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IntegrationsTikTok

TikTok Automated Reporting Tool

Track likes, comments, shares, video views, and lots more for all your clients' TikTok accounts, all in a single platform. Quickly spot trends in their TikTok marketing data, and display performance over time using the automated TikTok automated reporting tool built for agencies.
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Track likes, comments, shares, video views, and lots more for all your clients' TikTok accounts, all in a single platform. Quickly spot trends in their TikTok marketing data, and display performance over time.

Bring TikTok data into focus

Transform complex metrics into clear, client-friendly reports that reveal what’s working and where to improve.

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Track Growth

Report on how many TikTok profile views and followers your clients are earning from your efforts

Measure Engagement

Track engagement on your clients’ TikTok accounts, including likes, comments, shares, & video views

Monitor Demographics

View your clients’ followers by country and gender to better understand their audience

Boost Your Impact

Optimize your marketing strategy with data-driven insights from your top-performing TikToks

TRACK ACCOUNT ACTIVITY

Prove Growth is Happening

Monitoring the growth of your clients' TikTok profile views and followers is a key part of gauging their social media impact. Top level account growth is always something clients like to see. And by tracking and analyzing these metrics alongside TikTok engagement metrics, your agency also gains insights to optimize content and targeting, directly influencing audience growth and engagement.

Explore the Social Media Report Template
An illustration of the drag-and-drop TikTok reporting software
Explore the Social Media Report Template
Metrics Explorer

Explore All Available TikTok Metrics

See all the metrics you can easily add to your marketing dashboards and client reports
    • Comments
    • Date
    • Follower Country Percentages
    • Follower Gender Percentages
    • Followers Count
    • Likes
    • Profile Views
    • Shares
    • Total Followers Count
    • Video Views
    • Viewer Country Percentages
    • Viewer Impression Source Percentages
    Report on TikTok engagement metrics to understand which content resonates most with your client's audience.
    Track and report on TikTok demographics metrics like Followers by Country and Gender.
    An example of how to combine and report on performance metrics across multiple social media platforms using custom metrics

    MEASURE AUDIENCE ENGAGEMENT

    Make TikTok Content That Connects

    You can put a ton of time and energy into making TikTok videos, but if your client’s audience doesn’t engage with them, then you’ve likely missed the mark. Stay on top of what resonates by reporting on engagement metrics, including video views, likes, shares, and comments. Understand exactly what engages your client’s audience and keep creating and reporting on TikTok content that connects.

    Report on TikTok engagement metrics to understand which content resonates most with your client's audience.

    Analyze month-over-month follower growth metrics

    Track Follower Growth

    Demonstrate the effectiveness of your agency's services. Report on TikTok performance metrics that move the needle and grow your client's follower base.

    With a customizable TikTok reporting dashboard, show clients exactly when, where, and how you've increased their TikTok audience and reach. That way, they'll understand the true impact of their marketing campaigns.

    UNDERSTAND YOUR DEMOGRAPHICS

    Craft TikToks for the Right Audience

    Your client’s TikTok audience should mirror the audience driving the most revenue for them—their ideal customer base. Otherwise, you’re speaking to the wrong crowd. Track and report on TikTok demographics metrics to make sure your content is serving the right audience.

    Track and report on TikTok demographics metrics like Followers by Country and Gender.

    CUSTOM CLIENT METRICS

    Get Specific With Your Social Data

    It’s great to report on your client’s TikTok growth, and with AgencyAnalytics, it’s easy to combine and report on performance metrics across multiple platforms. Show your client their total follower growth across TikTok, Facebook, and LinkedIn, for example. Or display their total engagement across all social platforms. The sky’s the limit with Custom Metrics!

    An example of how to combine and report on performance metrics across multiple social media platforms using custom metrics

    TikTok reporting is made simple with AgencyAnalytics—but chances are you’re using lots of other great platforms to market for your clients too!  Integrate data and KPIs from TikTok, social platforms, and metrics across over 80 marketing channels in one dashboard. Report on metrics from PPC, SEO, Ecommerce, call tracking, email, and more.

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    A sample of third-party marketing platform integrations that are on the AgencyAnalytics client reporting software

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    With automated TikTok reports, it’s easy to show clients how their content is making an impact. Set engagement goals, track follower growth, and monitor reach—all visualized in real time with progress indicators built right into the dashboard.

    Use the TikTok report generator to add expert commentary, connect the data to your strategy, and keep clients aligned on performance. It’s everything you need to translate short-form content into long-term results.

    Discover Goal and Budget Tracking
    Example of goal tracking widgets in the TikTok Ads dashboard

    FAQs About TikTok Reporting for Marketing Agencies

    Still have questions about TikTok reporting? You’re in the right place. Get quick, actionable answers tailored to marketing agencies managing multiple client campaigns on TikTok.

    • Agencies should track video views, likes, comments, shares, CTR, profile visits, and follower growth in a TikTok report. These social media metrics reflect how content is performing and help evaluate the effectiveness of organic TikTok campaigns. To track the effectiveness of TikTok Ads campaigns, easily include data from the TikTok ads integration for a complete overview of performance.

    • Yes, agencies automate TikTok reporting with tools like AgencyAnalytics that connect directly to the native TikTok analytics platform. Reports are generated on a schedule, automatically updated, and client-ready without manual work. This setup ensures that each TikTok performance report reflects the most recent campaign results with zero data wrangling.

    • Agencies white label TikTok reports by customizing visual elements like branding, logos, login URLs, and report layouts. This turns every report into a reflection of the agency’s brand and maintains a consistent, professional client experience.

    • To create a custom TikTok report, agencies select the key metrics that matter to their clients and organize them using visual widgets. These reports are fully customizable and can include TikTok data alongside insights from 80 other marketing platforms, expert commentary, automated goal tracking, and data visualizations that present a complete picture of marketing performance, white labeled with your agency's brand.

    • Agencies report on TikTok data across multiple clients by centralizing data collection into a single reporting platform. This allows teams to manage separate client dashboards, automate updates, and streamline delivery—saving time and keeping every client report consistent and up to date.

    • Yes, the TikTok Ads integration pulls in TikTok ads data including key PPC campaign metrics. Track performance across impressions, clicks, conversions, and more—alongside your organic TikTok metrics—all from a centralized TikTok analytics reporting tool.

    • Yes, agencies use AgencyAnalytics to blend TikTok metrics with other data sources—like Google Analytics, Facebook Ads, and over 80 platform integrations. Custom data can also be automatically imported using the Google Sheets integration. That means marketing teams create custom reports that connect TikTok performance to broader digital marketing efforts with ease.

    • The customer support team is available by live chat or email to walk you through advanced TikTok reporting tool setup. Whether you're building cross-channel dashboards, setting up custom widgets, or tailoring reports for a specific TikTok marketing strategy, help is on hand.

    • With prebuilt templates and automation, agencies create a TikTok analytics report in under 30 minutes. Once set up, reports pull real-time and historical data automatically, so you spend less time building and more time analyzing what’s working in your marketing strategy.

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