We get it. Adroll is blowing up. They're huge! In the last few years, they've become a heavy-hitter for paid traffic in general, and THE big name in the industry when it comes to retargeting.
And many if not MOST of our agency customers are using them. We track every "new feature request" that we receive from our customers, and we carefully analyze the data to help us determine which integrations to add to our roadmap. Requests for Adroll started at a trickle about 2 years, and they've steadily increased to an avalanche! We've heard from quite a few agencies saying that Adroll was the one major feature preventing them from being able to bring 100% of their reporting into the AgencyAnalytics platform.
As usual, you asked, and we listened. Our goal is always to make life easier for our agency customers and to offer a reporting solution that's truly all-in-one.
And to that end, we're thrilled to announce the release of our brand new Adroll integration!
If you're one of the handful of our agency customers who are NOT already familiar with Adroll, we can't recommend them highly enough. Companies as large as Moz, Levi's, Red Vines, and Salesforce advertise through Adroll, and it's not difficult to see why. They're a full funnel marketing solution that not only competes with the likes of Adwords and Facebook on the front end with their machine learning based Adroll Prospecting product; they're also the largest Retargeting platform in existence, with access to 500+ ad exchanges, including Google and Facebook Ads.
And if you're not already doing Retargeting for your clients, you're leaving money on the table. Retargeting offers some of the highest conversion rates of any form of advertising, with Adroll boasting a 10x ROI for their average customer. Check out this great overview on Retargeting from Adroll's site. This infographic summarizes the process as well:
**Our new Adroll integration offers all of the most popular Adroll metrics, so that you can craft hyper-customized reports for your customers. **
Available metrics include:
- VTC rate
- Conversion Rate
Whichever Adroll metrics are important to you and your customers… We've got you covered.
View metrics through the dashboard for individual campaigns, adgroups, or ads:
Toggle any available metric to display to your clients in stunning, full color graphs:
Customize your dashboard display by filtering on specific campaigns or adgroups:
As always, choose EXACTLY which data your clients will have access to view through your white labeled reporting dashboard:
And starting immediately, you can also add sections for Adroll to your reports:
We hope you're as excited about the new AgencyAnalytics Adroll integration as we are, and we can't wait to show you some of the OTHER new integrations that we have planned for the near future. Login to your account now to setup the Adroll integration for your customers! Don't have an AgencyAnalytics account yet? Sign up for a free trial here (No Credit Card required)
In the meantime, we'd love to hear from you: What other integrations would you like to see us roll out that you would help you to bring ALL of your reporting into the AgencyAnalytics ecosystem? Let us know in the comments!