom Instagram Ads Dashboards as Unique as Your Agency

Customizable Instagram Ads Dashboard That Highlights What Matters

A white-labeled Instagram Ads dashboard consolidates ad performance data, making it easier to track reach, engagement, and cost per conversion. Use drag-and-drop widgets to spotlight key metrics like CPC, ROAS, and audience engagement—all tailored to campaign goals.

Provide clients with a live, up-to-date view of their Instagram Ads performance while streamlining internal analysis. With up-to-date data, your team moves faster, optimizes smarter, and saves hours on reporting.

Create Professional Instagram Ads Dashboards in Minutes
An example of the drag-and-drop Instagram Ads dashboard template for marketing agencies
Create Professional Instagram Ads Dashboards in Minutes

Easily Report on All Your Client's Instagram Ads Data

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Custom Instagram Ads Dashboards as Unique as Your Agency

Everything You Need in One Place

Instantly Access All Your Clients’ Instagram Ads Data

No need to manually log into your client’s Instagram account each time! Consolidate data from 80+ integrations, all in a central hub. 

Simplify data management, streamline agency operations, and reclaim billable time. Invest in a visual interface that helps clients quickly understand their data.

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An example of the available marketing platform integrations AgencyAnalytics offers to connect your clients' marketing data
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Drag and Drop to Perfection

Customizable Dashboards To Meet Client Needs

Clients have diverse campaigns, business models, and objectives. Therefore, your agency must have a tailored approach to deliver solid value.

That’s where a custom dashboard comes in. Use this tool to add annotations, share easy-to-grasp visualizations, and blend multiple metrics into a single data point. Not happy with the current layout? Shift things around using the drag-and-drop editor–it’s all up to you.

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Explore the Drag and Drop Editor
Make Your Brand the Hero

White Label Your Instagram Ads Dashboards

Elevate your agency's brand with white label dashboards! Customize the reporting experience to match your brand's identity perfectly.

In a few clicks, incorporate your logo, color palette, and even a custom cover page. Boost your dashboard presentation and show clients you mean business.

Add Your Agency's Branding
An example of how to add your marketing agency's branding to customizable marketing reporting software
Add Your Agency's Branding
Customization Made Easy

Provide Granular Insights With Custom Metrics

Got clients that monitor more than in-platform insights? Combine data points across 80+ platforms and create custom metrics that reflect these objectives. 

Deliver impactful reports that align with real-life business strategies. Show clients that you’re willing to go above and beyond.

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A screenshot of the AgencyAnalytics custom marketing metrics feature
Explore Custom Metrics
Streamline Your Agency's Workflow

Monitor All of Your Clients at a Glance

See the bigger picture in one interface. Create an internal agency dashboard to monitor account performance across multiple client campaigns. 

Have a system to identify hiccups, observe trends, and make course corrections. Improve your operational efficiency and deliver value to clients–all with a single data visualization software tool.

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An example of how to track important KPIs across more than one of your client campaigns using a multi-client agency dashboard
Discover Multi-Client Dashboards
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Need some assistance? Reach out via our 24/5 live chat; we’ll gladly help! In fact, our average response time is consistently under 3 minutes, with a satisfaction rate exceeding 95%. 

Simply put, we're committed to providing the support you need. You care about your clients' success. We care about yours.

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Boost Agency Efficiency

Report Smarter. Not Harder.

In a few clicks, view Instagram Ads data alongside metrics from 80+ other platforms. Share a holistic overview of your client’s marketing performance in a visual, intuitive format. 

To save time, clone any AgencyAnalytics dashboard whenever a new client comes along. That way, you’ll speed up onboarding and quickly get back to business.

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8 Sections To Include in an Instagram Ads Dashboard

An effective Instagram Ads dashboard is a powerful tool for bringing data to life. By including these key sections, you’ll be better positioned to share clear insights and ensure clients understand their metrics.

Impressions count the number of times a client’s Instagram Ad is displayed to users, regardless of whether the user engages with it. Essentially, it’s a metric that gauges visibility and overall reach.

For example, a high number of impressions on feed ads means the client's ad is being seen frequently, which indicates substantial reach and visibility. However, if impressions are low, it could mean that ad spend is too low or that broader targeting is required.

Instagram Ads dashboard impressions metrics visualization

Build automated Instagram Ads reporting dashboards that deliver results (1)

Save time and impress clients with a powerful, results-driven dashboard template. Access the free Instagram Ads dashboard template today!

Preview the Dashboard
Illustration of a user at a marketing agency trying the client reporting features from AgencyAnalytics
Preview the Dashboard

The add to cart metric tracks how often users add items to their shopping cart after engaging with your client’s Instagram Ad.

A high rate indicates strong purchase intent, which is one step further in the conversion funnel. On the other hand, a low number suggests that your client’s offer may not be compelling enough to drive buying decisions.

Aside from issues with the actual ad, it could be due to pricing, product appeal, or user experience issues.

Add To Cart Instagram Ads dashboard metrics widget

FAQs About Custom Instagram Ads Dashboards

Still have questions about how to create and use custom Instagram Ads Dashboards? Don’t worry, we’ve got you covered.

An Instagram Ads Dashboard is a reporting tool that pulls campaign data from Instagram and Facebook Ads Manager into one unified view. It helps agencies track performance of Instagram campaigns across placements—including Instagram Stories, the Audience Network, and feed ads—while showcasing campaign results to clients.

To create a white label Instagram Ads Dashboard, connect Instagram Ads to a reporting platform like AgencyAnalytics, choose a dashboard layout, and apply your agency’s branding. On select plans, you can white label everything from your logo to your domain while managing multiple client dashboards in one platform.

Track Instagram Ads metrics such as impressions, reach, ad clicks, conversions, and cost-per-result. The dashboard pulls up-to-date data from Facebook Ads Manager, helping agencies assess the effectiveness of each ad set and how well campaigns are reaching their target audience.

The dashboard helps agencies identify what’s working and where to optimize across Instagram campaigns. Whether you're adjusting creative, budget, or targeting, you can use the insights to improve conversion rates and better align ads with your client’s goals.

Yes. Customize the dashboard by selecting the most relevant metrics, adjusting the layout, and tailoring visuals for different clients. Whether a client focuses on Instagram Stories or feed engagement, the dashboard ensures reporting aligns with their campaign strategy.

Yes. Instagram Ads Dashboards can be used to create scheduled or on-demand marketing reports for clients. Use the same performance data to generate professional Instagram Ads reporting that highlights wins and provides clarity on ROI.

Agencies often rely on the web analytics dashboard to manage web analytics data, the white label PPC dashboard to analyze PPC results, and the digital marketing dashboards to report on digital marketing performance. They also use the social media analytics dashboards for social media campaign summaries and the SEO dashboard to monitor SEO engagement.

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Google Ads Dashboard Template Example

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TikTok Ads Dashboard Template Example

TikTok Ads Dashboard

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View All Templates

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