
Francois Marchand brings more than 20 years of experience in marketing, journalism, and content production. His goal is to equip agency leaders with innovative strategies and actionable advice to succeed in digital marketing, SaaS, and ecommerce.
Articles by Francois Marchand
Discover how Longhouse turned a major client loss into a systems-first rebuild—growing into one of Canada’s top agencies by focusing on reporting, leadership, and long-term vision.
Cadence SEO cuts through the AI hype by focusing on fundamentals that drive real client results—proving disciplined, human-led SEO still wins where it counts.
Compose.ly’s journey shows how agencies land big clients, retain them with transparency, and adapt fast by keeping humans at the center of AI.
From startup to 100+ clients, Bild Media proves that genuine relationships, smart tools, and a specialist team are the real engines of sustainable agency growth.
Explore the top SEO trends in 2025, from AI overviews to social discovery, and learn how agencies drive visibility and growth.
NVISION scaled by productizing strategy, filtering for client fit, and building SOPs that drive full-funnel growth for high-revenue businesses.
Learn how to track keyword rankings and turn SEO data into client-ready reports that drive clarity, retention, and measurable results.
Discover how the hub-and-spoke model helps digital agencies scale, streamlines client management, and enhances campaign success. Plus, get a free template for your agency strategy.
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