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Melody Sinclair-Brooks
Melody Sinclair-Brooks brings nearly a decade of experience in marketing in the tech industry. Specializing in B2B messaging for startups and SaaS, she crafts campaigns that cut through the noise, leveraging customer insights and multichannel strategies for tangible growth.
Articles by Melody Sinclair-Brooks
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How To Boost Your Agency’s Marketing Productivity
Agencies are bogged down by hidden marketing productivity killers that affect their growth and team’s well-being. We’re listing the top ways to boost your agency’s marketing productivity to save time and money. Fast.
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The Drawbacks and Benefits of a 4-Day Work Week
At first, the question was whether marketing agencies should transition to a remote workforce–or a hybrid one, at the very least. But remote work has exacerbated workplace burnout to the point where it has outlasted–and even surpassed–pandemic levels.
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From Google Sheets to Automated Reporting Software: What To Expect
Automated reporting software is a must for agencies. This article will assess Google Sheets’ limitations in client reporting and show you how to save your agency time.
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How to Get Customers to Leave Reviews for Clients
Online reviews are more important than ever. This article explains tips on how to get customers to leave reviews for your clients’ businesses–and how to manage all your client reviews from one place.
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What is Interoperability in Digital Marketing?
With increasing restrictions and demands pointing to an open web, where does that put data tracking, marketing analytics, and identity management? In this article, learn about the role of interoperability in digital marketing and what new regulations mean for your marketing agency.
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Track Progress Against Key Objectives With Custom Goals
Goal-tracking is an essential key to any marketing agency’s success. Without it, it is difficult to measure progress or quantify results. But how integrated is goal tracking in your daily workflow?
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How to Use LinkedIn Ads to Drive Business Growth
In this guide, we discuss how to use LinkedIn Ads to grow your business—including campaign setup, tracking, and improving your results over time. Learn LinkedIn ads best practices and mistakes to avoid and show you just how to stay on top of all the data in a scalable way to generate a positive ROI.
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Task & Client Management Tools You Need To Improve Productivity
Growing your digital marketing agency requires a certain mastery of the art of task management. Streamlining workflows helps plan, test, track, and report on your clients’ campaigns month-over-month, and year-over-year.
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