

A white-labeled SEO dashboard centralizes the most important KPIs—from keyword performance and traffic trends to conversions and backlink growth. Customize widgets, white label the experience, and tailor reports to each client’s goals.
Streamline SEO reporting and give clients a live, up-to-date view of campaign performance. By cutting down on manual reporting, agencies focus on optimizing pages, improving rankings, and scaling results.
Track rankings across all the major search engines including Google, Google Maps, and Bing. Chart campaign-level ranking metrics to help evaluate performance, or see in-depth data for any keyword. Specify an exact location and language for spot on accuracy.
Creating the perfect SEO reporting dashboard starts with knowing what matters most to your clients. By focusing on key metrics that align with their goals, you deliver insights that demonstrate the impact of your agency's SEO strategy and drive smarter decision-making.


A key element to SEO success is maintaining a strong backlink profile. With our backlink monitor tool, track backlinks, anchor text and much more. Monitor backlink changes on your custom SEO dashboard, and dive deep into each new and lost link in our dedicated backlinks area.
Mix, match, and filter different prebuilt widgets to vizualize rankings, backlinks, analytics, site audits, local SEO, and more. Resize, move, and color widgets so your data is always visible. Want to see keyword rank changes next to organic traffic? Done! Add a chart with new and lost backlinks? No problem!
Along with comprehensive in-house tools, our 80+ integrations include SEO essentials like Google Analytics, Search Console, Bing Webmaster Tools, and Google My Business. Real-time data allows you to stay on top of the constantly changing local, national, and international SEO landscape.
SEO monitoring dashboards are never "one size fits all", which is why our dashboard and reports are 100% customizable. Show the metrics that matter most to you and your clients, customized to your exact needs. Build a new dashboard for each client to monitor data in real-time, and to showcase your SEO achievements.
Many clients want up-to-date SEO data, and they want it on their schedule. But too little or too much data can lead to more work for you. Give clients their own dashboard login, and customize the exact metrics they see. Highlight your achievements, and add personalized notes to really impress them!
The web is mobile, and so are we. Fully interactive mobile SEO dashboards allow you to monitor your data at any time. Quickly switch to mobile-view when building a dashboard to ensure that both your team and your clients can see the data they need, no matter where they are.
Still have some questions about custom SEO dashboards and reporting best practices? Don’t worry... we’ve got you covered!
An SEO dashboard is a reporting tool that consolidates search engine optimization data from multiple tools into one visual interface. It tracks organic search traffic, keyword position, referring domains, and other key SEO metrics—giving marketers a clear overview of how SEO efforts affect website performance and organic search results.
A white label SEO dashboard is a fully branded analytics dashboard that agencies can share with clients. Built on a platform like AgencyAnalytics, it allows you to apply your logo, domain, and color scheme while delivering SEO analytics and reports using your own data across multiple tools like Google Search Console and Google Analytics.
To create an SEO dashboard, start with a prebuilt SEO dashboard template or build from scratch using drag and drop tools. Connect data sources like Google Search Console data and Google Analytics data, then visualize key performance indicators such as total clicks, bounce rate, and domain authority—all in just a few clicks.
Share a client SEO dashboard by granting user access or scheduling automated reporting. Clients can log in to see their data or receive branded reports that surface key insights from tools like Google Analytics and GSC. This saves hours of manual reporting and helps communicate the impact of ongoing SEO campaigns.
Display metrics like organic clicks, total impressions, keyword rankings, backlink profile, and average position. Use visualizations like a line graph, bar chart, or table to track performance and determine top-performing pages, specific keywords, and other valuable data points across the client’s website.
An SEO dashboard supports ongoing search engine optimization efforts by consolidating up to date data from SEO tools, Google Analytics, and Google Search Console into one centralized marketing dashboard. It replaces scattered spreadsheets and disconnected Google Data Studio reports with a streamlined view of website traffic, user behavior, and campaign performance. By combining historical data and live KPIs, the dashboard helps your marketing team measure SEO impact alongside paid efforts like Google Ads—ultimately improving decision-making and driving business success by giving stakeholders access to all the data they need in one place.
Customize your SEO analytics dashboard by editing widgets, selecting the most relevant datasets, and tailoring the layout to the client’s goals. Highlight the big picture for executives or dive deep into competitor analysis, bounce rate, and keyword performance for SEO teams—ensuring every stakeholder receives the insights they need.
The SEO dashboard gives agencies a dedicated space to track rankings, traffic, and visibility in search engines. Other popular dashboards include the social media reporting dashboard to monitor engagement across social platforms, the PPC dashboard to track conversions and ad performance, the digital marketing dashboard to bring all marketing channels into one view, and the website analytics dashboard to analyze how users interact with client websites.
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