How to Track and Optimize Clients’ Google Business Profile Rankings
Learn how to track and optimize your clients’ Google Business Profile rankings with AgencyAnalytics.
The Complete Shopify Analytics Guide
Discover 12 key Shopify analytics metrics to report success to your clients. Add insight to your Shopify reports to help clients run their online store.
Must-Have Data Visualization Tools to Transform & Inform Your Insights
Data visualization tools are a great way to enhance your client reports. When used correctly, they can help you make it easier for clients to quickly & easily digest complex information.
How To Use a Social Media Tracker to Improve Reach and Engagement
Improve your social media marketing campaigns with a social media tracker. Learn how to track social media metrics like reach, impressions, and engagement to measure the impact of your campaigns and get ahead of the competition.
Preventing Misleading Data Visualization to Safeguard Your Reputation
Misleading data visualizations can potentially distort your clients’ marketing performance and hurt your agency’s reputation. Learn about the different types of misleading data visualizations and how to avoid them.
An Expert Guide To Creating GA4 Custom Metrics
Enhance your Google Analytics 4 reporting capabilities with Custom Metrics. Measure specific user actions and behaviors that matter to your business, and gain a deeper understanding of your audience’s engagement levels.
Using Media Mix Modeling to Showcase the Impact of Your Campaigns
Media Mix Modeling is a powerful tool to help your clients optimize their advertising budgets and uncover historical trends. Here’s how to use it to identify their top-performing marketing campaigns and maximize sales potential.
From GBP Insights to Profile Performance Metrics: What’s New?
Google is phasing out GBP Insights for a new analytics platform called Performance Metrics. We’ll explore the implications for your agency and explain the best ways for marketers to incorporate GBP Performance Metrics into their digital marketing strategy.
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