Alex Girardi
Alex is in product marketing, pushing the great work from the engineering team out into the world. When he's not marketing, he's probably rock climbing or researching the latest eCommerce trends!
Articles by Alex Girardi
The Top 39 eCommerce KPIs That Drive Growth
Master eCommerce KPIs and learn how they tie into campaign and client performance with this practical, insightful guide. Drive growth, success, and client satisfaction.
A Complete Guide to Google Lighthouse
Master the art of website optimization with Google Lighthouse. Uncover tips, metrics, and techniques to enhance web performance in this comprehensive guide.
Agency Utilization Rate: How to Use This Metric to Increase Efficiency
In this guide, we discuss an essential metric to track for growth: agency utilization rate. In particular, we’ll discuss what it is, how to calculate it, and why it’s so important for agencies.
The Client Reporting Toolkit Your Agency Needs
Looking for an agency toolkit to handle all your needs? You’ll appreciate how easy it is to work with the AgencyAnalytics platform to improve client reporting and retention.
15 Essential ECommerce Tools for Your Clients’ Business
As online shopping continues to grow, here’s a list of the essential e-commerce tools agencies should use to drive unmatched results for clients.
HubSpot Reporting Best Practices
Discover the power of HubSpot reporting with this in-depth guide designed for marketing agencies. Learn how to create compelling reports, decode client journeys, and uncover strategic insights, transforming raw data into narratives that fuel client success and campaign optimization.
How To Use Goal-Based Reporting to Highlight Key Metrics
Discover the art of goal-based reporting to deliver powerful insights that drive client success. Transform data into narratives that matter.
On-Demand Webinar: Marketing Agency Reporting Best Practices To Retain Clients
Acquiring new clients is a lot more time-consuming and costly. This on-demand webinar showcases why it’s important for marketing agencies to always improve their reporting in order to increase client retention and reduce churn.