Blog / Contributor

Paul Stainton

Director of Content & SEO

Paul Stainton is a digital marketing leader with extensive experience creating brand value through digital transformation, eCommerce strategies, brand strategy, and go-to-market execution.

Articles by Paul Stainton

Reporting & Insights

Feb 19, 2024

8 Must-Have Features for Digital Agency Reporting

Explore the essential client reporting features that top marketing agencies use to streamline their processes and enhance report quality.

Paul Stainton

Director of Content & SEO

Best SEO Site Checkup Tools for Agencies

Agency Tools

Feb 12, 2024

A guide to SEO site checkup tools and how to use them

SEO checkups are an integral part of any agency’s SEO strategy. In this post, we review how to use SEO site checkers, how often to run checks, and how to report on results.

Paul Stainton

Director of Content & SEO

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WooCommerce Analytics Top 9 Metrics to Track

Marketing Analytics

Jan 11, 2024

WooCommerce Analytics: Top 9 Metrics to Track

WooCommerce analytics is an essential eCommerce tool. Learn which metrics provide the most insight into customer behavior and store performance.

Paul Stainton

Director of Content & SEO

How to Build a Solid Business Case for AgencyAnalytics - Hero Image

Marketing Analytics Agency Management

Dec 11, 2023

How To Build a Solid Business Case for AgencyAnalytics

Learn how to craft a compelling business case for AgencyAnalytics, and improve agency efficiency and reporting accuracy.

Paul Stainton

Director of Content & SEO

Marketing Best Practices

Nov 22, 2023

Is SEO Word Count Really a Thing and Does It Matter?

There has been a lot of debate lately about how long your content needs to be to rank keywords on Google. Some people believe you need to set a minimum word count for SEO, while others think it doesn’t matter. So, what’s the truth?

Paul Stainton

Director of Content & SEO

Most Important BigCommerce Analytics to Track

Marketing Analytics

Sep 15, 2023

BigCommerce Analytics: Top 18 Metrics to Track

Learn about BigCommerce analytics and how they drive eCommerce success. This guide offers insights into reporting, metrics, and tools to manage online business.

Paul Stainton

Director of Content & SEO

Marketing Best Practices

Jul 18, 2023

How To Do a Website Audit That Turns Insights Into Actions

Optimize your clients’ websites with our step-by-step guide to conducting an effective website audit. Discover the types of audits, benefits, timing, and essential tools that help turn insights into actions and results.

Paul Stainton

Director of Content & SEO

How to Create Powerful ChatGPT Prompts for Marketing

Artificial Intelligence

Jul 4, 2023

Transforming Generic ChatGPT Prompts for Marketing Into Power Prompts Using Proven Models

Learn how to use marketing models to craft awesome ChatGPT prompts for marketing that improve AI outputs and capitalize on your agency’s creativity.

Paul Stainton

Director of Content & SEO

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