The best LinkedIn analytics tools in 2026

Short story: Summary of the top LinkedIn analytics tools

LinkedIn analytics tools come in all shapes and sizes. But which ones really make a difference? In this article, we break them down by features, pricing, and drawbacks so you can make an informed choice.

We’ll explore each of these tools in more detail later, but for now, here’s a quick rundown of our top picks for third-party analytics tools.

• AgencyAnalytics: Perfect for social media marketers and agencies managing multiple clients and social media accounts.

• LinkedIn Native Analytics: Free, essential insights into engagement and audience behavior.

• Shield App: Focused on personal branding and profile growth.

• Sprout Social: All-in-one management with deep LinkedIn and cross-platform analytics.

• Hootsuite: A team collaboration tool that streamlines scheduling, workflows, and cross-network reporting.

• Brand24: Social listening and trend tracking to inform future posts and content strategy.

• SocialPilot: Lets you manage multiple LinkedIn company pages with consistent reporting.

• HubSpot: Connect LinkedIn profile performance to leads, campaigns, and revenue.

• Taplio: AI-driven content insights to boost engagement and build an audience.

LinkedIn is one of the top platforms for B2B lead generation due to its precise audience-targeting capabilities, making it easier to reach decision-makers and key influencers in relevant industries. The platform's targeting options allow you to tailor your campaigns based on specific criteria such as job title, industry, company size, and seniority level, ensuring your message reaches the right people.

Taylah Fuchshofer, Account Director, Young Folks

Why accurate LinkedIn analytics matter in the age of AI

AI has made content creation a volume game. Posts, carousels, and videos can now be churned out at scale. But faster doesn’t mean better. Without the right strategy, all that AI-driven content often misses the mark: publishing more, but failing to reach the right audience, spark engagement, or drive real business results.

Accurate, reliable data changes the game, letting you:

• Separate signal from noise. AI can create a lot of content, but analytics tell you what resonates, which posts get saves, comments, clicks, or shares, and which formats actually drive engagement with your clients' target audience.

• Optimize AI-driven strategies in real time. Instead of guessing, you can feed performance data back into AI prompts, adjusting tone, topic, or format based on what drives measurable results.

• Prove ROI to stakeholders or clients. In an AI-driven world, sheer activity can look impressive, but what really counts are engagement, conversions, and deal impact. You need tools that bring all those metrics together, so performance is clear, comparable, and actionable.

• Predict what works next. Over time, analytics reveal trends and audience preferences, helping you prioritize the content AI should produce next rather than relying on trial and error.

The power of LinkedIn analytics in action

A few years ago, Adobe ran into a problem that will feel very familiar to agencies: multiple marketing and sales teams working in parallel, with no clear way to see how LinkedIn marketing efforts actually influenced revenue.

To fix that, Adobe leaned on LinkedIn’s valuable data and in-depth insights to connect relationship-driven sales activity with broader marketing efforts. As Matt Rozen, Adobe’s Director of Enterprise Editorial and Social Media, put it, the goal was simple: reduce waste and understand what was really working.

The results made the case for accurate analytics. LinkedIn data showed that 42% of closed-won deals were influenced by LinkedIn marketing, while 55% were influenced by sales activity through Sales Navigator. Even more telling, deals influenced by LinkedIn were 161% larger on average than those that weren’t.

For marketing agencies, the takeaway is clear. When LinkedIn analytics are accurate and connected to real outcomes, they stop being just a reporting layer and become a strategic tool. The same kind of insight Adobe used to align internal teams is what agencies need to prove impact across clients, showing them that not only is content performing, but that it’s influencing pipeline, revenue, and long-term growth.

Drag and drop widgets to create a custom LinkedIn report for your clients in just a few clicks. Try it free for 14 days when you sign up for an AgencyAnalytics trial.

What to look for in a LinkedIn analytics tool

When evaluating a LinkedIn analytics tool, think beyond vanity metrics. Focus on actionable insights, multi-client reporting, audience intelligence, integration, and reliability. The right tool doesn’t just tell you what happened, it helps you decide what to do next.

LinkedIn is the best platform for our B2B clients regarding niche targeting.

Chyna Inez Davis, Marketing Content Manager, Digital Retail Partners

Here are the most important features to consider:

Actionable metrics

Look beyond likes and impressions. Tools should provide detailed insights like engagement rate, saves, shares, clicks, comment velocity, and follower growth over time.

Multi-account, multi-client reporting

For agencies, managing multiple social accounts is par for the course. Consolidating data into a single LinkedIn analytics dashboard lets you compare performance across clients quickly, a key feature of a good LinkedIn analytics tool.

Historical data and trend analysis

A good tool should track performance over time so you can spot patterns, seasonal trends, and top performing content.

For example, seeing that carousel posts consistently outperform text posts can guide AI-assisted content creation and content planning across multiple social media platforms. 

Audience insights

Understanding who engages with your client’s content–industries, seniority, geography–is crucial.

Integration and automation

Tools that integrate with CRM systems, social dashboards, or other marketing platforms allow you to tie LinkedIn activity to broader marketing efforts.

For example, combining LinkedIn engagement data with HubSpot enables you to track leads and revenue, creating a seamless cross-platform workflow.

Social listening and competitor tracking

Knowing what topics, hashtags, or competitors are trending can give your content an edge. Some tools provide sentiment analysis or competitor analysis, making it easier for agencies to identify gaps or opportunities in client content strategies using these insights.

Ease of use and customization

Dashboards should be intuitive, flexible, and exportable. Complex tools that are hard to navigate often end up underused. Customizable dashboards let you highlight only the KPIs clients care about.

Actionable alerts and recommendations

Advanced tools may flag underperforming posts, spikes in engagement, or emerging trends automatically.

For example, a sudden increase in comments on a thought leadership post could trigger you to repurpose that content for an upcoming campaign.

Set metric alerts and receive notifications any time the numbers unexpectedly jump or dip. Flag issues fast, and jump on trends even faster. It’s all free for 14 days with AgencyAnalytics. 

Top LinkedIn analytics tools for 2026

1. AgencyAnalytics: Best all-in-one tool for multi-client LinkedIn reporting

AgencyAnalytics is the go-to client reporting tool for agencies managing multiple LinkedIn accounts, making it easy to automate reporting and prove ROI. 

Set up recurring weekly or monthly reports to show which LinkedIn posts drive the most engagement, compare performance across campaigns, or combine LinkedIn metrics with other social or CRM data to connect activity to leads and conversions. 

With cross-platform analytics and custom metrics, you can show clients how LinkedIn supports broader marketing goals without juggling multiple reporting tools.

AgencyAnalytics top features:

• Live LinkedIn dashboard gives clients instant visibility into engagement, leads, and reach with up-to-the-minute insights

• PPC reporting tracks the performance of LinkedIn ads alongside other paid and organic results so you can fine-tune strategies and streamline reporting

• Customizable KPI report templates highlight the metrics that tell your clients’ story, using white label dashboards and customizable widgets in an intuitive, easy-to-analyze format

• Customizable social media report templates pull live data from every major platform into one professional, easy-to-understand report

• Scheduled reporting delivers automated, white label reports straight to clients’ inboxes on a weekly or monthly schedule

Pricing: Starts at $59/month.

2. LinkedIn Native Analytics: Best for a simple (and free) overview of LinkedIn performance

LinkedIn Native Analytics offers built-in insights directly within LinkedIn, making it a strong starting point for understanding post performance and LinkedIn audience engagement. For agencies, it’s a useful baseline tool to validate what content resonates before layering on more advanced reporting platforms.

Top features:

• Post analytics metrics like impressions, reactions, comments, and shares

• Follower and audience demographics (job title, industry, location)

• LinkedIn page analytics and profile performance over time

• Basic content trend insights to inform posting strategy

Pricing: Free

3. Shield App: Best for personal brand creators

Shield App is a LinkedIn analytics tool built for professionals and teams focused on personal branding and content performance. It delivers clear, timeline-based insights into how posts perform, helping agencies and individuals understand what resonates and refine content strategies over time.

Top features:

• Timeline view of engagement and growth trends

• Detailed metrics on post performance and audience interactions

• Benchmarking to spot what content formats perform best

• Exportable data for reporting or client decks

• Simple interface focused on LinkedIn content insights

Pricing: Starts at $27/month

4. Sprout Social: Best for deep analytics

Sprout Social is a powerful, all-in-one social media analytics platform built for agencies that need deep LinkedIn performance insights at scale. It combines post-level analytics, paid vs. organic reporting, and competitive benchmarking to help teams prove ROI, refine strategy, and deliver polished, client-ready reports.

Top features:

• Track LinkedIn ad performance independently from post engagement to see which campaigns drive results and which content resonates organically

• Offers overall social media performance and LinkedIn-specific performance reports

• Acts as a competitive benchmarking tool to identify content and growth opportunities

• Tag-based reporting to measure campaign and theme performance

Pricing: Starts at $199/month

5. Hootsuite: Best for unified social media management

Hootsuite is a unified social media platform that lets agencies plan, publish, and analyze LinkedIn alongside other networks. Centralized scheduling, engagement tracking, and cross-channel reporting help teams streamline workflows and compare LinkedIn performance in one dashboard.

Top features:

• Unified engagement tracking across LinkedIn and other platforms

• Customizable dashboards to compare performance metrics

• Social inbox for managing comments and messages in one place

• Content calendar to visualize cross-network publishing cadence

• Multi-user collaboration and approval workflows

Pricing: Starts at $99/month

6. Brand24: Best for social listening

Brand24 is a social listening and analytics tool that helps agencies track LinkedIn and other online mentions in real time. With AI-powered sentiment analysis, hashtag monitoring, and automated reporting, teams can measure brand awareness, benchmark performance, and extract actionable insights to optimize client campaigns.

Top features include:

• Real-time tracking of brand mentions across 25M+ sources

• AI-powered sentiment analysis to segment positive, negative, and neutral mentions

• Hashtag monitoring to measure reach, volume, and influencer impact

• Automated, shareable reports for clients or internal teams

• Multilingual tracking in for global campaigns

• Contextual insights via word clouds and trend summaries

Pricing: Starts at $149/month

7. SocialPilot: Best for cross-channel scheduling

SocialPilot is a multi-channel social media management tool designed to simplify scheduling, publishing, and reporting across platforms, including LinkedIn. For agencies, it’s a practical solution to manage multiple accounts efficiently, track post performance, and generate consistent reports, making it easier to maintain a strong presence for clients on LinkedIn as well as other social media platforms.

• White label PDF reporting with custom branding

• Combined analytics reports (multiple profiles or networks in one shareable PDF)

• Automated report scheduling (“set and forget” delivery to clients)

• Custom report builder with drag-and-drop metrics, titles, and visuals

• Advanced filter analysis for historical comparisons and goal tracking

SocialPilot pricing: Starts at $25.50/month. Free 14-day trial available.

8. HubSpot: Best for teams connecting LinkedIn performance to broader CRM and marketing efforts

HubSpot lets agencies manage LinkedIn publishing, scheduling, and reporting in one place. Track LinkedIn performance alongside other social channels, tie engagement back to broader marketing efforts, and simplify reporting, no matter where posts are published.

Hubspot’s top features:

• Manage LinkedIn publishing and scheduling directly within HubSpot

• Create, bulk upload, and schedule multiple LinkedIn posts in advance

• Automatically share HubSpot blog posts to LinkedIn upon publication

• Visual social calendar to compare LinkedIn posting frequency across channels

• Drag-and-drop scheduling to adjust timing and improve engagement

HubSpot pricing: Starts at $800/month

9. Taplio: Best for budding creators and solopreneurs

Taplio helps teams and individuals build a consistent LinkedIn presence and scale content production more efficiently. It’s designed to surface what’s working across your industry, support stronger hooks and messaging, and streamline content planning without starting from scratch.

Taplio’s top features:

• AI-assisted LinkedIn content creation including carousels, images, and video

• Curated, high-performing LinkedIn posts within your industry for content inspiration

• Advanced posting options, such as removing URL previews and cross-posting to other social platforms

• Built-in LinkedIn analytics to quickly identify top-performing posts and trends

Taplio pricing: Starts at $32/month

Best LinkedIn analytics tools: Summary

How to choose the right tool for your agency

The right LinkedIn analytics tool depends on how your agency operates and what your clients expect. Start by identifying your non-negotiables. If you manage multiple clients and need consistent, professional reporting, prioritize tools with automated, white label dashboards. 

If your clients care about revenue impact (and who doesn't), look for platforms that connect LinkedIn performance to leads or conversions. Agencies focused on scale should also evaluate analytics capabilities across multiple platforms, historical data depth, and how easily insights can be shared with clients.

Most importantly, choose a tool that turns LinkedIn data into clear next steps. Metrics are only valuable if they help you optimize content, prove ROI, and guide strategy conversations with confidence.

Still weighing your options? Explore our guide to the best marketing analytics tools for 2025 for a deeper look at features, benefits, and pricing.

Filter data, track engagement, and drive client success

LinkedIn continues to be a high-impact channel for agency clients, but without the right analytics, it’s easy to miss what’s actually driving results. 

The best social media reporting tools help you tell a story with a clear beginning, middle, and end, demonstrating impact. While native analytics offer a basic overview, third-party tools give marketing teams the kind of detailed analytics that contribute to post ideas, inform LinkedIn ad campaigns, and strengthen client relationships.

When all your clients' key performance metrics are combined in a single dashboard, it makes it easier to track engagement, automate client reporting, and prove ROI at scale.

See for yourself–start your free 14-day AgencyAnalytics trial today!