
Jan 25, 2023
Digital Marketing for Dentists: How To Report Your Clients’ ROI
Digital marketing for dentists means using ROI to measure ad spend and results across platforms, track running costs, and manage campaign budgets. Reporting on this helps retain your dental clients in the long run.

Google Analytics 4 vs. Universal Analytics: What’s New
With the mandatory transition from universal analytics (UA) to Google Analytics 4 (GA4), there are a lot of similarities and differences. Here we’ll help provide what’s new, what’s changed, and what stayed the same.

How To Create a YouTube Analytics Report in Minutes
A comprehensive YouTube Analytics report is the only way to monitor trends, identify areas for improvement, and make data-informed decisions. Here are the steps your agency should follow when creating one.

Jan 10, 2023
A Guide To Configuring GA4 Audiences
Google Analytics 4 (GA4) is the latest version of Google Analytics, and it’s packed with new features and capabilities. One of the most powerful features of GA4 is audiences.

Jan 5, 2023
What To Include in Your Healthcare Marketing Dashboard to Track Client Success
Showcase your agency’s value to your clients in the healthcare field by creating scalable marketing dashboards. Here’s how.

Dec 21, 2022
Enhancing Your Measurement Strategy With Google Analytics 4 (GA4) Call Tracking
Setting up call tracking in Google Analytics 4 (GA4) is one way to unlock full visibility into your sales funnels. This article explore how to enhance your call tracking in GA4.

Dec 17, 2022
OKRs vs. KPIs: What’s the Difference?
Your agency may already use key performance indicators (KPIs) to measure success, but there’s another system called objectives and key results (OKRs). Here’s what you should know.

Dec 7, 2022
Connecting the Dots: How This Agency Grew Their Client Base
42connect focuses on what they do best to acquire clients and what they can do to retain them. Read about how this Ohio-based agency achieved a current roster of over 33 retainer-based clients.

How to Track Bounce Rate in Google Analytics 4 (GA4)
Where can you find bounce rate in Google Analytics 4? Has it been replaced? What are the new metrics to track bounce rates with GA4 versus universal analytics?
