Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
FeaturesCustom Marketing Dashboards

Track client performance with custom marketing dashboards

No more scattered data. Centralize performance metrics from over 85 data sources and visualize campaign results in minutes. With custom marketing dashboards, you always know what’s working, easily spot areas for improvement, and quickly prove your agency’s ROI.
An example of the drag-and-drop software used to build custom marketing dashboards for marketing agencies

Custom marketing dashboards that align with your vision

Craft client dashboards and reports tailored to your agency’s unique approach to marketing, all without breaking a sweat. Easily personalize each marketing dashboard and report to match your clients' goals and highlight your successes.

100% Customizable

Build fully customizable client dashboards and reports with complete flexibility and control

White Labeled

Professionally brand your dashboards and reports with your logo, colors, and even host them on your own domain

85+ Integrations

Access all your clients' marketing data under one roof with an ever-growing selection of integrations

Easy Onboarding

Leverage pre-built dashboard templates or quickly clone existing custom dashboards for new clients

IMPRESS CLIENTS WITH A CUSTOM DASHBOARD

Customizable Analytics Dashboards Based on Your Clients' Goals

Leverage the power of personalization with a digital marketing reporting tool that does the heavy lifting. Address clients' distinct needs using customizable widgets, a drag-and-drop report builder, and white labeling capabilities. Enhance their digital marketing dashboard experience with tailored solutions that showcase results.

An example of the customizable marketing analytics dashboard built using AgencyAnalytics
KPIs That Drive Decisions

Custom Analytics Dashboards with Essential Metrics

Easily select the KPIs that matter most to your clients from over 85 platform integrations, including Google Analytics, Google Ads, Social Media, SEO, and other popular digital marketing platforms. Unparalleled flexibility allows your agency to craft custom reports focused precisely on the metrics that underline your clients' success stories.

Pull data directly into a client dashboard and provide a tailored view that highlights the impact of your agency’s digital marketing efforts.


An example of a custom digital marketing analytics dashboard that can be built by a marketing agency using AgencyAnalytics
IN-DEPTH MARKETING ANALYTICS

Provide Granular Insights with Custom Metrics

Take each marketing dashboard beyond what’s expected by creating custom metrics for the most in-depth client reporting possible. Combine data points from 85+ integrations into custom blended metrics. With this extra layer of personalization, add elevated insight and transparency to your client reporting.

An example of how to generate granular insights for a marketing analytics dashboard using custom metrics
HIT MARKETING GOALS

Set Goals and Exceed Performance Targets

It’s essential to clearly define goals and set performance targets when you’re working with clients. The Goals widget lets you establish monthly targets and track performance on a day-to-day basis in one clear visual. Establish transparency, build trust, and reduce churn by showing clients exactly how they’re progressing toward their business goals.

An example showing how to easily add goal tracking widgets to digital marketing dashboards
TELL A STORY WITH YOUR DATA

Add Context to Your Data with Annotations

Enrich your clients' marketing data with context. Highlight their campaign changes using annotations on date-based charts. Establish performance benchmarks, integrate KPIs, and craft a compelling narrative with your data, all to support enhanced decision-making.

An example of adding annotations into digital marketing dashboards or reports to improve context and data storytelling
TURN REPORTING INTO A BRAND-BUILDING TOOL

Design Reports That Look the Part

Agencies win on results—and presentation. The upgraded design experience makes it easy to showcase both. Apply colors, fonts, and images to create cohesive, professional reports that reflect your brand.

Save your favorite styles as themes and use them again with one click. Whether you start from scratch or build on a pre-created design, it’s the fastest way to deliver reporting that feels custom-made.

Examples of the client report styling theme options available with AgencyAnalytics

Streamline your agency’s workflow with powerful client reporting software

Illustration of a user at a marketing agency trying the client reporting features from AgencyAnalytics

Unlock efficiency and performance with multi-client dashboards built for marketing agencies. Creating custom dashboards at the agency level means you stop checking multiple client dashboards to find and compare data. Instead, include crucial metrics and clients' data in one place. Account managers easily track all their clients’ KPIs from a single Account Dashboard. Or, create benchmarks for your agency by comparing clients’ metrics. For example, easily compare Facebook Ads cost per click (CPC) across all your clients to determine your agency’s average performance.

Some clients may be more tech-savvy than others and want access to all their data on their own schedule. For other clients, it may make more sense to restrict access and prevent information overload. Whatever you decide, you have complete control over each clients' permission settings. You choose exactly what you want them to see.

After automating your reporting process, customize your dashboards and reports to match your agency’s branding. Upload your logo, apply your color scheme, and even host it on your own domain. The full suite of white labeling capabilities gives you everything you need to make the platform your own.

Stop wasting time switching between platforms. With 85+ marketing integrations, create customizable PPC dashboards, SEO dashboards, social media dashboards, and more! You have access to all the data you could possibly need under one roof.

An example of how to track important KPIs across more than one of your client campaigns using a multi-client agency dashboard

Discover the white label reporting tool trusted by 7,000+ marketing agencies.

By adding multiple custom dashboards you get access to an endless combination of setups depending on your agency’s needs. A few use cases include creating a "highlights" dashboard to track your must-see daily metrics, building a custom social media dashboard for your social efforts, or creating a "current PPC work" dashboard for your ads that are live.

Give your team and clients the exact data they need—nothing more, nothing less. Set granular user permissions to control who sees what, or generate a secure, shareable link to any dashboard or report with no logins or emails required. Either way, you stay in control while keeping collaboration effortless.

Tired of cookie-cutter reports that leave clients confused? Craft data-driven stories that showcase your true value. Forget clunky dashboards - build custom reports focused on the key performance indicators that matter to your clients. Translate complex data into a clear narrative highlighting the impact of your strategies. 

AgencyAnalytics goes beyond reporting results–it positions you as a strategic partner obsessed with driving real results.  Don't just report, impress.

AgencyAnalytics automates custom report creation, freeing your agency to focus on what matters–strategic growth.  Win back the hours spent compiling data and use it to create innovative marketing strategies that skyrocket your clients' success. 

Easily identify trends, optimize campaigns, and explore growth opportunities–all while exceeding client expectations. Spend less time on reporting and more time crafting winning campaigns.


Add multiple custom dashboards

FAQs About Custom Marketing Dashboards

Still have questions about marketing dashboards? Don’t worry—we’ve got you covered. Here’s everything you need to know to create a personalized, up-to-date dashboard that tracks your marketing performance across all your channels.

  • Yes. AgencyAnalytics saves a version of a dashboard section on every autosave, so you can open an earlier one, look it over and restore it. Same route if someone deleted a section outright. Handy to know before you let a new starter loose on a client's main dashboard.

  • Yes. One AgencyAnalytics dashboard holds widgets from Google Analytics 4, Facebook Ads, MailChimp, BrightLocal, and your own custom data on a single screen, drawn from any of the 85 data sources. Start it blank, from a template, from a clone of another client's dashboard, or pre-filled with whatever is already connected to that client.

  • Yes. One AgencyAnalytics report holds sections from every integration connected to that client, so paid, organic, email, and call data land in the same place. If you want the view across several clients at once, that's a roll-up report.

  • Yes. AgencyAnalytics white labels the whole thing: your logo replaces ours on the login screen and on every report cover and header, your icon becomes the favicon in the client's browser tab, and your colors apply to dashboards and widgets. Reports can be served from your own domain, and it's a one-time setup.

  • Yes. AgencyAnalytics takes anything you keep in a Google Sheet straight onto a dashboard or report, and custom widgets cover the rest as a stat or a simple text or image block. You can also request an integration; agency votes decide what gets built next.

  • Yes. An AgencyAnalytics report or dashboard shared as a link opens read-only with no sign-in. Put it on a schedule if they'd rather it just turned up, or give them a portal login if they like to dig into the numbers themselves. Client and staff users are unlimited, so it costs nothing either way.

  • Usually not. Ask your client to add you as a user on their own accounts with the access AgencyAnalytics needs, then connect under your own login. If they'd rather hang onto their passwords, set them up as a Client User and they connect everything themselves.

  • Yes. Put a KPI target on the metric and AgencyAnalytics posts to your in-app notification inbox when the target is met, or when the number moves far enough to be worth a look. Set it on one client or across the whole account.

  • Yes. When an integration disconnects, AgencyAnalytics notifies every user with access to that client, in their in-app inbox. Same whether the authorization lapsed or someone changed permissions at the client's end, so you hear about it before they do.