The Drawbacks and Benefits of a 4-Day Work Week
At first, the question was whether marketing agencies should transition to a remote workforce–or a hybrid one, at the very least. But remote work has exacerbated workplace burnout to the point where it has outlasted–and even surpassed–pandemic levels.
Building a Growth Platform for Marketing Agencies
AgencyAnalytics has evolved over more than a decade from being a single purpose tool to an industry-leading, multi-layered client reporting platform for digital agencies.
What is Interoperability in Digital Marketing?
With increasing restrictions and demands pointing to an open web, where does that put data tracking, marketing analytics, and identity management? In this article, learn about the role of interoperability in digital marketing and what new regulations mean for your marketing agency.
Track Progress Against Key Objectives With Custom Goals
Goal-tracking is an essential key to any marketing agency’s success. Without it, it is difficult to measure progress or quantify results. But how integrated is goal tracking in your daily workflow?
What’s Happening To Google Ads Smart Shopping and Local Campaigns?
Google Ads is constantly being updated with new features and settings. That means there are some things you should be aware of before continuing to use Google Ads as your primary source of advertising – especially if you’re using Smart Shopping or Local Campaigns.
AgencyAnalytics Teams up With WSI, the World’s Largest Digital Marketing Agency Network
AgencyAnalytics, the all-in-one client reporting platform for marketing agencies, has teamed up with WSI, the world’s largest digital marketing agency network, to become a preferred marketing analytics software solution within their supplier network.
Join the AgencyAnalytics Editorial Board
Current AgencyAnalytics customers are invited to participate in our Editorial Board to provide expert advice on agency management, client acquisition and retention, and campaign execution best practices.
Comparing Two Date Ranges In Marketing Reports
Need a quick and easy way to compare two date ranges in your marketing reports? It would take hours to gather all that data and compare it manually, but there is a better way! With automated reports and dashboards, quickly compare any two date ranges with just a few clicks.