Paul Stainton
How To Create a Budget Pacing Report to Track Client Ad Spend
Discover how AgencyAnalytics automates budget pacing, streamlining ad spend management to save time and enhance campaign performance.
WooCommerce Analytics: Top 9 Metrics to Track
WooCommerce analytics is an essential eCommerce tool. Learn which metrics provide the most insight into customer behavior and store performance.
15 Critical Google Ads Metrics to Monitor Daily
Here are the 15 most important Google Ads metrics that you need to keep an eye on daily to optimize & report on your client’s Google Ads campaigns.
Why Marketing Agencies are Debating Google Analytics vs Matomo
How Matomo is capitalizing on user frustrations with GA-4 to become a go-to alternative in web analytics.
How To Build a Solid Business Case for AgencyAnalytics
Learn how to craft a compelling business case for AgencyAnalytics, and improve agency efficiency and reporting accuracy.
Is SEO Word Count Really a Thing and Does It Matter?
There has been a lot of debate lately about how long your content needs to be to rank keywords on Google. Some people believe you need to set a minimum word count for SEO, while others think it doesn’t matter. So, what’s the truth?
Debunking the SEO vs. PPC Debate: What You Need To Know
There has been a lot of talk about SEO vs. PPC going around lately. Which one is better? Should you focus on organic search, PPC, or both? This article will discuss the benefits of tracking organic rankings for PPC keywords and using PPC to help your clients’ SEO.
Google Guaranteed vs Google Screened: What’s the Difference?
Google has two different types of badges available as part of their local services ads: Google Guaranteed and Google Screened. Both programs have features, criteria, and benefits, but which is best suited for your clients?
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