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IntegrationsTikTok

TikTok Reporting Tool & Analytics Dashboard

Track likes, comments, shares, video views, and lots more for all your clients' TikTok accounts, all in a single platform. Quickly spot trends in their TikTok marketing data, and display performance over time using the automated TikTok automated reporting tool built for agencies.
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Track likes, comments, shares, video views, and lots more for all your clients' TikTok accounts, all in a single platform. Quickly spot trends in their TikTok marketing data, and display performance over time.

Bring TikTok data into focus

Turn your clients’ TikTok metrics into powerful, visual reports. The TikTok analytics dashboard transforms complex engagement data into client-ready insights that show what’s working, what’s trending, and where to optimize next.

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Track Growth

Report on how many TikTok profile views and followers your clients are earning from your efforts

Measure Engagement

Track engagement on your clients’ TikTok accounts, including likes, comments, shares, & video views

Monitor Audiences

View your clients’ followers by country and gender to better understand their audience

Boost Your Impact

Optimize your marketing strategy with data-driven insights from your top-performing TikToks

TRACK ACCOUNT ACTIVITY

Prove Growth is Happening

Monitoring the growth of your clients' TikTok profile views and followers is a key part of gauging their social media impact. Top level account growth is always something clients like to see. And by tracking and analyzing these metrics alongside TikTok engagement metrics, your agency also gains insights to optimize content and targeting, directly influencing audience growth and engagement.

Explore the Social Media Report Template
An illustration of the drag-and-drop TikTok reporting software
Explore the Social Media Report Template
Metrics Explorer

Explore All Available TikTok Metrics

See all the metrics you can easily add to your marketing dashboards and client reports
    • Comments
    • Date
    • Follower Country Percentages
    • Follower Gender Percentages
    • Followers Count
    • Likes
    • Profile Views
    • Shares
    • Total Followers Count
    • Video Views
    • Viewer Country Percentages
    • Viewer Impression Source Percentages
    Report on TikTok engagement metrics to understand which content resonates most with your client's audience.
    An example of follower metrics inside a TikTok analytics dashboard
    Track and report on TikTok demographics metrics like Followers by Country and Gender inside an automated TikTok reporting tool.
    An example of how to combine and report on TikTok performance using custom metrics inside the TikTok reporting dashboard
    A screenshot of the TikTok Ads analytics and reporting integration on AgencyAnalytics
    AI Powered Client Reporting & Analytics Tools for Marketing Agencies
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    MEASURE AUDIENCE ENGAGEMENT

    Make TikTok Content That Connects

    You can put a ton of time and energy into making TikTok videos, but if your client’s audience doesn’t engage with them, then you’ve likely missed the mark. Stay on top of what resonates by reporting on engagement metrics, including video views, likes, shares, and comments. Understand exactly what engages your client’s audience and keep creating and reporting on TikTok content that connects.

    Report on TikTok engagement metrics to understand which content resonates most with your client's audience.

    Analyze month-over-month follower growth metrics

    Demonstrate Audience Growth and Campaign Impact

    Demonstrate the effectiveness of your agency's services. Report on TikTok performance metrics that move the needle and grow your client's follower base.

    With a customizable TikTok reporting dashboard, show clients exactly when, where, and how you've increased their TikTok audience and reach. That way, they'll understand the true impact of their marketing campaigns.

    An example of follower metrics inside a TikTok analytics dashboard

    UNDERSTAND YOUR DEMOGRAPHICS

    Craft TikToks for the Right Audience

    Your client’s TikTok audience should mirror the audience driving the most revenue for them—their ideal customer base. Otherwise, you’re speaking to the wrong crowd. Track and report on TikTok demographics metrics to make sure your content is serving the right audience.

    Track and report on TikTok demographics metrics like Followers by Country and Gender inside an automated TikTok reporting tool.

    CUSTOM CLIENT METRICS

    Get Specific With Your Social Data

    It’s great to report on your client’s TikTok growth, and with AgencyAnalytics, it’s easy to combine and report on performance metrics across multiple platforms. Show your client their total follower growth across TikTok, Facebook, and LinkedIn, for example. Or display their total engagement across all social platforms. The sky’s the limit with Custom Metrics!

    An example of how to combine and report on TikTok performance using custom metrics inside the TikTok reporting dashboard

    ALL YOUR DATA, ONE DASHBOARD

    Combine Organic & Ads Data for the Full TikTok Picture

    Your agency’s TikTok performance story doesn’t end with video engagement.

    Connect organic TikTok metrics—like followers, profile views, and video performance—with ad-level data from the TikTok Ads integration to see how paid and organic efforts work together.

    In a single dashboard, visualize ad spend, conversion rate, and link clicks beside engagement metrics like likes, shares, and comments.

    The result: an actionable TikTok analytics dashboard that highlights what drives real value, improves marketing performance, and enhances data-driven decision-making across every campaign.

    A screenshot of the TikTok Ads analytics and reporting integration on AgencyAnalytics

    AI-POWERED INSIGHTS

    Instantly Generate AI Insights from TikTok Analytics

    Spend less time analyzing and more time optimizing TikTok performance.

    Ask AI instantly translates TikTok data into actionable insights—pinpointing video trends, engagement patterns, and opportunities to optimize TikTok performance.

    AI Summary then crafts client-ready takeaways that highlight campaign progress and audience impact. Together, they eliminate manual work while empowering your team to focus on creative strategy and growth.

    AI Powered Client Reporting & Analytics Tools for Marketing Agencies

    TRUSTED BY 7,000+ MARKETING AGENCIES

    Why Agencies Choose AgencyAnalytics for TikTok Reporting

    Deliver automated TikTok reports that merge organic video analytics, engagement insights, and audience demographics into one dashboard your clients understand instantly.

    Track profile growth, engagement trends, and key performance metrics without exporting data or logging into multiple platforms. Combine organic TikTok analytics with TikTok Ads data to showcase full-funnel campaign performance—all under your agency’s brand.

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    TikTok reporting is made simple with AgencyAnalytics—but chances are you’re using lots of other great platforms to market for your clients too!  Integrate data and KPIs from TikTok, social platforms, and metrics across over 80 marketing channels in one dashboard. Report on metrics from PPC, SEO, Ecommerce, call tracking, email, and more.

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    Data is what really matters when it comes to great reporting—but great aesthetics never hurt either! AgencyAnalytics offers a selection of white label features to apply logos, exact brand colors, and more that make TikTok reports sleek, professional, and all your own. Send reports on a regular schedule or provide users with 24/7 access to live reporting dashboards.

    Add Your Agency's Branding

    Go from endless scrolling to actionable insights with AI-powered TikTok reporting tools. Instantly surface what’s driving video views, audience engagement, and follower growth—without the manual effort.

    Ask AI to transform raw TikTok data into client-ready takeaways, while AI Summary delivers high-level insights in seconds. Stay ahead of trends, impress your clients, and make every report a strategic asset.

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    Discover the white label reporting tool trusted by 7,000+ marketing agencies.

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    With automated TikTok reports, it’s easy to show clients how their content is making an impact. Set engagement goals, track follower growth, and monitor reach—all visualized in real time with progress indicators built right into the dashboard.

    Use the TikTok report generator to add expert commentary, connect the data to your strategy, and keep clients aligned on performance. It’s everything you need to translate short-form content into long-term results.

    Discover Goal and Budget Tracking

    Track how your clients are performing on TikTok, Facebook, Instagram, and more—all from a single platform built for marketing agencies. Pull key metrics like engagement, follower growth, and video reach into one easy-to-read dashboard.

    Go beyond surface-level stats to uncover what’s actually driving audience interaction. With automated social media reporting tools, you’ll deliver real insights, sharpen your strategy, and show clients exactly how their brand is growing across every platform.

    Unlock Social Media Reporting Tools

    Ditch the manual busywork and streamline your agency’s reporting process. With automated reporting, you’ll save hours each month, reduce platform-hopping, and free up your team to focus on strategy and client results. It’s a smarter, faster way to run your agency.

    Automate Your Reporting
    Example of goal tracking widgets in the TikTok Ads dashboard

    FAQs About TikTok Reporting for Marketing Agencies

    Still have questions about TikTok reporting? You’re in the right place. Get quick, actionable answers tailored to marketing agencies managing multiple client campaigns on TikTok.

    • TikTok’s native analytics gives creators a quick snapshot of likes, views, and follower growth—but it’s limited when it comes to agency reporting.

      AgencyAnalytics goes beyond the basics by turning raw TikTok data into automated, client-ready dashboards and reports. Instead of manually exporting data from TikTok’s analytics tab, agencies track performance, monitor relevant metrics, and deliver branded, shareable reports in just a few clicks.

      Connect multiple TikTok accounts, combine organic metrics with TikTok Ads data, and visualize performance through custom widgets, bar charts, and line graphs. The result is a comprehensive TikTok analytics dashboard that saves hours of manual work, provides deeper actionable insights, and lets agencies prove the real business impact behind their clients’ short-form content.

    • Setup is quick and effortless. Connect your client’s TikTok account once, and performance data flows automatically into your dashboards and reports.

      In minutes, you’ll see key metrics like video views, engagement rate, conversion rate, and ad spend—without opening TikTok Ads Manager or exporting CSVs.

      For agencies managing multiple TikTok accounts, everything updates automatically, keeping clients updated and your reporting process efficient. Spend less time configuring data and more time building strategies that deliver measurable business results.

    • Agencies should track video views, likes, comments, shares, CTR, profile visits, and follower growth in a TikTok report. These social media metrics reflect how content is performing and help evaluate the effectiveness of organic TikTok campaigns. To track the effectiveness of TikTok Ads campaigns, easily include data from the TikTok ads integration for a complete overview of performance.

    • Yes, agencies automate TikTok reporting with tools like AgencyAnalytics that connect directly to the native TikTok analytics platform. Reports are generated on a schedule, automatically updated, and client-ready without manual work. This setup ensures that each TikTok performance report reflects the most recent campaign results with zero data wrangling.

    • Agencies white label TikTok reports by customizing visual elements like branding, logos, login URLs, and report layouts. This turns every report into a reflection of the agency’s brand and maintains a consistent, professional client experience.

    • To create a custom TikTok report, agencies select the key metrics that matter to their clients and organize them using visual widgets. These reports are fully customizable and can include TikTok data alongside insights from 80 other marketing platforms, expert commentary, automated goal tracking, and data visualizations that present a complete picture of marketing performance, white labeled with your agency's brand.

    • Agencies report on TikTok data across multiple clients by centralizing data collection into a single reporting platform. This allows teams to manage separate client dashboards, automate updates, and streamline delivery—saving time and keeping every client report consistent and up to date.

    • Yes, the TikTok Ads integration pulls in TikTok ads data including key PPC campaign metrics. Track performance across impressions, clicks, conversions, and more—alongside your organic TikTok metrics—all from a centralized TikTok analytics reporting tool.

    • Yes, agencies use AgencyAnalytics to blend TikTok metrics with other data sources—like Google Analytics, Facebook Ads, and over 80 platform integrations. Custom data can also be automatically imported using the Google Sheets integration. That means marketing teams create custom reports that connect TikTok performance to broader digital marketing efforts with ease.

    • The customer support team is available by live chat or email to walk you through advanced TikTok reporting tool setup. Whether you're building cross-channel dashboards, setting up custom widgets, or tailoring reports for a specific TikTok marketing strategy, help is on hand.

    • With prebuilt templates and automation, agencies create a TikTok analytics report in under 30 minutes. Once set up, reports pull real-time and historical data automatically, so you spend less time building and more time analyzing what’s working in your marketing strategy.

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