
Paul Stainton
Paul Stainton is a digital marketing leader with extensive experience creating brand value through digital transformation, eCommerce strategies, brand strategy, and go-to-market execution.
Articles by Paul Stainton
![The Ultimate Google Ads Optimization Checklist [Guide & Tips] Guide to Google Ads Optimization + Checklist](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F1RGRDTvZOx2bH3PCJMjDsD%2F7ecde94fb249879ffe158a7f02f6a6c5%2FGuide-to-Google-Ad-Optimization-Checklist.png&w=1920&q=75)
The Ultimate Google Ads Optimization Checklist [Guide & Tips]
The Google Ads Optimization Guide + Checklist includes everything your agency needs to make sure that your client’s campaigns are running as efficiently as possible.


How To Buy Time at a Marketing Agency
Learn how your agency can save time, reduce stress, and focus on growth. Discover smarter ways to streamline your workflows and get more done.


Top Marketing Metrics You Should Be Tracking
If you want to stand out from other agencies, it’s important that you track the most essential marketing metrics for your client. Here are some of the key performance indicators (KPIs) to track and frameworks to prioritize them.


How To Create an Instagram Analytics Report for Clients
Learn how to create an Instagram report that stands out, offering clear analysis and client-focused insights, tailored for social media success.


Google Guaranteed vs Google Screened: What’s the Difference?
Google has two different types of badges available as part of their local services ads: Google Guaranteed and Google Screened. Both programs have features, criteria, and benefits, but which is best suited for your clients?


How To Build an SEO Ranking Checker Report in Under 30 Minutes
Learn how to set up an SEO ranking checker to track keyword performance in 30 minutes or less. Manage client campaigns and deliver actionable insights.


Transform Your Reporting Process with Smart KPI Tracking Strategies
Practical tips and tools for implementing an effective KPI tracking system, helpful for informed decision-making and driving agency and client growth.


7 Benefits of an Analytical Dashboard AI Tool
Learn how an analytical dashboard AI tool enhances reporting, speeds up data analysis, and provides actionable insights for marketing agencies.

Get Started for Free
