Francois Marchand
12 Essential Marketing Agency Industry Insights for 2024
Discover how agencies navigate client acquisition, referrals, time management, and economic uncertainty, all while maintaining optimism for revenue growth in 2024.
How Perceived Value Helped Melon Local Dominate the Insurance Marketing Niche
In just over four years, Melon Local has dominated the insurance marketing niche. CEO Whitney Green-Olson tells the tale of her agency’s meteoric rise.
How Gen Z Is Reshaping Agency Culture
Gen Z brings fresh perspectives to agency life and challenges traditional norms. Learn strategies to adapt to their values to ensure your agency thrives.
Why Every Agency Leader Needs a Mentor
How do you know if you’re steering your career in the right direction? A mentor is instrumental in planning a course through uncharted waters.
Perfect Pitch Presentation Tips for Marketing Agency Leaders
Hone your pitch presentation skills and learn how to communicate your agency’s value and unique selling points to prospects, clients, and potential investors.
The Essential Guide to YouTube Marketing Best Practices
Discover the importance of incorporating YouTube content into your client’s campaign strategy and best practices for production, targeting, and engagement.
Marketing Agency Leaders Share Their Strategies to Silence Imposter Syndrome
Overcome Imposter Syndrome with insights from top marketing agency leaders. Foster confidence and success for yourself, your teams, and your clients.
A KPI Development Roadmap for Client and Agency Success (+Template)
Developing KPIs (Key Performance Indicators) is crucial for measuring the success of a marketing agency. This roadmap provides step-by-step guidance on establishing KPIs to track and improve performance for your agency and its clients.
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