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Monthly Report Template for Clear, Actionable Client Updates

Easily track and present key campaign metrics in a structured, professional report. The customizable Monthly Report Template tracks key performance trends so you deliver professional updates that highlight real marketing impact.
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Monthly Report Template Example

Customizable Monthly Report Templates That Keep Clients Focused on What Matters

Deliver clear, professional monthly reports that highlight your agency’s impact across SEO, paid ads, social media, and more. Customize layouts, apply your branding, and tailor each report to your client’s top priorities.

With automated data collection and consistent delivery, you eliminate repetitive work and give clients reliable updates that make your results easy to understand—and impossible to ignore.

Create Professional Monthly Reports in Minutes
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Create Professional Monthly Reports in Minutes

Easily Report on Your Client's Monthly Campaign Performance

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Custom Monthly Reports as Unique as Your Agency

Access 80+ Integrations in One Place

Centralize Data From Your Client’s Marketing Platforms

With 80+ marketing platform integrations, your agency gathers data from every client’s campaigns in one centralized location—no more jumping between platforms or juggling spreadsheets. 

Having all key metrics in one place delivers comprehensive reports faster and more efficiently. This integration capability streamlines your workflow, ensuring you always present accurate, up-to-date data.

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An example of the available marketing platform integrations AgencyAnalytics offers to connect your clients' marketing data
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White Labeling Made Simple

Deliver Branded Reports That Look Like Your Own

White labeling gives your agency the power to create fully branded client reports, complete with your logo, colors, and custom domain. It keeps your agency front and center, reinforcing your identity as a trusted partner. 

Clients see professional reports that reflect your agency’s branding, enhancing credibility and trust without the need to build everything from scratch—saving time while delivering a polished, consistent look.

Add Your Agency's Branding
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Add Your Agency's Branding
Set Custom Goals and Highlight Key Achievements

Track Progress and Highlight Results With Precision

Custom goals make it easy for your agency to track progress against each client’s unique objectives, providing a clear path to measuring success. By adding annotations to your reports, you easily highlight milestones, campaign adjustments, or key wins, keeping clients informed and confident in your strategy. 

These built-in features help you tell a compelling story with data, demonstrate how your agency delivers on client goals, and build long-term trust in your partnership.

Explore Goal & Budget Tracking
Set and automatically track marketing goals, thresholds, and campaign performance targets
Explore Goal & Budget Tracking
Automate and Schedule Monthly Reports

Consistently Deliver Reports On Time, Every Time

Scheduled monthly reports ensure your agency never misses a deadline. With automated reporting, each client receives data-driven insights on time without manual follow-up. 

You no longer need to check client reports off your monthly checklist. Reclaim hours lost to repetitive work and reinforce your agency’s reliability by keeping clients informed and engaged with consistent, timely updates on their campaign performance.

Create Custom Dashboards
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Create Custom Dashboards
Expert Support Whenever You Need It

Get Quick Answers With 24/5 Live Chat Support

With 24/5 live chat support and an average response time of under 3 minutes, your team receives fast, reliable help right when needed. 

Whether setting up a Google Ads dashboard or troubleshooting a report, our expert support team ensures your agency delivers top-tier service to clients with a consistent satisfaction rate of over 95%. You care about your client’s success; we care about yours. 

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Report Smarter. Not Harder.

Better Client Reports Are Just a Few Clicks Away

Save time every month by automatically pulling in the most important marketing data with the monthly report template. Include metrics from over 80 integrations, including Google Analytics, Facebook, and Google Ads, all in one place.

Easily customize each report to highlight key client metrics. Once set up, quickly clone templates for new clients, speeding up the onboarding process while delivering comprehensive, tailored reports.

Create Custom Dashboards
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Create Custom Dashboards

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No credit card required. No setup hassle. Just instant access to automated reporting, custom dashboards, and multi-channel insights.

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8 Sections Included in the Monthly Report Template

A professional-looking, branded report cover page sets the tone for every client report, reinforcing your agency’s credibility. It creates an immediate, polished impression and ensures your agency’s brand stays top of mind.

Beyond aesthetics, a well-designed cover page signals attention to detail, helping you stand out as a reliable partner. Customizing the cover to align with your agency’s branding adds an extra layer of personalization, boosting client confidence and trust in your reports.

Including an executive summary at the start of a report provides clients with a quick, high-level overview of the client's marketing strategies and campaign’s performance. It highlights the most critical metrics and insights, giving decision-makers a clear snapshot without diving into the full details.

A well-crafted monthly report summary gives clients a clear snapshot of campaign performance, focusing on key metrics and insights. It should be concise, actionable, and easy to understand, ensuring your clients can quickly grasp the results.

Google Analytics data is the backbone of any effective monthly marketing report. It tracks critical metrics like traffic, user behavior, and conversion rates, giving you a clear view of how each client’s campaigns perform. Including website analytics data in a simple monthly reporting template ensures clients get a quick, actionable summary of their digital presence.

Why is this so important? Google Analytics provides concrete data, not just broad observations. This data gives clients confidence in the results because it’s specific and measurable. Including it in monthly reports helps demonstrate your agency’s value, showing real progress on the KPIs that matter most. Combining this data with powerful data visualization tools makes the information even more digestible, giving clients clear insights into the performance and impact of their campaigns.

Prefer using Matomo? No problem, use the Matomo data integration instead!

Paid search performance data, such as Google Ads or Bing Ads, provides detailed insights into how well a client’s ads drive traffic, leads, and conversions. This marketing performance data includes critical metrics like click-through rates (CTR), cost-per-click (CPC), and conversion rates. Incorporating this information into a simple monthly reporting template ensures clients have a clear view of their ad performance.

These numbers give clients accurate, measurable results, helping them understand the direct impact of their marketing dollars. By pairing these metrics with data visualization tools, you present the information in an easy-to-digest format, helping clients see trends and takeaways without getting lost in the details.

Marketing Report Template Cover Page Example

Build custom monthly client reports that deliver results

Save time and impress clients with a powerful, results-driven report template. Access the free monthly marketing report template today!

Preview the Template
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Preview the Template

SEO performance data includes metrics like keyword rankings, Google Search Console insights, backlinks, and the Google Lighthouse SEO score. This data is essential for demonstrating how well a client’s site is performing in search and where improvements are needed.

Even if your agency is not managing the client’s SEO campaigns, including SEO data in broader marketing reports gives clients a complete view of how their digital presence is contributing to overall success.

Social media performance data, whether from platforms like Facebook, Instagram, TikTok, or LinkedIn, offers a clear view of how organic and paid social efforts contribute to business growth. This data tracks essential metrics like engagement, follower growth, and ad performance, providing valuable insights into client campaigns.

Why include this in your monthly performance reports? Social media data is critical for measuring the success of both organic posts and paid campaigns. It highlights how well content resonates with audiences and how effectively ad spending drives engagement and conversions. Collecting data from organic and paid social campaigns gives clients a complete picture of their brand's presence and growth on social platforms.

Sales performance data, pulled from platforms like HubSpot, Salesforce, or Keap, tracks critical metrics such as sales volume, lead conversion rates, and the sales team's effectiveness. This data goes beyond marketing metrics, offering clients a clear view of how marketing efforts translate into revenue and total sales.

Incorporating sales data into broader marketing reports rather than relying on a standalone monthly sales report template provides clients with a holistic view of how marketing and sales work together. It connects the dots between campaign success and revenue growth, giving clients insights into the bigger picture.

When sales team performance is linked to marketing efforts in a single report, it becomes easier to identify which strategies drive conversions and revenue. This combined report shows the full impact of your agency’s work, highlighting the value delivered across both marketing and sales.

Goal & budget tracking offers a clear and holistic view of how closely a marketing campaign's progress aligns with the client's overall objectives. Include an easy-to-understand snapshot of progress towards goals, budgets, or milestones, making it easy to spot any adjustments needed to stay on course.

Examples of SEO performance widgets in a Monthly Report for agency clients

FAQs About Automated Monthly Report Templates

Still have questions about how to create and use automated Monthly Report Templates? Don’t worry, we’ve got you covered.

  • A monthly report template helps agencies organize and present marketing performance data in a consistent format. Whether reporting on lead generation efforts, website analytics, or total sales, it’s designed to provide relevant stakeholders with a clear monthly performance report template that supports data-driven decisions.

  • A complete monthly marketing report should include an executive summary, key marketing metrics such as traffic, campaign performance, conversion rates, bounce rate, and the overall marketing project status updates. By combining data from website analytics, lead generation efforts, and marketing campaigns, agencies effectively showcase progress toward business growth and reaching marketing strategy goals.

  • AgencyAnalytics helps agencies automate monthly reporting by gathering data from multiple data sources and scheduling report delivery. This eliminates the need to manually build reports in Google Docs, Google Slides, or other tools, allowing agencies to share insights quickly and accurately every month.

  • Templates reduce manual work, standardize formatting, and speed up delivery. Monthly report templates help agencies simplify complex data and present it in a visually appealing format. Whether using a monthly sales report template or a monthly performance report template, agencies save time while ensuring clients receive clear, actionable insights to support ongoing marketing strategies.

  • Agencies streamline reporting by using AgencyAnalytics to gather data in one place and present data with customizable templates. With the ability to simply drag and drop widgets, agencies build reports faster and provide information that helps clients track everything from marketing efforts to customer churn rate, providing marketing performance updates without time-consuming delays.

  • A monthly marketing report template highlights what’s driving results, what needs improvement, and where to focus next. Agencies use it to guide strategy, justify recommendations, and build client trust with transparent, data-backed performance analysis.

    Monthly reports provide insights into marketing strategies, campaign effectiveness, and customer engagement. By highlighting bounce rate, conversion rates, and other key metrics, agencies help clients make data-driven decisions that improve future campaigns and support long-term business growth.

  • Absolutely. With AgencyAnalytics, agencies customize reports using the drag-and-drop report builder and apply white label branding to match their agency’s style. With custom marketing dashboards and automated client reporting, agencies build more templates that combine marketing metrics, project status, and performance data—all in one report that’s tailored to client needs.

  • Tracking social media campaigns is easy with the social media analytics report template. SEO progress is highlighted in the SEO monthly report template, while ad performance is captured using the PPC reporting template. The digital marketing report combines results from multiple channels, and the web analytics report focuses on website analytics.

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