The Client
Creative Click Media was founded by Adam Binder in 2011 and started as a team of one. Now a team of 12 employees (based in the US and abroad), they’ve built over 350 websites and completed over 1700 client projects.
This New Jersey-based agency has a growing roster of 70 retainer clients and specializes in various services, including web design, SEO, PPC, social media, and email marketing.
Priding itself as more than just a digital agency, Creative Click Media has a passion for helping small businesses and large-scale corporations thrive online. They serve a range of industries, including healthcare, finance, retail, and construction.
Creative Click Media’s success is attributed to relationship-building, providing exceptional services, and ensuring data-driven decision-making. Their unique approach to digital marketing enables them to continuously learn, grow, and adapt to the digital landscape.
We approach every project with a sense of humor, a love for creativity, and a drive to always push the boundaries. We understand the importance of being visible and accessible online and work tirelessly to ensure our clients’ brands make a lasting impression on their target audience.
The Challenge
One of Creative Click Media’s challenges was finding an effective and efficient way to deliver marketing results to their clients. Their old reporting process involved time-consuming data collection across various sources like Google Analytics, social media platforms, and PPC campaigns.
Manually compiling screenshots of their clients’ marketing results resulted in an error-prone and stressful reporting process. On average, it took up to 4 hours to create one client report (eating up approximately 280 billable hours each month), which limited their ability to scale.
We needed a reporting platform to help us connect the dots between our various digital marketing efforts and effectively communicate the value we delivered to our clients. We also wanted a platform that would allow us to present the big picture in a simple and easy-to-understand way–both for our team and our clients.
The Solution
Creative Click Media explored the market for a better reporting solution for a few months. After trying other options to no avail, they discovered AgencyAnalytics.
Ultimately, AgencyAnalytics became their go-to client reporting tool because of its customization capabilities, automatic data retrieval, over 80 integrations, and fair pricing.
With AgencyAnalytics, we pull data from many sources in a matter of minutes, allowing us to provide our growing roster of clients with detailed reports. This illustrates the bigger picture while spending less time doing it each month.
The Result
Since using AgencyAnalytics, Creative Click Media has a more streamlined reporting process while saving up to 245 billable hours per month. As a result, they maintain transparency with clients, deliver value, and build stronger relationships.
The Creative Click Media team uses AgencyAnalytics to customize and schedule white-labeled reports, build replicable templates, and maximize efficiency. For example, they’ve coded buttons into report emails that prompt clients to schedule monthly meetings directly on their agency’s calendar.
This added touch has reduced the back-and-forth communication required for appointment scheduling and improved their efficiency.
As I often say, “Time is our inventory,” and with AgencyAnalytics, we’re able to make the most of every minute. This has allowed us to continue to grow and scale while maintaining the values and culture that are so important to us.
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