Paul Stainton
Paul Stainton is a digital marketing leader with extensive experience creating brand value through digital transformation, eCommerce strategies, brand strategy, and go-to-market execution.
Articles by Paul Stainton
Is Client Reporting Hell Week Causing Agency Employee Burnout?
Agency employee burnout, often driven by the demands of manual client reporting, significantly impacts team morale and productivity.
19 Agency Leaders Provide Expert Tips for Growing a Marketing Agency
Uncover the secrets to growing a marketing agency with expert insights from 19 successful agencies on managing cash flow, streamlining processes, hiring top talent, maintaining client relationships, and leveraging technology.
How to Create a LinkedIn Analytics Report for Clients
A LinkedIn analytics report provides a detailed overview of a campaign’s performance on LinkedIn. It includes metrics on engagement, reach, and follower growth, offering insights into content effectiveness. Learn the best practices for compiling and presenting LinkedIn data.
How to Create Professional, White Label SEO Reports
Discover the power of white-label SEO reports for marketing agencies, how they streamline workflows, enhance client transparency & trust, and boost your agency’s brand. Take advantage of this essential tool for success!
19 Benefits of SEO To Help Sell Your SEO Services
A guide to the ROI & benefits of SEO that helps you show a reluctant client why SEO is a critical part of any digital marketing strategy and an investment worth making.
31 Digital Marketing Analytics That Matter
An overview of the 31 most important digital marketing analytics that your agency should track to create relevant and actionable client reports & dashboards.
16 Marketing Dashboards To Help Your Marketing Agency Scale
Marketing dashboards are essential to the success of any marketing agency. Automated dashboards save hours wasted pulling & reporting campaign data & give your agency more time to execute winning strategies.
YouTube SEO: A How-To Guide for Ranking Videos
In this guide, we’ll walk you through some SEO tips, from keyword research to video content creation, and show you how to use end cards, descriptions, and hashtags for the best results.