Adform Reporting Integration
Bring Adform data into focus
Transform complex metrics into clear, client-friendly reports that reveal what's working and where to improve.
Track Campaigns
Report which ads are actively running, their start and end dates, and associated budgets to give clients an overview of your agency’s efforts.
Report on Campaign Performance
Showcase impressions, clicks, and page views, and how that performance translates to conversions for your client's business.
Manage Costs
Track eCPM, eCPC, and eCPA and manage the bang you’re getting for your client’s buck.
Stay On Budgets
Monitor costs and set up custom goals to ensure your agency is hitting its performance targets while staying on budget.
Automated Tracking & Reporting for Digital Advertising
Your clients want to see the return they’re getting on their digital ad spend. Make it easy for them to see the value your agency is delivering. Send clear, beautifully designed Adform reports that demonstrate how your team is translating their spend into conversions and growth.
Explore All Available Adform Metrics
- Advertiser ID
- Af Campaign ID
- Avg Engagement Time
- Avg Frequency
- Campaign Name
- Clicks
- Conversions
- Cost
- CTR
- Date
- Ecpa
- Ecpc
- Ecpm
- Impressions
- Sales
- Video Complete Count
- Video Completion Rate
- Views
PROPEL CAMPAIGN PERFORMANCE WITH ON-DEMAND DATA
Key Digital Advertising Insights
Monitor and manage the performance of your client’s ad campaigns with clear data visualizations. Automatically track the impressions, clicks, conversions, and more in real time and over time. Gain the insights you need to buy with precision and maximize results. Display those results in ways your clients will understand and appreciate.
SET GOALS, HIT PERFORMANCE TARGETS
Confirm You’re Hitting Client’s Marketing Goals
Communicate your agency’s impact at a glance. The Goals widget uses a visual progress bar to show how your efforts are trending against your client’s digital marketing objectives. Show clients exactly how they’re progressing towards their targets by applying goals to any Adform metric. Keep your team on track by breaking down monthly performance and budget pacing targets into day-to-day action items.
ADD CLARITY & INSIGHTFUL COMMENTARY
Present Personalized Marketing Reports
Take your client reporting to the next level and enhance your data storytelling by adding expert annotations. Start with a well-crafted summary, add insights and highlight data changes, and point out big wins so everyone can share in the success. Automate the Adform data-retrieval and report creation processes so your team can focus on adding personalized insights, professional advice, and actionable context.
Rob Johnson, Agency CEO
Wayne Media
Discover the white label reporting tool trusted by 7,000+ marketing agencies.
Nico de Jong, CEO
Forward Marketing
FAQs About Adform Reporting for Marketing Agencies
Managing programmatic ad spend across multiple clients shouldn’t require a spreadsheet maze. These FAQs show agencies how to track essential metrics, deliver polished reports, and scale campaign transparency—without slowing down.
In an Adform report, agencies focus on metrics that reveal audience reach, engagement, efficiency, and conversion. Key items include Impressions, Clicks, CTR, Conversions, eCPM, eCPC, eCPA, and Video Completion Rate. Tracking Budgets, and Cost supports contextual insights. These essentials are built into the Adform reporting tool for transparency into campaign performance.
Yes, agencies automate Adform reporting with scheduled report delivery, templated dashboard layouts, and up-to-date data syncs. This streamlines workflows, ensures consistent reporting, and frees teams from repetitive and time-consuming data wrangling.
Agencies white label Adform reports by applying their logo, brand colors, and custom layouts across dashboards and reports. Whether presenting interactive dashboards or sending scheduled PDFs, branding stays consistent and client-facing, reinforcing agency professionalism.
To create a custom Adform report, agencies use a drag-and-drop dashboard editor or start from a customizable template. Add or rearrange widgets to highlight key metrics like CTR, eCPA, Conversions, and Video Completion Rate, set budget or performance goals, and include annotations to explain trends and highlight wins.
Agencies report on Adform metrics across multiple clients by cloning dashboard templates per account and enabling roll-up views. Teams track core KPIs within individual client dashboards, while roll-up reporting surfaces performance trends across the entire portfolio.
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Everything your agency needs
Automated Reports
White Label Dashboard
Client & Staff Access
Connect Your Data
AI Powered
Goal & Budget Tracking
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