This week, we've launched the much-anticipated integration with Amazon Ads!
The world's largest online retailer, you can now track your Amazon Ads campaigns, right down to the product ASIN, from within your AgencyAnalytics dashboard.
If you see something that's missing from the integration and would really like it added, you can add a request right to our roadmap!
Let's dig in and take a look to see how AgencyAnalytics and Amazon Ads work together.
Amazon Ads Sections
Within your Amazon Ads dashboard, we've broken it down into four sections:
Campaigns
Ad Groups
Keywords
Product Ads
Amazon Ads Metrics
Within each of these sections, we've added all of the important metrics that you need to ensure that you can report on the successes of your Amazon Ads campaigns. These include:
CPC
CPM
CTR
Clicks
Conversion Rate
Conversions
Cost
Cost per Conversion
Impressions
Sales
Units Sold
New Interface Designs
Notifications
Along with this new integration addition, we've also added some neat new updates to our user interface.
Firstly, our Notifications dropdown got a tidy-up with a fresh new look!
This will make it easier and clearer for you to receive in-app notifications!
Campaign Selection
We've also made it more functional to switch between campaigns when you're already in one. Simply select the dropdown menu at the top, and you can now search by campaign name or grouping.
Keep an eye out!
These two design and functionality updates are just teasers for what is to come over the next couple of months.
Keep your eye out for more cool and useful updates to our platform that will make your life even easier!
