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Marketing attribution is broken in 2026. What does that mean for agencies?
Four attribution challenges landed within four points of each other in the 2026 Marketing Agency Benchmarks Report. Here’s why no single tracking fix closes the gap, and what that means for client retention.
Jul 15, 2026
Top 7 paid media KPIs & metrics to track and measure in 2026
Not sure which paid media KPIs & metrics to track? Discover which KPIs and paid media metrics impact ROI and how to optimize campaign performance in 2026.
Mar 9, 2026
Top 12 Google Analytics KPIs to track in 2026
Google Analytics is an industry standard tool for tracking marketing KPs. Here are the top 12 most important Google Analytics KPIs you should be tracking in 2026.
Mar 4, 2026
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Aug 18, 2023
13 Key Website Performance Metrics To Ensure Client Success
Boost client satisfaction with impressive website performance metrics. Track and display key performance indicators on client dashboards for a seamless user experience.

Jul 5, 2023
Unlock the Power of Keyword Ranking History to Drive Client Success
Learn how to view keyword ranking history using AgencyAnalytics’ Rank Tracker Tool to unlock client success.

Jun 20, 2023
The Most Important Conversion Metrics to Track
There are a lot of conversion metrics to track and it’s hard to decide which ones matter most for your clients. Here are a few of the most critical conversion metrics to focus on.

Jun 20, 2023
3 Ways To Locate a Client’s CID Number for a Google Business Profile
Discover three easy ways to find the CID number for your clients’ Google Business Profiles to integrate it with the AgencyAnalytics platform easily.

Jun 16, 2023
How to Level Up With Enterprise SEO Metrics
When working at the enterprise level, the stakes and competition are high, so the SEO metrics you track and report on make a huge difference in your organic search strategy.

Jun 15, 2023
How to Track and Optimize Clients’ Google Business Profile Rankings
Learn how to track and optimize your clients’ Google Business Profile rankings with AgencyAnalytics.

Jun 1, 2023
The Complete Shopify Analytics Guide
Discover 12 key Shopify analytics metrics to report success to your clients. Add insight to your Shopify reports to help clients run their online store.
May 18, 2023
How To Use a Social Media Tracker to Improve Reach and Engagement
Improve your social media marketing campaigns with a social media tracker. Learn how to track social media metrics like reach, impressions, and engagement to measure the impact of your campaigns and get ahead of the competition.

Apr 27, 2023
Preventing Misleading Data Visualization to Safeguard Your Reputation
Misleading data visualizations can potentially distort your clients’ marketing performance and hurt your agency’s reputation. Learn about the different types of misleading data visualizations and how to avoid them.