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AgencyAnalytics launches AI search tracking as agencies report losing visibility into where clients get found
AI Tracker leads a new suite of AI features, including AgencyAnalytics MCP, which brings live client data into tools like ChatGPT and Claude.
Jul 17, 2026
Marketing attribution is broken in 2026. What does that mean for agencies?
Four attribution challenges landed within four points of each other in the 2026 Marketing Agency Benchmarks Report. Here’s why no single tracking fix closes the gap, and what that means for client retention.
Jul 15, 2026
AI search is rewriting the SEO playbook. Here’s what 494 agencies are doing about it
Two in three agencies say clients are asking about AI search. Check out new benchmark data from 494 agencies on how the SEO playbook is being rewritten for 2026.
Jun 30, 2026
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Jun 20, 2025
SEO Forecasting: How To Predict and Plan Search Performance in 2025 (+ Free Template)
Learn how SEO forecasting helps agencies plan for long-term organic growth. Explore methods, tools, and strategies to build predictive SEO models.

Jun 20, 2025
From Beginner to Pro: 22 Free Google Ads Tutorials
These are the only Google Ads (Adwords) tutorials you need to go from beginner to pro in just days. Best of all, you can learn for free. You don’t need to spend thousands of dollars on expensive courses. Each tutorial listed here is free.

Jun 19, 2025
How To Create & Use Strategic Dashboards (+ Examples and Tactics)
Learn what a strategic dashboard is, explore real-world examples, and discover tools to build your own. Drive better decisions with data-driven strategy.

Jun 12, 2025
The 17 Most Important PPC Metrics To Track on Every Campaign
Paid search marketers have multiple objectives: drive brand awareness, drive website traffic, and drive sales. However, to achieve these objectives, it’s important to track specific metrics that matter most for your PPC campaign success. Here are key PPC metrics every agency should be tracking.

Jun 5, 2025
The 15 Best Social Media KPIs and How To Track Them (With Examples)
Track the most important social media KPIs in 2025 to measure success, boost ROI, and improve your strategy with clear, real-world examples.

Jun 4, 2025
Balance, Boundaries, and Burnt Waffle Marketing: Why Agencies Should Embrace the Human Side of Hustle
After stepping back, Sarah Achler rebuilt Burnt Waffle with trust, structure, and values—proving that growth doesn’t have to cost you.

Jun 2, 2025
Top 6 SEO Reports in Google Analytics 4 + How To Build Them
In this comprehensive guide, we’ll explore Google Analytics 4 and what SEO metrics to measure when creating reports for your clients.

May 29, 2025
The Best Project Management Software for Marketing Agencies in 2025: Top 11 Tools
Improve your agency’s efficiency with the best project management software for marketing agencies in 2025. Compare features, integrations, and pricing to find the right fit for your team.

May 29, 2025
Marketing ROI Calculator: How To Calculate ROI From Your Marketing
Use this free marketing ROI calculator to measure campaign performance, track profit generated, and show clients the value your agency delivers.