Blog / Contributor

Michael Okada

Contributor

Michael is a Vancouver-based writer with over a decades’ experience in digital marketing. He specializes in distilling complex topics into relatable and engaging content.

Articles by Michael Okada

Email Benchmarks

Mar 1, 2022

Email Benchmarks Agencies Should Use for Re-engagement Campaigns

In the face of rising customer acquisition costs year over year, agencies are focusing on re-engagement campaigns now more than ever to deliver big wins for their clients. Make your clients’ email marketing analytics shine in your email marketing reports.

Michael Okada

Contributor

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