TikTok Reporting Tool & Analytics Dashboard

Bring TikTok data into focus
Turn your clients’ TikTok metrics into powerful, visual reports. The TikTok analytics dashboard transforms complex engagement data into client-ready insights that show what’s working, what’s trending, and where to optimize next.
Track Growth
Report on how many TikTok profile views and followers your clients are earning from your efforts
Measure Engagement
Track engagement on your clients’ TikTok accounts, including likes, comments, shares, & video views
Monitor Audiences
View your clients’ followers by country and gender to better understand their audience
Boost Your Impact
Optimize your marketing strategy with data-driven insights from your top-performing TikToks
Prove Growth is Happening
Monitoring the growth of your clients' TikTok profile views and followers is a key part of gauging their social media impact. Top level account growth is always something clients like to see. And by tracking and analyzing these metrics alongside TikTok engagement metrics, your agency also gains insights to optimize content and targeting, directly influencing audience growth and engagement.
Explore All Available TikTok Metrics
- Comments
- Date
- Follower Country Percentages
- Follower Gender Percentages
- Followers Count
- Likes
- Profile Views
- Shares
- Total Followers Count
- Video Views
- Viewer Country Percentages
- Viewer Impression Source Percentages







MEASURE AUDIENCE ENGAGEMENT
Make TikTok Content That Connects
You can put a ton of time and energy into making TikTok videos, but if your client’s audience doesn’t engage with them, then you’ve likely missed the mark. Stay on top of what resonates by reporting on engagement metrics, including video views, likes, shares, and comments. Understand exactly what engages your client’s audience and keep creating and reporting on TikTok content that connects.

Analyze month-over-month follower growth metrics
Demonstrate Audience Growth and Campaign Impact
Demonstrate the effectiveness of your agency's services. Report on TikTok performance metrics that move the needle and grow your client's follower base.
With a customizable TikTok reporting dashboard, show clients exactly when, where, and how you've increased their TikTok audience and reach. That way, they'll understand the true impact of their marketing campaigns.

UNDERSTAND YOUR DEMOGRAPHICS
Craft TikToks for the Right Audience
Your client’s TikTok audience should mirror the audience driving the most revenue for them—their ideal customer base. Otherwise, you’re speaking to the wrong crowd. Track and report on TikTok demographics metrics to make sure your content is serving the right audience.

CUSTOM CLIENT METRICS
Get Specific With Your Social Data
It’s great to report on your client’s TikTok growth, and with AgencyAnalytics, it’s easy to combine and report on performance metrics across multiple platforms. Show your client their total follower growth across TikTok, Facebook, and LinkedIn, for example. Or display their total engagement across all social platforms. The sky’s the limit with Custom Metrics!

ALL YOUR DATA, ONE DASHBOARD
Combine Organic & Ads Data for the Full TikTok Picture
Your agency’s TikTok performance story doesn’t end with video engagement.
Connect organic TikTok metrics—like followers, profile views, and video performance—with ad-level data from the TikTok Ads integration to see how paid and organic efforts work together.
In a single dashboard, visualize ad spend, conversion rate, and link clicks beside engagement metrics like likes, shares, and comments.
The result: an actionable TikTok analytics dashboard that highlights what drives real value, improves marketing performance, and enhances data-driven decision-making across every campaign.

AI-POWERED INSIGHTS
Instantly Generate AI Insights from TikTok Analytics
Spend less time analyzing and more time optimizing TikTok performance.
Ask AI instantly translates TikTok data into actionable insights—pinpointing video trends, engagement patterns, and opportunities to optimize TikTok performance.
AI Summary then crafts client-ready takeaways that highlight campaign progress and audience impact. Together, they eliminate manual work while empowering your team to focus on creative strategy and growth.

TRUSTED BY 7,000+ MARKETING AGENCIES
Why Agencies Choose AgencyAnalytics for TikTok Reporting
Deliver automated TikTok reports that merge organic video analytics, engagement insights, and audience demographics into one dashboard your clients understand instantly.
Track profile growth, engagement trends, and key performance metrics without exporting data or logging into multiple platforms. Combine organic TikTok analytics with TikTok Ads data to showcase full-funnel campaign performance—all under your agency’s brand.


FAQs About TikTok Reporting for Marketing Agencies
Still have questions about TikTok reporting? You’re in the right place. Get quick, actionable answers tailored to marketing agencies managing multiple client campaigns on TikTok.
TikTok’s native analytics gives creators a quick snapshot of likes, views, and follower growth—but it’s limited when it comes to agency reporting.
AgencyAnalytics goes beyond the basics by turning raw TikTok data into automated, client-ready dashboards and reports. Instead of manually exporting data from TikTok’s analytics tab, agencies track performance, monitor relevant metrics, and deliver branded, shareable reports in just a few clicks.
Connect multiple TikTok accounts, combine organic metrics with TikTok Ads data, and visualize performance through custom widgets, bar charts, and line graphs. The result is a comprehensive TikTok analytics dashboard that saves hours of manual work, provides deeper actionable insights, and lets agencies prove the real business impact behind their clients’ short-form content.
Setup is quick and effortless. Connect your client’s TikTok account once, and performance data flows automatically into your dashboards and reports.
In minutes, you’ll see key metrics like video views, engagement rate, conversion rate, and ad spend—without opening TikTok Ads Manager or exporting CSVs.
For agencies managing multiple TikTok accounts, everything updates automatically, keeping clients updated and your reporting process efficient. Spend less time configuring data and more time building strategies that deliver measurable business results.
Agencies should track video views, likes, comments, shares, CTR, profile visits, and follower growth in a TikTok report. These social media metrics reflect how content is performing and help evaluate the effectiveness of organic TikTok campaigns. To track the effectiveness of TikTok Ads campaigns, easily include data from the TikTok ads integration for a complete overview of performance.
Yes, agencies automate TikTok reporting with tools like AgencyAnalytics that connect directly to the native TikTok analytics platform. Reports are generated on a schedule, automatically updated, and client-ready without manual work. This setup ensures that each TikTok performance report reflects the most recent campaign results with zero data wrangling.
Agencies white label TikTok reports by customizing visual elements like branding, logos, login URLs, and report layouts. This turns every report into a reflection of the agency’s brand and maintains a consistent, professional client experience.
To create a custom TikTok report, agencies select the key metrics that matter to their clients and organize them using visual widgets. These reports are fully customizable and can include TikTok data alongside insights from 80 other marketing platforms, expert commentary, automated goal tracking, and data visualizations that present a complete picture of marketing performance, white labeled with your agency's brand.
Agencies report on TikTok data across multiple clients by centralizing data collection into a single reporting platform. This allows teams to manage separate client dashboards, automate updates, and streamline delivery—saving time and keeping every client report consistent and up to date.
Yes, the TikTok Ads integration pulls in TikTok ads data including key PPC campaign metrics. Track performance across impressions, clicks, conversions, and more—alongside your organic TikTok metrics—all from a centralized TikTok analytics reporting tool.
Yes, agencies use AgencyAnalytics to blend TikTok metrics with other data sources—like Google Analytics, Facebook Ads, and over 80 platform integrations. Custom data can also be automatically imported using the Google Sheets integration. That means marketing teams create custom reports that connect TikTok performance to broader digital marketing efforts with ease.
The customer support team is available by live chat or email to walk you through advanced TikTok reporting tool setup. Whether you're building cross-channel dashboards, setting up custom widgets, or tailoring reports for a specific TikTok marketing strategy, help is on hand.
With prebuilt templates and automation, agencies create a TikTok analytics report in under 30 minutes. Once set up, reports pull real-time and historical data automatically, so you spend less time building and more time analyzing what’s working in your marketing strategy.
More integrations
Everything your agency needs

Automated Reports

White Label Dashboard

Client & Staff Access

Connect Your Data

AI Powered
Goal & Budget Tracking
See how 7,000+ marketing agencies help clients win
Free 14-day trial. No credit card required.



