AdRoll Reporting Integration

In an AdRoll report, agencies focus on performance and cost metrics that translate budgets into business results. Essential metrics include Impressions, Clicks, Click‑Through Rate (CTR), Conversions, View‑Through Conversions, Cost, CPA, CPC, and CPM. These capture both engagement and cost efficiency at campaign, ad group, and ad levels using a structured AdRoll dashboard or AdRoll report template.

Yes, agencies automate AdRoll reporting with scheduled report delivery, live dashboards, and automatic data syncs. This ensures polished, accurate updates arrive consistently across the agency’s accounts, with minimal effort and zero manual data exports.

Agencies white label AdRoll reports by applying their logo, brand colors, and custom layouts across dashboards and reports. Whether granting access to an AdRoll dashboard link or sending a scheduled PDF, every touchpoint supports the agency’s professional identity.

To create a custom AdRoll report, agencies use a drag-and-drop editor or start with an AdRoll report template. They rearrange metrics to focus on what matters to the client, such as Conversions, CPA, and CTR, set goals, and infuse expert commentary—all in a fully customizable layout that supports strategic storytelling.

Agencies report on AdRoll metrics across multiple clients by replicating custom dashboards or reports and adding roll-up reporting for a high-level view. Teams monitor campaign-level KPIs—like Spend, Conversions, CTR—within each client dashboard, while roll-up views provide a snapshot of performance across the agency’s entire AdRoll portfolio.