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Top 7 paid media KPIs & metrics to track and measure in 2026
Not sure which paid media KPIs & metrics to track? Discover which KPIs and paid media metrics impact ROI and how to optimize campaign performance in 2026.
Mar 9, 2026
Feb 11, 2025
An Expert Guide to Responsive Web Design: What It Is and How To Use It
Learn everything you need to know about responsive web design: what it is and how to use it to improve user experience and maximize your client website’s potential.
Feb 7, 2025
What Is Competitor Benchmarking? (& How To Do It)
Benchmarking competitors and competitor analysis are two different ways to approach your mark. So, what is competitive benchmarking, then? Read more to find out what it is and how to do it.
Feb 6, 2025
18 Best Marketing Automation Tools in 2025
Explore the top marketing automation tools to enhance agency operations. Learn how the right automation software streamlines task management and saves time.
Feb 6, 2025
I Took Over the Agency–And Here’s What Happened Next
Mary Walker, owner of Simplified SEO Consulting, shares her journey to purchasing an established marketing agency. Learn about the challenges she faced, the rewards of ownership, and her expert tips for aspiring agency buyers in this insightful and inspiring story.
Feb 5, 2025
Social Media Benchmarks for 2025
Compare your agency’s social media performance against industry benchmarks for engagement, follower growth, and impressions across platforms. See how you stack up and learn how to interpret these metrics to improve client campaigns.
Feb 5, 2025
8 Proven Client Engagement Strategies for Marketing Agencies
Josh Kimmes shares 8 strategies to improve client engagement and foster loyalty. Learn how his approach to communication, transparency, and personalization can help your agency build stronger, lasting relationships.
Jan 30, 2025
Discrete vs. Continuous Data: What’s The Difference?
Learn the true differences and similarities between discrete and continuous data. See examples and discover how to measure and utilize this data to gain profitable insights.
Jan 29, 2025
15 Essential ECommerce Tools for Your Clients’ Business
As online shopping continues to grow, here’s a list of the essential e-commerce tools agencies should use to drive unmatched results for clients.
Jan 29, 2025
Top Landing Page Analytics to Track for Clients
Want to improve your landing page reports? Learn the top landing page analytics to track, like leads and scroll depth, to showcase your agency’s results and drive client satisfaction.
