![](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=128&q=51)
Elyse Gagné
Elyse Gagné develops branding and content strategies that unite businesses with their customers. A podcast junkie, you'll find her learning about the latest technologies and brand storytelling techniques while she gardens or hikes.
Articles by Elyse Gagné
![10 Key Topics To Get the Real Scoop From an Employee Exit Interview image of marketing agency exit interviews employees version](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F3Gd8JaTejiEh3W44760fLG%2F43bb7ebc8cd7818b7b14a7a929425445%2FHow_To_Conduct_an_Exit_Interview_At_Your_Agency__Employee_Version__Hero_Image.png&w=1920&q=75)
10 Key Topics To Get the Real Scoop From an Employee Exit Interview
Learn how to conduct effective exit interviews at your agency. Understand their importance and get insights into the ideal process to glean the benefits for both employers and employees.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![How To Ask a Client To Increase Their PPC Budget an image showing a dashboard to justify higher spending on a PPC budget](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2Fp6GVP8Tri6VAjW15V7kWj%2F081676ffea3d5ecf55d2c4ad724188bf%2FHow-To-Ask-a-Client-To-Increase-Their-PPC-Budget.jpg&w=1920&q=75)
How To Ask a Client To Increase Their PPC Budget
Discover effective strategies on how to approach your clients to increase their PPC budget. Discover communication tactics and data-backed justification for higher spending.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![7 Tough Love Truths From Video Advertising Trends in 2023 digital video advertising trends shown on a screen](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4UlUSPwWH1uK0PpxnCnMdk%2F970cbf8e9eb468686990fa90e018fdcf%2FDigital-Video-Advertising-Trends-Agencies-Need-to-Get-On-Board-With.png&w=1920&q=75)
7 Tough Love Truths From Video Advertising Trends in 2023
Discover the latest digital video advertising trends that you need to embrace. Stay ahead of the competition and leverage these insights to optimize your ad campaigns for maximum impact.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![How To Bake Success Into Your Agency With the 7 Cs the 7 C's of agency success are represented by an arrow shooting at the center of a board and confetti around](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F7fb4rrAamRgDKcS2m40VIv%2F10fc6e614099a491397cee7f202793d8%2FThe-7-C-s-of-Agency-Success-3.png&w=1920&q=75)
How To Bake Success Into Your Agency With the 7 Cs
How can marketing agency CEOs focus their team on agency success? There are 7 Cs that create the foundation for any agency to build a path toward building a successful agency.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![What Would Ted Lasso Do? Conscious Leadership Tips for Agency Leaders Conscious Leadership Tips for Agency Owners showing them climbing up a hill](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4mvIfgvgPRiTKlPPqhmrnR%2F0af19fc523b1c63f5d3e55f624b15f99%2FConscious_Leadership_Tips_for_Agency_Owners_-_Hero_Image-01.png&w=1920&q=75)
What Would Ted Lasso Do? Conscious Leadership Tips for Agency Leaders
Unlock conscious leadership for marketing agencies: balance stakeholders, logic, emotional intelligence, and integrity to drive positive transformation.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![The Expert Guide to Crafting a Strong Value Proposition an image of a diamond representing an agency's value proposition](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4Xf8cQuKbTx7j1GOO6rlzB%2Ff4f381477cee28d6e2fe6ee01221f81c%2FDefining_Your_Value-_A_Guide_to_Crafting_a_Strong_Agency_Value_Proposition-01.png&w=1920&q=75)
The Expert Guide to Crafting a Strong Value Proposition
As a digital marketing agency owner or leader, you know the challenges of standing out in a crowded marketplace–and crafting a strong agency value proposition is crucial to differentiate your agency and make potential clients sit up and take notice.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![7 Ways Marketing Leaders Can Prevent Burnout Marketing Agency Burnout Blog Post Header Graphic](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F6ni0KwyETK4l52Mzjiaw45%2Fa16f3e08d906ac312df90267fec2fd52%2FIdentifying-_-Preventing-Burnout-At-Your-Marketing-Agency-Blog-Header.png&w=1920&q=75)
7 Ways Marketing Leaders Can Prevent Burnout
Discover practical tips and techniques for avoiding burnout and sustaining your agency’s success with our helpful guide. Learn how to prioritize self-care, manage stress, and maintain a healthy work-life balance for a more productive and fulfilling career.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
![Staying Ahead of Scope Creep: A Guide for Marketing Agencies Image of an agency and a client handling scope creep by communicating via documents and emails](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4DwHd5v5voc4Kj2ro7mO0A%2Fe70137b76676b3b4eab27cac0fc68f12%2FHow_PMs_Can_Turn_Scope_Creep_Into_Opportunities_-_Hero_Image-01.png&w=1920&q=75)
Staying Ahead of Scope Creep: A Guide for Marketing Agencies
Even the most well-managed projects are vulnerable to scope creep. While scope creep can be a major source of stress for project managers, it is also an opportunity. This article explores some proven tactics project managers can use to turn scope creep into opportunities on their projects.
![Elyse Gagné bio](/_next/image?url=https%3A%2F%2Fimages.ctfassets.net%2Fdfcvkz6j859j%2F4H3m9sY2V06mU1D2T8eRel%2F0487139b1af07a5c9f7e4a655f8c74dc%2FElyse-Gagne-Headshot.jpg&w=96&q=51)
Get Started for Free
![AgencyAnalytics Dashboard Preview](/_next/image?url=%2Fimg%2Fcta-dashboard-screenshot.png&w=1920&q=75)