Which metrics should agencies track in a Trustpilot report?

Agencies monitor average star rating, total review count, and review velocity to track momentum. Tracking review response rate and sentiment breakdown (positive, neutral, negative) reveals where reputation is flourishing—or needs attention. Platform-specific trends (e.g., timing or product-specific reviews) support both local and brand-wide insights.

How do you create a custom Trustpilot dashboard?

Creating a custom Trustpilot dashboard is easy with AgencyAnalytics. Start with a dashboard template or build one from scratch using drag-and-drop widgets. Highlight trends in rating, review volume, and response metrics. Annotate sudden sentiment shifts or spikes in new reviews. Clarify raw metrics with data visualization software that tells a clearer performance story.

Can Trustpilot reporting be automated?

Yes. AgencyAnalytics automates Trustpilot reporting via scheduled report delivery—no need for manual pulls or report setups. Agencies free up time to focus on reputation strategy and client support while consistently delivering fresh review insights.

How do you white label Trustpilot reports?

Agency analytics allows complete white labeling of Trustpilot data. Add your agency’s logo, color palette, custom layouts, and domain across dashboards and scheduled reports. With white label client reporting, clients receive a polished, branded experience.

How do large agencies report on Trustpilot metrics across multiple clients?

Large agencies maintain individual dashboards for each client and connect them through client portals to provide secure access. Clear cross-client comparison comes from data visualization software that makes metrics comparable across storefronts or locations—helping teams monitor reputation trends at scale while preserving brand-specific context.

IntegrationsTrustpilot

Trustpilot Reporting

Put your Trustpilot reporting on autopilot with the all-in-one client reporting platform built for agencies.

Start Your Free Trial View Template

Bring Trustpilot data into focus

Transform complex metrics into clear, client-friendly reports that reveal what’s working and where to improve.

Start Free Trial

Monitor Customer Reviews

Build trust with your client's audience by tracking customer reviews

Build a 5-Star Reputation

Help clients build a strong reputation online and report on your achievements

Automate Your Reporting

Focus on high-value tasks with our suite of report automation tools

Agency Management & More

Create staff accounts, assign them tasks, and scale your agency

Automated Reports & Live Dashboards

Trustpilot Dashboards & Reporting

Help your clients build trust with their audience by showing them detailed dashboards and reports outlining their Trustpilot data. We've got intuitive data visualization widgets covering everything from their average rating, ratings over time, review source, and much more.

Easily combine review data with metrics from over 80 included data connectors to create presentation-style reports in seconds that your clients will actually want to read.

Explore the Marketing Report Template

Explore the Marketing Report Template

Metrics Explorer

Explore All Available Trustpilot Metrics

See all the metrics you can easily add to your client reports and marketing dashboards

Avg Rating
Date
Reviews

Gain Deep Insights into Each Client's Online Visibility

Customer Review Insights

Each customer review gives you insight into how a business is performing. Show your clients what they're doing right, as well as what needs work, with data for every single review in an easy-to-use table or feed-style list. Display this alongside other integrations (for example Google Business Profile data), for a deeper understanding of each client's online visibility.

All Your Trustpilot Accounts in One Interface

Online Reputation Management

Building a strong reputation online is an essential part of any business today. Save time by aggregating all your Trustpilot accounts into one easy-to-use interface. Add these insights to a dashboard with other marketing channels such as call tracking, email integrations, and more, for an all-in-one reporting solution.

Schedule Daily, Weekly, or Monthly Reports

Trustpilot Report Automation

After you've added Trustpilot metrics to your custom report, automate the process by scheduling daily, weekly, or monthly reports. Our suite of report automation tools allows you to focus on generating high-quality reviews for your clients.

Customer reviews are crucial to building a business in the digital world, but it doesn't end there. With 80+ marketing integrations, we've got all the data connections you need including SEO, PPC, call tracking, analytics, and more.

View All 80+ Integrations

You've worked hard to get results for your clients, and you deserve all the credit. With our white labeling capabilities you can add your own logo, brand colors, and even host it on your own domain (e.g. reports.yourdomain.com).

Add Your Agency's Branding

Give your clients access to a 24/7 live dashboard with all their marketing data with their own unique login. Personalize each dashboard by adding comments with your unique insights into each reporting period.

Create Custom Dashboards

Our all-in-one reporting platform is the perfect way to scale your agency. Create staff accounts, assign them tasks, and automate the rest with our suite of agency management tools.

Access Permission Options

An example of the available marketing platform integrations AgencyAnalytics offers to connect your clients' marketing data

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

Start Your Free Trial

Automatically turn Trustpilot review data into clean, visual dashboards that highlight sentiment, volume, and brand perception. Combine with data from 80+ platforms to show how reputation supports overall marketing performance.

Clear, streamlined reporting built for trust-driven agencies.

Visualize Client Success

Skip the manual analysis—AI instantly surfaces the most important takeaways from your Trustpilot review data. From sentiment shifts to volume spikes, AI Summary delivers clear, client-ready insights without digging through dashboards.

Smarter reputation reporting—delivered in seconds.

Discover AI Reporting Tools

Ditch the exports and stop jumping between tools. Client Performance Monitoring gives your agency a centralized view of Trustpilot data across multiple clients. Compare sentiment trends, response rates, and review volume at scale to uncover patterns and guide strategy, without switching platforms.

One dashboard. Every review. Total brand visibility.

See the Bigger Picture

Give clients a secure, branded portal to track Trustpilot reviews, sentiment trends, and response activity in real time. Centralize performance reports, updates, and tasks in one collaborative space that keeps your agency front and center.

You manage the reputation. Clients stay informed. Trust stays strong.

Offer Custom Client Portals

Examples of marketing data visualizations

FAQs About Trustpilot Reporting for Marketing Agencies

Customer feedback shapes brand perception. These FAQs walk through key Trustpilot metrics, building branded dashboards, automating delivery, and scaling reputation tracking across client portfolios.

Agencies monitor average star rating, total review count, and review velocity to track momentum. Tracking review response rate and sentiment breakdown (positive, neutral, negative) reveals where reputation is flourishing—or needs attention. Platform-specific trends (e.g., timing or product-specific reviews) support both local and brand-wide insights.
Creating a custom Trustpilot dashboard is easy with AgencyAnalytics. Start with a dashboard template or build one from scratch using drag-and-drop widgets. Highlight trends in rating, review volume, and response metrics. Annotate sudden sentiment shifts or spikes in new reviews. Clarify raw metrics with data visualization software that tells a clearer performance story.
Yes. AgencyAnalytics automates Trustpilot reporting via scheduled report delivery—no need for manual pulls or report setups. Agencies free up time to focus on reputation strategy and client support while consistently delivering fresh review insights.
Agency analytics allows complete white labeling of Trustpilot data. Add your agency’s logo, color palette, custom layouts, and domain across dashboards and scheduled reports. With white label client reporting, clients receive a polished, branded experience.
Large agencies maintain individual dashboards for each client and connect them through client portals to provide secure access. Clear cross-client comparison comes from data visualization software that makes metrics comparable across storefronts or locations—helping teams monitor reputation trends at scale while preserving brand-specific context.

More integrations

Everything your agency needs

See how 7,000+ marketing agencies help clients win

Start Your Trial Now

Free 14-day trial. No credit card required.

IntegrationsTrustpilot

Trustpilot Reporting

Put your Trustpilot reporting on autopilot with the all-in-one client reporting platform built for agencies.

Start Your Free Trial View Template

Bring Trustpilot data into focus

Transform complex metrics into clear, client-friendly reports that reveal what’s working and where to improve.

Start Free Trial

Monitor Customer Reviews

Build trust with your client's audience by tracking customer reviews

Build a 5-Star Reputation

Help clients build a strong reputation online and report on your achievements

Automate Your Reporting

Focus on high-value tasks with our suite of report automation tools

Agency Management & More

Create staff accounts, assign them tasks, and scale your agency

Automated Reports & Live Dashboards

Trustpilot Dashboards & Reporting

Easily combine review data with metrics from over 80 included data connectors to create presentation-style reports in seconds that your clients will actually want to read.

Explore the Marketing Report Template

Metrics Explorer

Explore All Available Trustpilot Metrics

See all the metrics you can easily add to your client reports and marketing dashboards

Avg Rating
Date
Reviews

Gain Deep Insights into Each Client's Online Visibility

Customer Review Insights

All Your Trustpilot Accounts in One Interface

Online Reputation Management

Schedule Daily, Weekly, or Monthly Reports

Trustpilot Report Automation

View All 80+ Integrations

Add Your Agency's Branding

Create Custom Dashboards

Our all-in-one reporting platform is the perfect way to scale your agency. Create staff accounts, assign them tasks, and automate the rest with our suite of agency management tools.

Access Permission Options

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

Start Your Free Trial

Clear, streamlined reporting built for trust-driven agencies.

Visualize Client Success

Smarter reputation reporting—delivered in seconds.

Discover AI Reporting Tools

One dashboard. Every review. Total brand visibility.

See the Bigger Picture

You manage the reputation. Clients stay informed. Trust stays strong.

Offer Custom Client Portals

FAQs About Trustpilot Reporting for Marketing Agencies

Customer feedback shapes brand perception. These FAQs walk through key Trustpilot metrics, building branded dashboards, automating delivery, and scaling reputation tracking across client portfolios.

Agencies monitor average star rating, total review count, and review velocity to track momentum. Tracking review response rate and sentiment breakdown (positive, neutral, negative) reveals where reputation is flourishing—or needs attention. Platform-specific trends (e.g., timing or product-specific reviews) support both local and brand-wide insights.
Creating a custom Trustpilot dashboard is easy with AgencyAnalytics. Start with a dashboard template or build one from scratch using drag-and-drop widgets. Highlight trends in rating, review volume, and response metrics. Annotate sudden sentiment shifts or spikes in new reviews. Clarify raw metrics with data visualization software that tells a clearer performance story.
Yes. AgencyAnalytics automates Trustpilot reporting via scheduled report delivery—no need for manual pulls or report setups. Agencies free up time to focus on reputation strategy and client support while consistently delivering fresh review insights.
Agency analytics allows complete white labeling of Trustpilot data. Add your agency’s logo, color palette, custom layouts, and domain across dashboards and scheduled reports. With white label client reporting, clients receive a polished, branded experience.
Large agencies maintain individual dashboards for each client and connect them through client portals to provide secure access. Clear cross-client comparison comes from data visualization software that makes metrics comparable across storefronts or locations—helping teams monitor reputation trends at scale while preserving brand-specific context.

More integrations

Everything your agency needs

Automated Reports

Build and schedule reports in seconds. Save time with a streamlined reporting process.

White Label Dashboard

Add your agency’s branding across the dashboard, reports and mobile app.

Client & Staff Access

Give your clients and staff their own login and customize what they can see.

Connect Your Data

Integrate all your SEO, PPC, social, email and call tracking services.

AI Powered

Ask AI to turn client data into actionable insights.

Goal & Budget Tracking

Track goals and budgets to highlight progress and prove your agency’s value.

See how 7,000+ marketing agencies help clients win

Start Your Trial Now

Free 14-day trial. No credit card required.