Elyse Gagné
Discrete vs. Continuous Data: What’s The Difference?
Learn the true differences and similarities between discrete and continuous data. See examples and discover how to measure and utilize this data to gain profitable insights.
7 Agency Leadership Lessons From Famous TV Dads
What do Homer Simpson, Frank Costanza, and Johnny Rose have in common? They’ve got agency leadership lessons to share.
6 Strategies to Champion Working Moms at Your Agency
This Mother’s Day, go beyond breakfast in bed. Change your agency’s policies to deliver true equity and support for your Mom employees.
6 Steps To Hiring the Perfect Agency Executive Leadership Team
A comprehensive step-by-step guide to hiring executives for your marketing agency, including recruitment and search strategies.
How To Handle Common Marketing Agency Sales Objections
The best way to get past a sales objection at a marketing agency is to address it head-on. Understand what is holding your potential clients back will help your agency move forward with the sale.
How to Delegate and Empower Your Team To Scale Your Agency
In this how-to guide we explore the benefits of delegation, tips for how to do it well, and mistakes that agency leaders should avoid.
Top 10 Agency Leadership Mistakes and How To Avoid Them
Discover the common leadership mistakes made by agency owners and explore practical solutions to avoid them. Learn from industry experts and transform your leadership style for business success and growth.
Why Programmatic Video Advertising Is a Game-Changer for Client Campaigns
Discover the benefits of programmatic video advertising for your clients, including the best platforms and how to report on programmatic video ad campaign success.
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