Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here
Track where your clients show up in AI search.
Learn more about AI Tracker here

Insights to grow, lead, and
scale your agency

Learn from marketing experts who understand the agency world inside and out. Whether you’re scaling operations or fine-tuning client strategy, find insights that move the needle.

Featured

AgencyAnalytics launches AI search tracking as agencies report losing visibility into where clients get found

AI Tracker leads a new suite of AI features, including AgencyAnalytics MCP, which brings live client data into tools like ChatGPT and Claude.

Company Updates

Jul 17, 2026

Marketing attribution is broken in 2026. What does that mean for agencies?

Four attribution challenges landed within four points of each other in the 2026 Marketing Agency Benchmarks Report. Here’s why no single tracking fix closes the gap, and what that means for client retention.

Marketing Analytics
Artificial Intelligence

Jul 15, 2026

AI search is rewriting the SEO playbook. Here’s what 494 agencies are doing about it

Two in three agencies say clients are asking about AI search. Check out new benchmark data from 494 agencies on how the SEO playbook is being rewritten for 2026.

Agency Growth
Artificial Intelligence

Jun 30, 2026

Latest

An article about the difference between Marketing OKRs vs KPIs

Jan 11, 2026

OKR vs KPI: What’s the difference and why do they matter?

Your agency may already use key performance indicators (KPIs) to measure success, but there’s another system called objectives and key results (OKRs). Here’s what you should know.

Agency Management
An article exploring the top Facebook Ads Metrics that marketing agencies should track.

Jan 8, 2026

Top 13 Facebook Ads metrics to track in 2026

Which Facebook ads have the best CTR? How much have you spent? Explore the top 13 Facebook Ads metrics to track and analyze in 2026.

Marketing Analytics
Maximize TikTok growth in 2026 with the right analytics tools. Understand your audience, optimize content, and boost engagement across every client account.

Jan 8, 2026

TikTok analytics: Tools, metrics & what you need to know in 2026

Maximize TikTok growth in 2026 with the right analytics tools. Understand your audience, optimize content, and boost engagement across every client account.

Marketing Analytics
The Ultimate Guide to SEO Tracking

Jan 8, 2026

The ultimate guide to SEO tracking: Best tools, metrics & tips for agencies in 2026

SEO tracking is an essential part of evaluating the ROI of organic search campaigns. Learn the process of tracking SEO performance with our ultimate guide.

Marketing Analytics
5 Hacks to Take Your SEO Sales Presentations to the Next Level

Dec 15, 2025

5 hacks to take your SEO sales presentations to the next level

Selling SEO services? Then you know how important the SEO sales pitch is. Here are the 5 top hacks for your SEO sales presentation to take your pitch to the next level.

Agency Growth
White Label Marketing Services for Agencies

Dec 14, 2025

8 white label marketing services to resell & increase revenue

Leverage white label marketing services to boost revenue, manage work overflow, and expand your portfolio. Here are 8 services to consider outsourcing and white labeling.

Agency Growth
Top Google Business Profile Metrics to Track

Dec 11, 2025

Top 8 Google Business Profile metrics to track in 2026

Some Google Business Profile metrics don’t provide valuable insights. We explain which metrics matter the most and how using the right metric helps your agency stand out from the competition.

Marketing Analytics
KPI Reporting Examples to Track Success

Dec 4, 2025

KPI reporting examples, templates & how-to guide

Learn how to create effective KPI reports in 2025 with templates, examples, and best practices for every KPI reporting scenario.

Marketing Analytics
Reporting & Insights
A checklist template for all the sections to optimize for your clients' Google Business Profiles

Dec 2, 2025

How to perform a Google Business Profile audit

Performing a Google Business Profile Audit helps boost your client’s ranking in local searches. This how-to guide will deliver valuable recommendations to your clients while ensuring their local listing is up-to-date.

Marketing Best Practices